DoubleTick vs Interakt (2026): which should you pick?
As of Nov 13, 2026, Interakt grades higher than DoubleTick: 2.6 against 2.0 out of 4.0.
Checked Oct 18, 2026 and Nov 13, 2026 · graded Oct 18, 2026 and Nov 13, 2026 by ToolGPA
Interakt grades higher on value for money and features. They get the same grade on the free plan, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
DoubleTick
WhatsApp Business API team inbox, broadcasts and AI agents
Interakt
WhatsApp and Instagram marketing, inbox and chatbots for Indian brands
Which one is for you
Pick DoubleTick if
- Fits if a team answers customers on WhatsApp all day
- Works for sales teams sending broadcasts to segments
Look elsewhere if
- Pricey if you are small: $170 a month for Starter and $308 for Pro + AI
- Tight if you need AI agents, roles, reports or the API, which are Pro + AI
- Skip it if you want a free plan, as only a 7-day trial exists
- Watch out: WhatsApp conversation charges are separate and vary by country
- Watch out: the pricing page was read from India, so dollar prices elsewhere were not confirmed
Pick Interakt if
- Fits if you run an Indian Shopify or WooCommerce store and sell over WhatsApp
- Works for teams who want unlimited agents on one WhatsApp number
Look elsewhere if
- Not for you if you want to pay in dollars, as prices are only in rupees plus taxes
- Tight if you want chatbots on the cheapest plan, as they start on Growth
- Pricey if you want AI agents, which cost ₹3,000 a month on top of Growth or Advanced
- Tight if you use several store apps, as Growth includes Shopify plus one more and the rest need Advanced
- Watch out: US marketing templates cost $0.028 each on top, and the Sales CRM is a separate ₹2,499 a month
How we grade them
| 2.0GPADoubleTickFair | 2.6GPAInteraktGood | |
|---|---|---|
| Value for money | D$170 a month billed yearly, in the dearest tenth of chat tools, which start at $149. | BStarter with WhatsApp is ₹11,999 a year plus taxes, sold only yearly or quarterly, which undercuts its WhatsApp rivals' dollar plans at any recent exchange rate. No dollar price is published, and US marketing templates cost $0.028 each on top. Chatbots need Growth at ₹2,799 a month. |
| Free plan and trial | CA 7-day trial of Pro + AI, with its card requirement not stated, and no free plan. | CNo free plan, but a 14-day free trial with all features and no credit card. That's a fair look at both WhatsApp and Instagram. |
| Features | CTeam inbox, broadcasts, AI agents, co-pilot, API and SDK. Starter has no AI agents. | BThe whole job on two channels: bulk WhatsApp campaigns with click and conversion tracking, Instagram DM and comment automation, a shared inbox with unlimited agents, chatbots, catalogs, WhatsApp Pay and click-to-WhatsApp ads. AI agents cost ₹3,000 a month extra. |
| Ease of use | CNo store rating on record. You connect WhatsApp, agents and bots. | CNo App Store rating on record. There's the WhatsApp Business API to set up, templates to write and chatbot flows to build, and the chatbots start on Growth. |
| Platforms and integrations | BWeb, iPhone and Android, with Google Sheets and Salesforce, and a developer API on Pro + AI. | BWeb, iPhone and Android, with Shopify, WooCommerce, Razorpay, PayU, WebEngage, MoEngage, CleverTap and Google Sheets. Growth allows Shopify plus one more app, and there's no desktop app, which an A needs. |
| Best for | a WhatsApp team inbox with broadcasts | WhatsApp and Instagram selling for Indian brands |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: DoubleTick and Interakt. How we grade
Price against what you get
DoubleTick starts at $170 a month and scores 2.3 out of 4 on features, ease of use and platforms. Interakt starts at about $10.52 a month and scores 2.7.
Interakt scores higher and starts $159.48 a month lower. Of the other SMS and chat marketing tools on the chart, 7 score higher than DoubleTick for less, and none scores higher than Interakt for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
At a glance
| DoubleTick | Interakt | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $170 per month, billed yearly ($2,039) | ₹999 per month (Instagram only; plus taxes) |
| Free plan | None | None |
| Free trial | 7-day free trial on the Pro + AI plan | 14-day free trial with all features, no credit card required |
| Web | ||
| iOS | ||
| Android | ||
| Made by | Apport Software Solutions Private Limited | Jio Haptik Technologies Limited |
| Price read from | doubletick.io | interakt.shop |
| Checked | Nov 13, 2026 | Oct 18, 2026 |
Worth knowing
DoubleTick
- WhatsApp conversation charges are separate from the plan and vary by country; the vendor lists them on its conversation-cost page.
- Starter has no AI agents, and roles and permissions, reports and the developer API need Pro + AI.
- The pricing page defaults to yearly billing; a Quarterly option exists but its prices were not shown in the page text read.
- The pricing page was read from India and shows dollar prices; whether they match what a US buyer sees was not confirmed.
Interakt
- Prices are shown only in rupees, plus taxes; no dollar plan price is published.
- Template messages to US numbers cost $0.028 for marketing and $0.004 for utility on Starter, per Interakt's rate table; Enterprise drops the template markup.
- The WhatsApp AI agents add-on costs ₹3,000 a month and needs Growth or Advanced; the Sales CRM is a separate ₹2,499 a month product.
- Growth includes Shopify plus one of the listed apps; more integrations need Advanced.
Key features
DoubleTick
- Unified team inbox
- Many WhatsApp conversations in one inbox, with agent assignment; Starter includes 5 agents and Pro 10.
- Bulk broadcasts
- Send template messages to segmented contact lists, with broadcast analytics and Excel import and export.
- AI agents and bot builder
- A no-code builder for AI agents and bots. Pro + AI allows up to 10 AI agents with a 50 MB knowledge base.
- AI co-pilot for agents
- Suggested replies, reply drafting and flags for chats that await an answer, plus AI chat and call summaries.
- Developer API and embedded SDK
- The Pro plan adds a developer API, and an embedded SDK lets teams put the inbox inside their own CRM.
- Mobile apps
- The vendor links apps for iOS and Android alongside the web version.
Interakt
- WhatsApp campaigns
- One-time and ongoing bulk campaigns with click tracking, automatic retries and conversion tracking through custom events.
- Instagram automation
- Unlimited DM and comment replies, "price please" auto-replies and giveaway flows that collect followers' WhatsApp numbers.
- Shared team inbox
- Unlimited agents answer WhatsApp and Instagram chats together, with welcome, away and delayed auto-replies.
- Chatbot builder
- Linear chatbot flows from Growth; Advanced adds branching, logic, API calls and automatic agent assignment.
- WhatsApp commerce
- Product catalogs, carts, WhatsApp Pay and payment links in the chat, with webhooks for carts, orders and payment confirmations.
- Click-to-WhatsApp ads
- Launch ads that open a WhatsApp chat and send conversion data back to Meta.
Plans
DoubleTick
Starter$170
per month, billed yearly ($2,039)
Team inbox with 5 agents included, bulk broadcasts, customer segments, catalogs and 10 custom contact fields. No AI agents.
Pro + AI$308
per month, billed yearly ($3,694)
Team inbox with 10 agents included, roles and permissions, developer API, reports, up to 10 AI agents and 3,500 AI credits a month.
Enterprise + AICustom
Up to 50 AI agents, 20,000 AI credits a month, complex journeys and custom integrations, with pricing per agent set by the vendor.
Interakt
Starter₹999
per month (Instagram only; plus taxes)
Instagram DM and comment automation with a shared inbox. Starter with WhatsApp is sold only quarterly (₹3,499) or yearly (₹11,999).
Growth₹2,799
per month (plus taxes), billed monthly
WhatsApp and Instagram, unlimited agents, FAQ and linear chatbots, catalogs, native payments, public APIs, Shopify plus one more app.
Advanced₹3,799
per month (plus taxes), billed monthly
Adds branching chatbots with API calls and conditions, chat auto-assignment, advanced webhooks and unlimited apps.
EnterpriseCustom
Adds the RCS channel, higher rate limits and campaign speeds, no markup on template messages, and personal support.
Ways to pay less
DoubleTick
No public discounts listed.
Interakt
- Annual discount
Save 20% with yearly or 8% with quarterly billing
Interakt's pricing page takes 20% off for yearly billing and 8% for quarterly: Growth is ₹26,399 a year or ₹7,699 a quarter, against ₹2,799 a month.
Common questions
Which is cheaper, DoubleTick or Interakt?
As of Nov 13, 2026, Interakt is cheaper to start with: about $10.52 a month, against $170 a month for DoubleTick. DoubleTick starts at $170 per month, billed yearly ($2,039), and Interakt starts at ₹999 per month (Instagram only; plus taxes).
Which has a free plan, DoubleTick or Interakt?
As of Nov 13, 2026, neither DoubleTick nor Interakt has a free plan. Both have a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.