Reputon vs Trustmary (2026): which should you pick?
As of Nov 13, 2026, Reputon grades higher than Trustmary: 2.4 against 2.0 out of 4.0.
Checked Nov 12, 2026 and Nov 13, 2026 · graded Nov 12, 2026 and Nov 13, 2026 by ToolGPA
Reputon grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Reputon
Shopify app that emails buyers asking for Google or Trustpilot reviews
Trustmary
Collect customer reviews and feedback, and show them on your site
Which one is for you
Pick Reputon if
- Fits if you run a Shopify shop and want review requests by email
- Works for shops that send under 50 orders a month
Look elsewhere if
- Skip it if you are not on Shopify, as it runs only there
- Not for you if you want reviews shown on product pages, as that is a separate widget app
- Tight if you ship over 50 orders a month on the free plan
- Watch out: past-order CSV import, the HTML editor and the branded email domain need paid plans
Pick Trustmary if
- Fits if you want Google and other reviews pulled into one widget on your own site
- Works for a small business trying the free plan before deciding whether to pay
Look elsewhere if
- Tight if you stay free: 5 survey responses and 200 widget views a month
- Pricey if you want more than the free plan, from $191 a month on yearly billing, and Starter is $388
- Watch out: analytics, premium support, white-label and translations are monthly add-ons, and onboarding is a one-time $990
- Watch out: text message requests only work in Europe, and we only read the yearly-billing prices
How we grade them
| 2.4GPAReputonFair | 2.0GPATrustmaryFair | |
|---|---|---|
| Value for money | BLite is $9.99 a month for 150 emails, inside the cheapest quarter ($15) for review tools, and there is a free plan. | D$191 a month on yearly billing for the cheapest paid plan and $388 for Starter, where this category's cheaper quarter starts at $19. Analytics ($57) and premium support ($95) are extra add-ons on top. |
| Free plan and trial | CFree for 50 review request emails a month. A shop with any real order volume will hit that quickly. | CA free Solo plan with no card, but 5 survey responses and 200 widget views a month are small caps you will reach quickly. |
| Features | CReview request emails, several review platforms, a bad-review filter and analytics. It does not host product reviews on your store, and past-order import is paid. | CCollects reviews by link, QR code or email, imports from Google, G2 and others, and shows widgets plus a review page. Analytics, lead forms and the AI profile are paid extras. |
| Ease of use | CNo store rating on record. Review links and email templates have to be set up. | CNo store rating on record. You set up surveys, connect review sources and paste a script onto your site before anything shows. |
| Platforms and integrations | BWeb, as a Shopify app, with Shopify Flow, AfterShip, Google Reviews, Trustpilot and Facebook links. | BWeb only, but it connects to HubSpot, Pipedrive, Zapier, Make, QuickBooks and Google Sheets. |
| Best for | review request emails for a Shopify shop | showing reviews on your own site |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Reputon and Trustmary. How we grade
Price against what you get
Reputon starts at $9.99 a month and scores 2.3 out of 4 on features, ease of use and platforms. Trustmary starts at $191 a month and scores 2.3.
They score the same, and Reputon starts $181.01 a month lower. Of the other customer review tools on the chart, 2 score higher than Reputon for less, and 21 score higher than Trustmary for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Trustmary also covers surveys, reports, AI search visibility and schema markup.
At a glance
| Reputon | Trustmary | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $9.99 per month for 150 review emails | $191 per month, billed annually (AI Visibility) |
| Free plan | Beginner plan: 50 review request emails a month, customizable templates, multiple review links, a bad-review filter and email stats. | Solo plan: free, with 5 monthly survey responses and 200 monthly widget views; no credit card required. |
| Free trial | None listed | None listed |
| Web | ||
| Made by | Reputon | Trustmary |
| Price read from | reputon.com | trustmary.com |
| Checked | Nov 13, 2026 | Nov 12, 2026 |
Worth knowing
Reputon
- It collects reviews on other platforms; it does not host product reviews on your store pages. Reputon sells separate widget apps for that.
- It runs only on Shopify, and the free plan stops at 50 emails a month.
- Past-order CSV import, the HTML editor and the branded email domain need paid plans.
- Reputon sells its other apps (widgets, importers) as separate listings with their own pricing.
Trustmary
- The pricing page was read with its annual toggle on, which it labels 16% off; the monthly-billed prices were not read.
- Limits are small: the paid plans on the page include 5 to 50 survey responses a month, and widget views are capped per month.
- Add-ons cost extra per month billed annually: Analytics $57, Premium Support $95, Whitelabel $19, translations $10. Onboarding is a one-time $990.
- Text message sending is available in Europe only, according to the pricing FAQ.
Key features
Reputon
- Review request emails
- Sends an email after an order is delivered, linking the buyer to a review form on the platform you choose, with templates and send timing you set.
- Several review platforms
- Supports Google, Trustpilot, Facebook, Yelp, Amazon, Reviews.io, SmartCustomer and any platform with a custom review link, with the traffic split between them.
- Bad-review filter
- Asks for a private rating first and sends unhappy customers to a feedback form instead of the public review page.
- Past orders and imports
- Import earlier orders from a CSV file to ask customers who bought before the app was installed. CSV import starts on the Lite plan.
- Email analytics
- Shows open rate, click rate and review conversion so templates can be compared.
- AI email localization
- Sends the request in the customer's language; the Shopify listing shows it on the free plan.
Trustmary
- Feedback and review collection
- Survey and testimonial forms can be shared by link, QR code, email, SMS in Europe, embedded in a site or app, or placed in an email signature.
- Review import
- Reviews can be imported automatically from Google, Facebook, G2, Capterra, TripAdvisor, Yelp and several other sources, or from a spreadsheet.
- Review widgets and page
- A template library of widgets shows reviews on any website once a script is added, and a review page is included even on the free plan.
- AI visibility
- A profile page and review markup aimed at making reviews readable by AI tools, with a free AI visibility report offered on the homepage.
- Analytics and experiments
- Customized reports on feedback and reviews, and conversion tracking with A/B tests, both sold as add-ons.
- Lead generation and HR
- Forms, chatbots and call-to-action widgets can collect leads, and an HR package collects feedback from employees.
Plans
Reputon
Beginner$0
50 emails a month, templates, multiple review links, bad-review filter, email stats and AI email localization.
Lite$9.99
per month for 150 emails
Adds an HTML email editor, CSV import, send-time option and skipping POS orders. Extra emails cost $1 per 15.
Standard$24.99
per month for 500 emails
Adds sending frequency control, an email blacklist and delivered or order-tag triggers. Extra emails cost $5 per 100.
Advanced$49.99
per month for 1,500 emails
Adds a branded email domain, AfterShip integration and VIP support. Extra emails cost $5 per 150.
Larger volumes$99.99
per month for 5,000 emails
Advanced features; steps go to $149 for 10,000, $225 for 20,000, $399 for 50,000 and $599 for 100,000 emails.
Trustmary
Solo$0
5 monthly survey responses and 200 monthly widget views, with review import, reviews on your site, feedback collection and a review page.
AI Visibility$191
per month, billed annually
Solo limits (5 responses, 200 views) plus AI visibility, the profile page that makes reviews readable by AI, and automatic review import.
Starter$388
per month, billed annually
10 monthly survey responses and 5,000 widget views, with 3 review connections, Schema.org markup, custom surveys, analytics and premium support.
Business$650
per month, billed annually
50 monthly survey responses and 25,000 widget views, with 10 review connections, lead generation, white-label branding and premium integrations.
Ways to pay less
Reputon
No public discounts listed.
Trustmary
- Annual discount
16% off with annual billing
The pricing page's billing toggle shows a 16% discount for paying annually.
Common questions
Which is cheaper, Reputon or Trustmary?
As of Nov 13, 2026, Reputon is cheaper to start with: $9.99 a month, against $191 a month for Trustmary. Reputon starts at $9.99 per month for 150 review emails, and Trustmary starts at $191 per month, billed annually (AI Visibility).
Which has a free plan, Reputon or Trustmary?
As of Nov 13, 2026, both Reputon and Trustmary have a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.