Rasayel vs Zoko (2026): which should you pick?
As of Nov 13, 2026, Rasayel grades higher than Zoko: 2.0 against 1.8 out of 4.0.
Checked Nov 12, 2026 and Nov 13, 2026 · graded Nov 12, 2026 and Nov 13, 2026 by ToolGPA
Rasayel grades higher on the free plan and platforms. Zoko grades higher on value for money. They get the same grade on features and ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
Rasayel
Shared WhatsApp inbox, broadcasts and bots for B2B sales teams
Zoko
WhatsApp inbox, campaigns and AI agents for Shopify stores
Which one is for you
Pick Rasayel if
- Fits if your sales team talks to customers on WhatsApp
- Works for B2B teams that sync chats to a CRM
Look elsewhere if
- Tight if you are under 5 people: Start has a 5-seat minimum
- Watch out: WhatsApp conversation fees are billed by Meta on top
- Watch out: fair-use limits are 10K and 25K messages a month
- Pricey if you use Salesforce: a $300 a month add-on
Pick Zoko if
- Fits if your customers are on WhatsApp and your store is on Shopify
- Works for stores that want broadcasts and click-to-WhatsApp ads
Look elsewhere if
- Skip it if your store isn't on Shopify
- Pricey if you add flows, Instagram or AI agents, which are all separate charges
- Watch out: WhatsApp message fees go to Meta and aren't in the plan price
- Tight if you want to try it for longer than 7 days
How we grade them
| 2.0GPARasayelFair | 1.8GPAZokoWeak | |
|---|---|---|
| Value for money | D$30 a user with a 5-seat minimum is $150 a month, and $40 with 10 seats is $400. | C$49.99 a month, with per-conversation fees on top and WhatsApp fees paid to Meta. That sits in the dearer quarter ($49) of the category, not past it. |
| Free plan and trial | CA 7-day trial with no card needed, and no free plan. | D7-day free trial with no contracts. The page doesn't say whether a card is needed, and there is no free plan. |
| Features | CInbox, broadcasts, sequences, a bot builder and CRM sync, with voice calls and groups listed as coming soon. | CInbox, broadcasts, ad links and flows on every plan. But custom flows are $5.99 each a month, Instagram is $9.99, and AI agents are $24.99 plus per-resolution fees. |
| Ease of use | CNo store rating on record, and WhatsApp numbers and bots need setting up. | CNo store rating on record. A web dashboard tied to your Shopify store, with flows to build. |
| Platforms and integrations | BWeb, iPhone and Android, with an API, webhooks and CRM sync; no desktop app. | CWeb only, with Shopify and Judge.me. No separate apps, and the listing names just two integrations. |
| Best for | a WhatsApp inbox for B2B teams | WhatsApp for Shopify stores |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Rasayel and Zoko. How we grade
Price against what you get
Rasayel starts at $30 a month for each person and scores 2.3 out of 4 on features, ease of use and platforms. Zoko starts at $49.99 a month and scores 2.0.
Rasayel scores higher and starts $19.99 a month lower. Of the other SMS and chat marketing tools on the chart, 4 score higher than Rasayel for less, and 29 score higher than Zoko for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Rasayel also covers marketing automation.
- Zoko also covers workflow automation, AI agents and online store.
At a glance
| Rasayel | Zoko | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $30 per user / month, 5-user minimum (billing basis not shown) | $49.99 per month, plus WhatsApp fees paid to Meta |
| Free plan | None | None |
| Free trial | 7-day free trial on all plans, no credit card needed | 7-day free trial, no contracts |
| Web | ||
| iOS | ||
| Android | ||
| Made by | Rasayel, Inc. | Zoko |
| Price read from | rasayel.io | zoko.io |
| Checked | Nov 13, 2026 | Nov 12, 2026 |
Worth knowing
Rasayel
- Plans have seat minimums: 5 users on Start and 10 on Grow.
- WhatsApp conversation fees are billed by WhatsApp/Meta directly and are not part of the plan price.
- Fair-use message limits apply: 10K a month on Start and 25K on Grow. Extra numbers cost $20 a month each.
- Salesforce integration is a $300 a month add-on, and voice calls and groups are listed as coming soon.
Zoko
- WhatsApp message fees are paid directly to Meta at its rate card and are not in the Zoko plan prices.
- Instagram adds $9.99 a month, while Facebook Messenger has no platform fee.
- Custom flows cost $5.99 a month each, and AI agents cost $24.99 a month plus per-resolution fees, with the first 100 resolutions free.
- Zoko is built around Shopify, and the pages read show a web dashboard only, with no separate apps.
Key features
Rasayel
- Team inbox for WhatsApp
- Several agents work one or more WhatsApp numbers from a shared inbox with notes, mentions, reminders, saved replies and voice notes.
- Broadcasts and sequences
- Send template broadcasts to filtered audiences and run multistep sequences with delays and exit rules. Daily broadcast volume depends on the plan.
- Chatbot builder
- Build interactive bot flows with buttons and lists; Start allows 5 bots and Grow adds more actions such as conditions.
- CRM sync
- Pipedrive on every plan, HubSpot on Grow and above, and Salesforce as a paid add-on, with activity logging and a contextual sidebar.
- API and webhooks
- REST and GraphQL APIs plus webhook events, with rate limits that rise by plan, and a Zapier integration.
- Mobile app
- An Android and iOS app lets agents reply from a phone.
Zoko
- Shared WhatsApp inbox
- A team inbox with auto-distributed chats, custom inboxes, quick replies, business hours and welcome and away messages.
- Broadcasts and ads
- Bulk WhatsApp broadcasts go to tagged customer segments, and click-to-WhatsApp ads send shoppers into a chat.
- Automation flows
- Eleven pre-built ecommerce flows, such as abandoned checkout recovery and COD confirmation, are free; custom flows cost $5.99 a month each.
- AI agents
- Optional agents answer FAQs, track orders from store data or take orders in chat, at $24.99 a month plus a per-resolution or per-order charge.
- Catalog, calling and API
- A Shopify catalog syncs into WhatsApp, WhatsApp calling is listed, and the API and webhooks come with every plan.
Plans
Rasayel
Start$30
per user / month, minimum 5 users
3 WhatsApp numbers, team inbox, chatbot builder with 5 bots, 250 broadcast users a day, API and webhooks.
Grow$40
per user / month, minimum 10 users
Adds advanced automations and reporting, 5 numbers, 5K daily broadcast users, HubSpot and Salesforce integrations.
EnterpriseCustom
Starts at $2K per month on annual billing; 10 numbers, custom SLA, custom reporting and advanced integrations.
Zoko
Starter$49.99
per month, plus $0.015 per conversation
Unlimited agents with no agent fees. Every feature is included on every plan.
Plus$79.99
per month, with 5K conversations at no markup
Then $0.00199 per conversation. The first 5 agents are free, then $15 per agent.
Elite$139.99
per month, with 100K conversations at no markup
Then $0.00099 per conversation. The first 10 agents are free, then $12 per agent.
Ways to pay less
Rasayel
- Annual discount
Save 10% with annual billing
Rasayel's pricing page has a Monthly/Annual toggle marked 'Save 10%'.
Zoko
No public discounts listed.
Common questions
Which is cheaper, Rasayel or Zoko?
As of Nov 13, 2026, Rasayel starts at $30 per user / month, 5-user minimum (billing basis not shown), and Zoko starts at $49.99 per month, plus WhatsApp fees paid to Meta. One is priced for each person and the other is not, so which costs less depends on how many of you use it.
Which has a free plan, Rasayel or Zoko?
As of Nov 13, 2026, neither Rasayel nor Zoko has a free plan. Both have a free trial.
Which platforms do Rasayel and Zoko run on?
As of Nov 13, 2026, only Rasayel lists iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.