SmartReach vs Woodpecker (2026): which should you pick?
As of Nov 13, 2026, Woodpecker grades higher than SmartReach: 2.6 against 2.4 out of 4.0.
Checked Oct 17, 2026 and Nov 13, 2026 · graded Oct 17, 2026 and Nov 13, 2026 by ToolGPA
Woodpecker grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
SmartReach
Cold email and multichannel outreach priced by prospects
Woodpecker
Cold email priced by prospects contacted, with free team seats
Which one is for you
Pick SmartReach if
- Fits if you send to a growing list and want unlimited users without seat fees
- Works for teams that want email, LinkedIn and calls in one sequence
Look elsewhere if
- Tight if you stay on Basic: 1 user, no inbox rotation, no AI automations, no integrations
- Watch out: going over an active-prospect limit means another tier or an add-on
- Pricey if you want LinkedIn automation, which is an add-on on Sales Engagement
- Skip it if you want a free plan, as there is only the 14-day trial
Pick Woodpecker if
- Fits if you want the whole team on one account with no seat fees
- Works for small senders starting at $35 a month for 500 contacted prospects
Look elsewhere if
- Pricey if you want LinkedIn too, at $29 a month for each LinkedIn account
- Tight if you contact the same person in two campaigns, as each one counts toward the limit
- Skip it if you need the API or CRM sync and don't want a $20 a month add-on
- Watch out: warm-ups past the plan's 2 cost $5 per email account a month
- Pricey if you're an agency, at $27 a month per active client plus $5 each for white labeling
How we grade them
| 2.4GPASmartReachFair | 2.6GPAWoodpeckerGood | |
|---|---|---|
| Value for money | C$29 a month for 1,000 active prospects, with unlimited users from the $89 tier up. That is the middle of the category, and the cheapest plan leaves out integrations. | BMembers are free, so five people share one plan. At 10,000 prospects a month it's $188, or about $125 billed yearly with the 33% saving the page lists: roughly $25 a head, inside the cheaper quarter. A small team can start at $35 a month for 500. |
| Free plan and trial | CA 14-day trial of Sales Engagement for up to 200 prospects, no card. There is no free plan after it. | CNo free plan, but a 14-day trial with every feature and no card. That's long enough to warm a mailbox up and see some real replies. |
| Features | BSequences, a unified inbox, warm-up, verification, mailbox buying, a lead finder and AI writing, plus LinkedIn, calls and WhatsApp on Sales Engagement. The listing shows no gap in the core outreach job, though LinkedIn automation is an add-on. | BBranching campaigns of up to 16 steps, A/B tests, warm-up, free verification, one inbox sorted by interest and a Lead Finder. With the add-on, cloud-run LinkedIn invites, messages and visits join the same campaign, so the whole job is covered. |
| Ease of use | CNo store rating on record. You connect mailboxes, set up warm-up and build sequences. | CNo App Store rating on record. You'll connect mailboxes, warm them up and build the conditions before sending, and LinkedIn means one more add-on to set up. |
| Platforms and integrations | BWeb only, with Salesforce, HubSpot, Pipedrive, Zoho and Zapier connections. | BWeb only, with HubSpot, Pipedrive, Clay, Calendly, Google Sheets, Zapier, Zoho and Aircall. The catch: the API, webhooks, MCP and the HubSpot and Pipedrive syncs are a $20 a month add-on. |
| Best for | cold email priced by prospects, not seats | cold email teams who hate per-seat bills |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: SmartReach and Woodpecker. How we grade
Price against what you get
SmartReach starts at $29 a month and scores 2.7 out of 4 on features, ease of use and platforms. Woodpecker starts at $35 a month and scores 2.7.
They score the same, and SmartReach starts $6 a month lower. Of the other cold outreach tools on the chart, 1 scores higher than SmartReach for less, and 1 scores higher than Woodpecker for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- SmartReach also covers marketing automation, email verification and inbox warm-up.
At a glance
| SmartReach | Woodpecker | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $29 per month, billed monthly | $35 per month for 500 contacted prospects, billed monthly |
| Free plan | None | None |
| Free trial | 14-day free trial of the Sales Engagement plan, up to 200 prospects, no card | 14-day free trial with all features, no credit card required |
| Web | ||
| Made by | HVIF Solutions Pvt. Ltd. | Woodpecker AI sp. z o.o. |
| Price read from | smartreach.io | woodpecker.co |
| Checked | Nov 13, 2026 | Oct 17, 2026 |
Worth knowing
SmartReach
- Prices are set by active prospects, and going over a limit means moving up a tier or buying an add-on.
- The Basic tiers have 1 user and no inbox rotation, AI automations or integrations.
- The page shows monthly prices; annual billing is said to cost up to 11% less, without figures.
- Sales Engagement Pro ($249), Scale ($599) and the Agency plans are not listed here.
Woodpecker
- A prospect counts once a month per campaign, but contacting the same person in two campaigns counts twice toward the limit.
- The API, webhooks, MCP and the HubSpot and Pipedrive syncs are a $20 a month add-on rather than part of the plan.
- LinkedIn steps cost $29 a month per connected LinkedIn account, and warm-ups beyond the plan's allowance cost $5 per email account a month.
- The Agency Panel costs $27 a month per active client, plus $5 per client for white labeling.
Key features
SmartReach
- Email sequences
- Drip campaigns with conditional branches, a unified inbox for replies across mailboxes, and reports by channel, campaign and teammate.
- Deliverability tools
- Free email verification, warm-up accounts, inbox rotation and ESP matching, plus buying Google, Microsoft 365 or Azure mailboxes and secondary domains.
- LinkedIn, calls and WhatsApp
- Sales Engagement plans run LinkedIn steps, calls through PowerCaller and WhatsApp in the same cadence as email.
- AI writing and automations
- A Smart Email AI agent personalizes each email, an AI campaign writer drafts a campaign from your pitch, and AI automations classify replies.
- Lead finder
- A B2B lead finder and LinkedIn email finder draw on SmartReach credits, which come with the Plus tier and above.
Woodpecker
- Condition-based campaigns
- Campaigns of up to 16 steps branch on conditions, with A/B tests of up to 5 versions, spintax, snippets and sending in each prospect's time zone.
- Deliverability tools
- Free warm-up, inbox rotation, adaptive sending, matching of Google and Microsoft senders to recipients, a deliverability monitor and an SPF and DKIM audit.
- Free email verification
- Prospect addresses are checked for expired, fake and misspelled emails, catch-all addresses included, through Bouncer at no extra cost.
- Centralized inbox
- Replies from every mailbox land in one inbox, sorted by AI-detected interest level, with out-of-office replies filtered out.
- Lead Finder
- A built-in lead and company database paid for with credits. Each plan step includes some free credits, and more start at 500 credits for $10.
- LinkedIn and call steps
- With the LinkedIn add-on, campaigns mix emails with cloud-run LinkedIn invites, messages and profile visits, plus manual call and SMS tasks.
Plans
SmartReach
Email Outreach Basic$29
per month for 1,000 active prospects, billed monthly
Cold email only: 10,000 emails a month, 1 user and 10 warm-up accounts. No AI automations or integrations.
Email Outreach Plus$89
per month for 50,000 active prospects, billed monthly
Unlimited users and emails, 1,000 SmartReach credits, inbox rotation, ESP matching and native integrations.
Email Outreach Pro$199
per month for 100,000 active prospects, billed monthly
Shown as $199, down from a crossed-out $279. 2,000 credits, 3 client dashboards and 75 warm-up accounts.
Email Outreach Scale$499
per month for 500,000 active prospects, billed monthly
5,000 credits, 10 client dashboards and unlimited warm-up accounts.
Sales Engagement Basic$39
per month for 1,000 active prospects, billed monthly
Adds 1 calling seat and 1 manual LinkedIn seat to the email tools. No LinkedIn automation.
Sales Engagement Plus$99
per month for 50,000 active prospects, billed monthly
3 calling seats and 3 manual LinkedIn seats, 1,000 credits, and LinkedIn automation as an add-on.
Woodpecker
Cold Email$35
per month for 500 contacted prospects, billed monthly
8,000 emails a month, 2,000 stored prospects, 2 free warm-ups and 100 Lead Finder credits. Price rises with volume: $188 a month at 10,000 prospects.
Ways to pay less
SmartReach
- Annual discount
Up to 11% off with annual billing
The FAQ says annual billing costs up to 11% less than monthly across the plan range, with wire transfer available on yearly payments.
Woodpecker
- Annual discount
Save 33% with annual billing
Paid annually, the 500-prospect step costs $280 a year instead of $35 a month; the pricing page puts the saving at 33%.
Common questions
Which is cheaper, SmartReach or Woodpecker?
As of Nov 13, 2026, SmartReach is cheaper to start with: $29 a month, against $35 a month for Woodpecker. SmartReach starts at $29 per month, billed monthly, and Woodpecker starts at $35 per month for 500 contacted prospects, billed monthly.
Which has a free plan, SmartReach or Woodpecker?
As of Nov 13, 2026, neither SmartReach nor Woodpecker has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.