Reputon vs Trustindex (2026): which should you pick?
As of Nov 13, 2026, Trustindex grades higher than Reputon: 2.6 against 2.4 out of 4.0.
Checked Nov 12, 2026 and Nov 13, 2026 · graded Nov 12, 2026 and Nov 13, 2026 by ToolGPA
Trustindex grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Reputon
Shopify app that emails buyers asking for Google or Trustpilot reviews
Trustindex
Review widgets, review requests and rich snippets for sites
Which one is for you
Pick Reputon if
- Fits if you run a Shopify shop and want review requests by email
- Works for shops that send under 50 orders a month
Look elsewhere if
- Skip it if you are not on Shopify, as it runs only there
- Not for you if you want reviews shown on product pages, as that is a separate widget app
- Tight if you ship over 50 orders a month on the free plan
- Watch out: past-order CSV import, the HTML editor and the branded email domain need paid plans
Pick Trustindex if
- Fits if you want Google reviews shown on your website for $65 a year
- Works for agencies, as Ultimate covers unlimited companies at $349 a year
Look elsewhere if
- Tight if you stay free, as the paid-only features are marked on the pricing page
- Pricey if you want automatic AI replies, an add-on at $29 per source a year
- Watch out: some listed features, such as video reviews and SMS collection, are marked as in progress
- Watch out: a Google Review Strategy Program with a success manager is sold separately at $299
- Skip it if you want a phone or desktop app, as only web is listed
How we grade them
| 2.4GPAReputonFair | 2.6GPATrustindexGood | |
|---|---|---|
| Value for money | BLite is $9.99 a month for 150 emails, inside the cheapest quarter ($15) for review tools, and there is a free plan. | ASingle is $65 a year for 1 company, about $5.42 a month, which is under 60% of the $19 where review tools start. Pro is $125 for 5 companies and Ultimate $349 for unlimited. |
| Free plan and trial | CFree for 50 review request emails a month. A shop with any real order volume will hit that quickly. | CA free package is usable forever and the paid plans have a 7-day trial. The page marks which features are paid only, but the caps are not on record. |
| Features | CReview request emails, several review platforms, a bad-review filter and analytics. It does not host product reviews on your store, and past-order import is paid. | CReview widgets, collection, rich snippets, AI replies and tagging, social feeds and translation. Video reviews and SMS collection are marked as in progress. |
| Ease of use | CNo store rating on record. Review links and email templates have to be set up. | CNo store rating on record. You connect each review source and set up the widget. |
| Platforms and integrations | BWeb, as a Shopify app, with Shopify Flow, AfterShip, Google Reviews, Trustpilot and Facebook links. | BWeb, with Shopify, WooCommerce, HubSpot, Salesforce, Mailchimp, Klaviyo, Zapier and Make. No desktop or phone app. |
| Best for | review request emails for a Shopify shop | review widgets for your own website |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Reputon and Trustindex. How we grade
Price against what you get
Reputon starts at $9.99 a month and scores 2.3 out of 4 on features, ease of use and platforms. Trustindex starts at $5.42 a month when paid by the year and scores 2.3.
They score the same, and Trustindex starts $4.57 a month lower. Of the other customer review tools on the chart, 2 score higher than Reputon for less, and none scores higher than Trustindex for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Trustindex also covers email campaigns, qR codes and schema markup.
At a glance
| Reputon | Trustindex | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $9.99 per month for 150 review emails | $65 per year for 1 company (about $5.42 a month) |
| Free plan | Beginner plan: 50 review request emails a month, customizable templates, multiple review links, a bad-review filter and email stats. | A free package can be used forever; the pricing page marks which widget and collection features are paid-only. |
| Free trial | None listed | 7-day free trial of all paid features, then the free package |
| Web | ||
| Made by | Reputon | Trustindex Ltd. |
| Price read from | reputon.com | trustindex.io |
| Checked | Nov 13, 2026 | Nov 12, 2026 |
Worth knowing
Reputon
- It collects reviews on other platforms; it does not host product reviews on your store pages. Reputon sells separate widget apps for that.
- It runs only on Shopify, and the free plan stops at 50 emails a month.
- Past-order CSV import, the HTML editor and the branded email domain need paid plans.
- Reputon sells its other apps (widgets, importers) as separate listings with their own pricing.
Trustindex
- Paid plans differ by number of companies (1, 5 or unlimited); other limits are the same.
- Automatic AI replies are an add-on at $29 per source per year.
- A Google Review Strategy Program with a customer success manager is sold separately at $299.
- Some listed features, such as video reviews and SMS collection, are marked as in progress.
Key features
Reputon
- Review request emails
- Sends an email after an order is delivered, linking the buyer to a review form on the platform you choose, with templates and send timing you set.
- Several review platforms
- Supports Google, Trustpilot, Facebook, Yelp, Amazon, Reviews.io, SmartCustomer and any platform with a custom review link, with the traffic split between them.
- Bad-review filter
- Asks for a private rating first and sends unhappy customers to a feedback form instead of the public review page.
- Past orders and imports
- Import earlier orders from a CSV file to ask customers who bought before the app was installed. CSV import starts on the Lite plan.
- Email analytics
- Shows open rate, click rate and review conversion so templates can be compared.
- AI email localization
- Sends the request in the customer's language; the Shopify listing shows it on the free plan.
Trustindex
- Review widgets
- 36 widget layouts, including sliders, grids, badges and popups, show reviews from 133 platforms and refresh automatically.
- Review collection
- Send review requests by email campaign, QR code, NFC card or an integration, with a filter that routes negative feedback privately.
- Rich snippets
- Review markup that can make star ratings eligible to appear in Google results for the page.
- AI replies and tagging
- Draft replies to reviews with AI on any of the 133 platforms. Automatic replies are an add-on at $29 per source per year.
- Social feed widgets
- Show Instagram, TikTok, YouTube, Twitter/X and other feeds in slider, grid or masonry layouts.
- Translation
- Reviews can be translated by AI into 52 languages, and widgets are available in 59 languages.
Plans
Reputon
Beginner$0
50 emails a month, templates, multiple review links, bad-review filter, email stats and AI email localization.
Lite$9.99
per month for 150 emails
Adds an HTML email editor, CSV import, send-time option and skipping POS orders. Extra emails cost $1 per 15.
Standard$24.99
per month for 500 emails
Adds sending frequency control, an email blacklist and delivered or order-tag triggers. Extra emails cost $5 per 100.
Advanced$49.99
per month for 1,500 emails
Adds a branded email domain, AfterShip integration and VIP support. Extra emails cost $5 per 150.
Larger volumes$99.99
per month for 5,000 emails
Advanced features; steps go to $149 for 10,000, $225 for 20,000, $399 for 50,000 and $599 for 100,000 emails.
Trustindex
Single$65
per year for 1 company
Unlimited websites, widgets, views and reviews, 133 review platforms, AI-translated reviews and priority support.
Pro$125
per year for 5 companies
Same features as Single for up to 5 companies; the page shows $10.42 a month as the monthly equivalent.
Ultimate$349
per year for unlimited companies
Same features as Single for unlimited companies, aimed at organizations and agencies; $29.08 a month equivalent.
Ways to pay less
Reputon
No public discounts listed.
Trustindex
- Other savings
30-day money-back guarantee
The pricing page says a refund is available if requested within 30 days of purchase.
Common questions
Which is cheaper, Reputon or Trustindex?
As of Nov 13, 2026, Trustindex is cheaper to start with: $5.42 a month when paid by the year, against $9.99 a month for Reputon. Reputon starts at $9.99 per month for 150 review emails, and Trustindex starts at $65 per year for 1 company (about $5.42 a month).
Which has a free plan, Reputon or Trustindex?
As of Nov 13, 2026, both Reputon and Trustindex have a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.