Grade.us vs Reputon (2026): which should you pick?
As of Nov 13, 2026, Grade.us and Reputon share a 2.4 GPA, and only Reputon has a free plan.
Checked Oct 18, 2026 and Nov 13, 2026 · graded Oct 18, 2026 and Nov 13, 2026 by ToolGPA
Grade.us grades higher on features. Reputon grades higher on value for money. They get the same grade on the free plan, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Grade.us
White-label review management for agencies and local businesses
Reputon
Shopify app that emails buyers asking for Google or Trustpilot reviews
Which one is for you
Pick Grade.us if
- Fits if you're an agency reselling review management under your own brand
- Works for chains that want one price per location, falling from $60 to $25 with volume
Look elsewhere if
- Not for you if you want the option of a refund, as Grade.us gives none
- Pricey if you want your logo on the dashboard, at $440 a year below 100 seats
- Skip it if you're one shop, as the floor is $99 a month billed yearly, or $124 monthly
- Watch out: texting, the API and the white-label dashboard aren't in the trial unless sales turns them on
- Tight if you want agency pricing up front, as it's by quote, with a calculator from $400 a month for 10+ seats
Pick Reputon if
- Fits if you run a Shopify shop and want review requests by email
- Works for shops that send under 50 orders a month
Look elsewhere if
- Skip it if you are not on Shopify, as it runs only there
- Not for you if you want reviews shown on product pages, as that is a separate widget app
- Tight if you ship over 50 orders a month on the free plan
- Watch out: past-order CSV import, the HTML editor and the branded email domain need paid plans
How we grade them
| 2.4GPAGrade.usFair | 2.4GPAReputonFair | |
|---|---|---|
| Value for money | CSmall Business is $99 a month billed yearly ($124 monthly) for one location. Set against its listed rivals, the local review tools, that's the middle. More locations get cheaper, from $60 each down to $25 at 101+, which suits agencies and chains more than one shop. | BLite is $9.99 a month for 150 emails, inside the cheapest quarter ($15) for review tools, and there is a free plan. |
| Free plan and trial | CNo free plan, but a 14-day trial for 3 seats with no credit card. Texting, the API and the white-label dashboard aren't in it unless sales turns them on, and there are no refunds afterwards. | CFree for 50 review request emails a month. A shop with any real order volume will hit that quickly. |
| Features | BThe whole local review job: review landing pages for hundreds of sites, email, text and MMS requests with follow-ups, monitoring with alerts, replies to Google and Facebook, review streams with schema, social sharing and branded reports. Agencies get reseller tools on top. | CReview request emails, several review platforms, a bad-review filter and analytics. It does not host product reviews on your store, and past-order import is paid. |
| Ease of use | CNo store rating on record. There's a fair bit to set up: campaigns, landing pages, integrations and reports, and the agency side adds client accounts and branding. Built for marketers more than shop owners. | CNo store rating on record. Review links and email templates have to be set up. |
| Platforms and integrations | BWeb, with Google Business Profile, Facebook, Salesforce, HubSpot, QuickBooks Online, Mailchimp, Constant Contact and Zapier, plus an API. No phone or desktop app is listed. | BWeb, as a Shopify app, with Shopify Flow, AfterShip, Google Reviews, Trustpilot and Facebook links. |
| Best for | agencies reselling review management | review request emails for a Shopify shop |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Grade.us and Reputon. How we grade
Price against what you get
Grade.us starts at $99 a month and scores 2.7 out of 4 on features, ease of use and platforms. Reputon starts at $9.99 a month and scores 2.3.
Grade.us scores higher, and starts $89.01 a month higher: the question is whether the extra is worth that to you. Of the other customer review tools on the chart, none scores higher than Grade.us for less, and 2 score higher than Reputon for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Grade.us also covers reports.
At a glance
| Grade.us | Reputon | |
|---|---|---|
| Pricing | Free trial | Free plan |
| Starts at | $99 per month for 1 location, billed annually ($124 monthly) | $9.99 per month for 150 review emails |
| Free plan | None | Beginner plan: 50 review request emails a month, customizable templates, multiple review links, a bad-review filter and email stats. |
| Free trial | 14-day free trial with 3 seats, no credit card required | None listed |
| Web | ||
| Made by | Grade Us, Inc. | Reputon |
| Price read from | grade.us | reputon.com |
| Checked | Oct 18, 2026 | Nov 13, 2026 |
Worth knowing
Grade.us
- There is no free plan, and Grade.us says it does not give refunds; cancelling keeps access until the paid period ends.
- Text messaging, API access and the white-label dashboard are not in the free trial unless sales turns them on.
- Putting your own logo on the dashboard costs $440 a year, free at 100 seats.
- The free trial covers 3 seats; after it ends you choose a plan to keep using the account.
Reputon
- It collects reviews on other platforms; it does not host product reviews on your store pages. Reputon sells separate widget apps for that.
- It runs only on Shopify, and the free plan stops at 50 emails a month.
- Past-order CSV import, the HTML editor and the branded email domain need paid plans.
- Reputon sells its other apps (widgets, importers) as separate listings with their own pricing.
Key features
Grade.us
- Review funnel landing pages
- Sends customers to a mobile review page with instructions for hundreds of review sites, plus widgets, buttons, QR codes and an on-site kiosk mode.
- Email and text campaigns
- Customizable email, SMS and MMS review request sequences with automatic follow-ups, de-duplication and bulk uploads of recipients.
- Review monitoring
- Watches major, local and industry review sites, sends alerts and lets you reply to Google and Facebook reviews from one dashboard.
- Review marketing
- Streams reviews to your website with schema markup, a floating carousel and a WordPress plugin, and auto-shares good reviews to social media.
- White-label reports
- Branded, scheduled review performance reports by web, PDF or CSV, with campaign open, click and conversion tracking.
- Reseller tools
- Agencies get prospect reports, a local client finder, pitch decks and custom domains, and can add their logo to the dashboard.
Reputon
- Review request emails
- Sends an email after an order is delivered, linking the buyer to a review form on the platform you choose, with templates and send timing you set.
- Several review platforms
- Supports Google, Trustpilot, Facebook, Yelp, Amazon, Reviews.io, SmartCustomer and any platform with a custom review link, with the traffic split between them.
- Bad-review filter
- Asks for a private rating first and sends unhappy customers to a feedback form instead of the public review page.
- Past orders and imports
- Import earlier orders from a CSV file to ask customers who bought before the app was installed. CSV import starts on the Lite plan.
- Email analytics
- Shows open rate, click rate and review conversion so templates can be compared.
- AI email localization
- Sends the request in the customer's language; the Shopify listing shows it on the free plan.
Plans
Grade.us
Small Business$99
per month for 1 location, billed annually ($124 monthly)
One location with review request campaigns, review monitoring, review widgets and reports.
Multi Location$60
per location / month, billed annually ($75 monthly)
For 2 to 10 locations; the rate falls with volume, to $25 per location at 101+ on annual billing. Sold through a demo.
AgencyCustom
White-label review management to resell to clients, by quote; the page's calculator lists it from $400 a month for 10+ seats.
Reputon
Beginner$0
50 emails a month, templates, multiple review links, bad-review filter, email stats and AI email localization.
Lite$9.99
per month for 150 emails
Adds an HTML email editor, CSV import, send-time option and skipping POS orders. Extra emails cost $1 per 15.
Standard$24.99
per month for 500 emails
Adds sending frequency control, an email blacklist and delivered or order-tag triggers. Extra emails cost $5 per 100.
Advanced$49.99
per month for 1,500 emails
Adds a branded email domain, AfterShip integration and VIP support. Extra emails cost $5 per 150.
Larger volumes$99.99
per month for 5,000 emails
Advanced features; steps go to $149 for 10,000, $225 for 20,000, $399 for 50,000 and $599 for 100,000 emails.
Ways to pay less
Grade.us
- Annual discount
Save 20% with annual billing
Grade.us's plans page offers 20% off on annual billing: Small Business is $99 a month billed annually against $124 billed monthly.
Reputon
No public discounts listed.
Common questions
Which is cheaper, Grade.us or Reputon?
As of Nov 13, 2026, Reputon is cheaper to start with: $9.99 a month, against $99 a month for Grade.us. Grade.us starts at $99 per month for 1 location, billed annually ($124 monthly), and Reputon starts at $9.99 per month for 150 review emails.
Which has a free plan, Grade.us or Reputon?
As of Nov 13, 2026, only Reputon has a free plan. Grade.us does not, though it has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.