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Alternatives · Cold Outreach

Instantly alternatives

Instantly compared with 9 alternatives: Smartlead, lemlist, Saleshandy, Woodpecker, Apollo.io and 4 more.

Instantly is a paid product with a free trial, starting at $37.6 per month for 5,000 emails, billed yearly ($47 monthly). 1 of the 9 alternatives is free or has a free plan. 7 more offer a free trial.

9 tools · Listings checked up to Oct 17, 2026 · Where the facts come from

At a glance

ToolPriceFree planRuns on
InstantlyThis toolFree trial · from $37.6/moTrial onlyWeb
SmartleadFree trial · from $32.50/moTrial onlyWeb, iOS, Android
lemlistFree trial · from $55/moTrial onlyWeb, Browser extension
SaleshandyFree trial · from $34/moTrial onlyWeb
WoodpeckerFree trial · from $35/moTrial onlyWeb
Apollo.ioFree plan · from $49/moYesWeb, Browser extension
GMassFree trial · from $20/moTrial onlyWeb, Browser extension
QuickMailFree trial · from $49/moTrial onlyWeb, Browser extension
Reply.ioPaidNoWeb, Browser extension
SalesforgeFree trial · from $40/moTrial onlyWeb

Price against what you get

Instantly starts at $37.60 a month and scores 2.3 out of 4 on features, ease of use and platforms. 2 of the 7 alternatives on this chart score higher and start lower: Saleshandy and Woodpecker.

lemlist, QuickMail and Salesforge score higher without starting lower. Smartlead and GMass start lower without scoring higher.

Features, ease of use and platforms, averaged

C2.0B3.0A4.0$10$20$50$100More for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessInstantlySmartleadlemlistSaleshandyWoodpeckerGMassQuickMail

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of cold outreach tools, and the best at every price

How each one differs from Instantly

  1. Smartlead

    High-volume cold email with unlimited mailboxes and client workspaces

    • Smartlead starts at $32.50 per month for 6,000 emails, billed yearly ($39 monthly). Instantly starts at $37.6 per month for 5,000 emails, billed yearly ($47 monthly).
    • Only Smartlead lists iOS and Android apps.
    • Smartlead also covers sales pipeline.
    • Instantly also covers workflow automation.

    Suits: Lead generation agencies running outreach for several clients

    Smartlead vs InstantlySmartlead pricing and details

  2. lemlist

    Cold email and LinkedIn sequences with a built-in lead database

    • lemlist starts at $55 per month for 50,000 emails, billed yearly ($69 monthly). Instantly starts at $37.6 per month for 5,000 emails, billed yearly ($47 monthly).
    • Only lemlist lists a browser extension.
    • lemlist also covers templates.
    • Instantly also covers workflow automation.

    Suits: Sales teams that combine cold email with LinkedIn and calls

    lemlist vs Instantlylemlist pricing and details

  3. Saleshandy

    Cold email sequences with a B2B lead database in every plan

    • Saleshandy starts at $34 per month for 6,000 emails, billed yearly ($41 monthly). Instantly starts at $37.6 per month for 5,000 emails, billed yearly ($47 monthly).
    • Saleshandy also covers shared inbox.
    • Instantly also covers workflow automation and AI agents.

    Suits: Small teams that want lead data and sending on one bill

    Saleshandy vs InstantlySaleshandy pricing and details

  4. Woodpecker

    Cold email priced by prospects contacted, with free team seats

    • Woodpecker starts at $35 per month for 500 contacted prospects, billed monthly. Instantly starts at $37.6 per month for 5,000 emails, billed yearly ($47 monthly).
    • Instantly also covers workflow automation and AI agents.

    Suits: Teams that want every member on the account without paying per seat

    Woodpecker vs InstantlyWoodpecker pricing and details

  5. Apollo.io

    B2B contact database with built-in email sequences and a dialer

    • Apollo.io starts at $49 per seat / month, billed annually. Instantly starts at $37.6 per month for 5,000 emails, billed yearly ($47 monthly).
    • Apollo.io has a free plan. Instantly does not, though it has a free trial.
    • Only Apollo.io lists a browser extension.
    • Apollo.io also covers web clipper and sales pipeline.
    • Instantly also covers workflow automation and AI agents.

    Suits: Sales teams that want contact data and outreach in one account

    Apollo.io vs InstantlyApollo.io pricing and details

  6. GMass

    Mail merge and cold email campaigns sent from inside Gmail

    • GMass starts at $20 per account / month, billed annually ($29.95 billed monthly). Instantly starts at $37.6 per month for 5,000 emails, billed yearly ($47 monthly).
    • Only GMass lists a browser extension.
    • Instantly also covers workflow automation and AI agents.

    Suits: People who want to send cold email without leaving Gmail

    GMass vs InstantlyGMass pricing and details

  7. QuickMail

    Cold email and LinkedIn campaigns with unlimited senders and users

    • QuickMail starts at $49 per month for up to 5,000 emails sent, billed monthly. Instantly starts at $37.6 per month for 5,000 emails, billed yearly ($47 monthly).
    • Only QuickMail lists a browser extension.
    • Instantly also covers workflow automation and AI agents.

    Suits: Lead generation agencies running campaigns for many clients

    QuickMail vs InstantlyQuickMail pricing and details

  8. Reply.io

    Multichannel sales sequences with the Jason AI SDR

    • Only Reply.io lists a browser extension.
    • Instantly also covers workflow automation.

    Suits: Sales teams that mix email, LinkedIn, calls and messaging in one sequence

    Reply.io vs InstantlyReply.io pricing and details

  9. Salesforge

    Cold email and LinkedIn sequences with AI-written messages

    • Salesforge starts at $40 per month, billed annually ($48 billed monthly). Instantly starts at $37.6 per month for 5,000 emails, billed yearly ($47 monthly).
    • Instantly also covers workflow automation.

    Suits: Senders running many mailboxes who want warm-up included

    Salesforge vs InstantlySalesforge pricing and details

Limits worth knowing in Instantly

  • There is no free plan; the 14-day trial stops at 250 uploaded contacts and 1,000 emails.
  • The uploaded-contact limit is a total across all campaigns, not a monthly one. On Hypergrowth and up, 25,000 more contacts cost $87 a month.
  • Lead data and the AI agents need an Instantly Credits plan, from $9 a month for 150 credits; the CRM is a separate add-on from $47 a month.
  • Replying from Unibox, webhooks and full A/Z testing need Hypergrowth, $97 a month billed monthly.
Instantly pricing and details

Common questions

What are the alternatives to Instantly?

The alternatives to Instantly in this directory are Smartlead, lemlist, Saleshandy, Woodpecker, Apollo.io, GMass, QuickMail, Reply.io and Salesforge. Each one has a side-by-side comparison with Instantly.

Is there a free alternative to Instantly?

Yes. Apollo.io has a free plan alongside paid ones.

Which Instantly alternatives work on Android?

The Instantly listing does not include an Android app. Smartlead lists one.

Which Instantly alternatives work on iOS?

The Instantly listing does not include an iOS app. Smartlead lists one.

When were these prices checked?

Every listing on this page was checked on Oct 17, 2026, against the pages it cites. Vendors change prices without notice, so confirm on their site before you buy.