Koko Analytics vs Plausible (2026): which should you pick?
As of Nov 12, 2026, Koko Analytics grades higher than Plausible: 2.6 against 2.4 out of 4.0.
Checked Oct 18, 2026 and Nov 12, 2026 · graded Oct 18, 2026 and Nov 12, 2026 by ToolGPA
Koko Analytics grades higher on value for money and the free plan. Plausible grades higher on ease of use and platforms. They get the same grade on features.
Price, platforms and features side by side. The table says where each price was read and when.
Koko Analytics
Privacy-friendly analytics plugin for WordPress
Plausible
Cookie-free, privacy-first website analytics made and hosted in the EU
Which one is for you
Pick Koko Analytics if
- Fits if you run a WordPress site and want stats without cookies
- Works for agencies on the €249 plan covering up to 25 sites
Look elsewhere if
- Not for you if your site isn't on WordPress
- Too light for free-plan users who want devices, countries or events
- Watch out: Pro prices are in euros and renew yearly automatically
- Watch out: only local, development and staging sites don't count toward the Pro site limit
Pick Plausible if
- Fits if you want traffic numbers without putting a cookie banner on your site
- Works for EU organizations leaving Google Analytics that want data kept in the EU
Look elsewhere if
- Skip it if you want to watch visits or follow one visitor's path
- Tight if you're on Starter, which covers one site
- Pricey if you need funnels or ecommerce revenue, which start on Business at $15.83 a month for 10k pageviews
- Watch out: there's no free hosted plan, and the free Community Edition is self-hosted, updated twice a year, with no funnels or SSO
- Pricey if traffic grows: Starter is $19 a month at 100k pageviews and $69 at 1M, and SSO is Enterprise only
How we grade them
| 2.6GPAKoko AnalyticsGood | 2.4GPAPlausibleFair | |
|---|---|---|
| Value for money | ACore plugin is free, and Pro is €59 a year for 1 site, about €4.90 a month, under 60% of the category's cheapest quarter. | C100,000 pageviews puts Starter at $19 a month billed monthly; the $7.50 yearly price only covers 10k. That lands mid-category, and it climbs to $69 at 1M. The free Community Edition only counts if you run your own server. |
| Free plan and trial | BThe free plugin has pageviews, visitors, traffic sources and realtime visitors with no cap listed. | CThere's no free hosted plan, just a 30-day trial with no card. The free Community Edition is yours to keep, but you host it yourself, and it leaves out funnels, ecommerce revenue and SSO. |
| Features | CBasic traffic stats free, with geolocation, devices, events, UTM tracking and email reports only on Pro. | CVisitors, sources, pages, goals, campaigns, Search Console queries and visits from AI tools, all on one page. It does the page counting job fully, and it's a smaller job: no recordings or per-visitor profiles, and funnels wait for Business. |
| Ease of use | CNo store rating on record. You install a plugin on a WordPress site. | BNo rating on record, but the hosted version is a small script and one dashboard page, with nothing else to configure. The free Community Edition is a different story: your own server and your own updates. |
| Platforms and integrations | CIt runs only inside WordPress sites, with no standalone app. | BWeb only, no desktop or phone app. It works with Google Search Console, WordPress, Tag Manager, Google Data Studio and Slack, imports old Google Analytics data, and has an API. |
| Best for | stats inside WordPress, free | simple visitor counts without a cookie banner |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Koko Analytics and Plausible. How we grade
Price against what you get
Koko Analytics starts at about $5.49 a month and scores 2.0 out of 4 on features, ease of use and platforms. Plausible starts at $7.50 a month and scores 2.7.
Plausible scores higher, and starts $2.01 a month higher: the question is whether the extra is worth that to you. Of the other website and product analytics tools on the chart, 2 score higher than Koko Analytics for less, and none scores higher than Plausible for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Plausible is self-hostable, according to its own site.
- Koko Analytics also covers reports.
At a glance
| Koko Analytics | Plausible | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | €59 per year for 1 site | $7.50 per month for up to 10k pageviews, billed yearly ($9 billed monthly) |
| Free plan | The core plugin is free and covers pageviews, unique visitors, traffic sources and realtime visitors. | Plausible Community Edition: the free, AGPL-licensed release you host yourself. It leaves out funnels, ecommerce revenue goals, SSO and the sites API, and has community support only. |
| Free trial | None listed | 30-day free trial of the cloud plans, no credit card required |
| Web | ||
| Made by | Koko Analytics | Plausible Analytics |
| Price read from | kokoanalytics.com | plausible.io |
| Checked | Nov 12, 2026 | Oct 18, 2026 |
Worth knowing
Koko Analytics
- It runs only inside WordPress.
- Pro prices are in euros and renew yearly automatically; a 30-day money-back guarantee applies.
- Geolocation, device stats, events, UTM tracking and email reports need Pro.
- Local, development and staging sites do not count toward the Pro site limit.
Plausible
- There is no free hosted plan, only a 30-day trial; the free option is the Community Edition you run yourself.
- Stats are aggregate only: there are no session recordings or per-visitor profiles.
- Funnels, ecommerce revenue attribution, custom properties and the Stats API start on Business; SSO is Enterprise only.
- Prices rise with monthly pageviews, and sites above 10M pageviews a month need a custom Enterprise quote.
Key features
Koko Analytics
- Pageviews and visitors
- Counts pageviews and unique visitors per page, determined without storing personal data.
- Traffic sources
- Records referring URLs and mobile apps that send visitors.
- Geolocation and devices (Pro)
- Pro shows visitor countries without storing IP addresses, plus browser, operating system and device statistics.
- Events and UTM tracking (Pro)
- Pro tracks outbound clicks, form submissions and custom actions, and campaign UTM parameters.
- Email reports (Pro)
- Pro sends key traffic metrics by email on a schedule and can notify you of traffic spikes.
Plausible
- No cookies or personal data
- Counts visits without cookies, persistent identifiers or cross-site tracking, so the vendor says no cookie banner or GDPR consent is needed.
- One-page dashboard
- Visitors, sources, pages, locations and devices on a single page, with a real-time view that updates every 30 seconds and a consolidated view of all sites.
- Goals, revenue and funnels
- Codeless goals for pages, file downloads, form completions and outbound links; revenue tracking, funnels and user journeys come with Business.
- Search and campaign data
- Connects to Google Search Console for search queries, groups UTM campaigns into channels, and shows traffic arriving from AI tools such as ChatGPT.
- Lightweight script
- The tracking script is much smaller than Google Analytics', with automatic scroll depth tracking and built-in bot and referrer spam filtering.
- Google Analytics import
- Brings in historical Google Analytics stats so older data sits beside new Plausible numbers.
Plans
Koko Analytics
Free$0
Core plugin from WordPress.org: pageviews, visitors, traffic sources, realtime visitors and exclusions.
Single€59
per year for 1 site
Koko Analytics Pro with all premium features and priority support; renews automatically.
Multi€99
per year for up to 5 sites
All Pro features for up to 5 sites, with priority support.
Agency€249
per year for up to 25 sites
All Pro features for up to 25 sites, with priority support.
Plausible
Starter$7.50
per month for up to 10k pageviews, billed yearly ($9 billed monthly)
One site, 3 years of data, email and Slack reports, goals and custom events. Rises with traffic: $19 a month at 100k pageviews and $69 at 1M, billed monthly.
Growth$11.67
per month for up to 10k pageviews, billed yearly ($14 billed monthly)
Up to 3 sites and 3 team members, shared links, embedded dashboards and shared segments. $104 a month at 1M pageviews, billed monthly.
Business$15.83
per month for up to 10k pageviews, billed yearly ($19 billed monthly)
Up to 10 sites and members, 5 years of data, funnels, ecommerce revenue, custom properties, Stats API. $139 a month at 1M pageviews, monthly.
EnterpriseCustom
More than 10 sites or 10M pageviews: SSO, sites API, managed proxy, scheduled raw data exports and priority support.
Community Edition$0
Free AGPL release you host yourself, updated twice a year. No funnels, ecommerce revenue, SSO or sites API; community support only.
Ways to pay less
Koko Analytics
No public discounts listed.
Plausible
- Annual discount
2 months free with yearly billing
Yearly billing costs 10 times the monthly price: Starter is $90 a year instead of $108, or $7.50 a month instead of $9.
Common questions
Which is cheaper, Koko Analytics or Plausible?
As of Nov 12, 2026, Koko Analytics is cheaper to start with: about $5.49 a month, against $7.50 a month for Plausible. Koko Analytics starts at €59 per year for 1 site, and Plausible starts at $7.50 per month for up to 10k pageviews, billed yearly ($9 billed monthly).
Which has a free plan, Koko Analytics or Plausible?
As of Nov 12, 2026, both Koko Analytics and Plausible have a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.