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Submagic vs Wisecut (2026): which should you pick?

As of Nov 13, 2026, Submagic grades higher than Wisecut: 2.2 against 2.0 out of 4.0.

Checked Nov 12, 2026 and Nov 13, 2026 · graded Nov 12, 2026 and Nov 13, 2026 by ToolGPA

Submagic grades higher on platforms. They get the same grade on value for money, the free plan, features and ease of use.

Price, platforms and features side by side. The table says where each price was read and when.

Submagic

AI editor that adds captions, B-roll and cuts to short videos

Free trial · from $12/mo

Wisecut

AI editor that turns long videos into short clips

Free plan · from $29/mo

Which one is for you

Pick Submagic if

  • Fits if you post short vertical videos and want captions added automatically
  • Works for people who'll send clips straight to TikTok, Instagram or YouTube

Look elsewhere if

  • Skip it if your videos run past 2 minutes on Starter: the caps are 2, 5 and 30 minutes by plan
  • Tight if you make many videos, as every plan limits videos a month through credits
  • Pricey if you need 4K, which is Business only at $41 a member a month
  • Watch out: API credit packs are extra, from $57 a month for 250 minutes
  • Not for you if you want to know the trial length up front, as it isn't stated

Pick Wisecut if

  • Fits if you cut clips from podcasts or streams and want them captioned
  • Works for channels that want new videos clipped automatically, on a paid plan

Look elsewhere if

  • Tight if you stay free: 480p, 3-minute exports and no watermark removal
  • Pricey if you need volume, with Professional+ at $119 a month
  • Skip it if you want Autopilot or scheduling free, as both are Plus plans
  • Watch out: every plan runs on a monthly credit allowance of 30, 300 or 1,200 credits

How we grade them

2.2GPASubmagicFair2.0GPAWisecutFair
Value for money
CStarter is $12 a member a month on yearly billing ($19 monthly), under the category's middle of $12.99 and well above its cheapest quarter, which ends at $7.
CStarter+ is $29 a month billed monthly, above the $20 where the dearer quarter starts but under the $40 mark of the dearest tenth. Professional+ is $119.
Free plan and trial
CThe pricing page says no credit card is needed to start, but it doesn't state how long the trial lasts. No free plan.
CFree plan: 30 minutes of Editor time a month, 480p exports up to 3 minutes, and the plan table marks no watermark as not included.
Features
CCaptions, Magic Clips, clean-up tools, b-roll and publishing, but video length stops at 2 minutes on Starter and 4K needs Business.
CClipping, a Wish assistant, transcript editing, captions and thumbnails. Autopilot and the Social Hub for scheduling are paid only.
Ease of use
CNo store rating on record. It has accounts to connect and credits to count.
CNo store rating on record. Paste a link and edit, but credits and settings need working out.
Platforms and integrations
BWeb, iOS and Android, with Zapier, Make, n8n and posting to YouTube, TikTok and Instagram. No desktop app.
CWeb only, with YouTube the only integration listed. No desktop or phone apps.
Best forAI captions for short videosclips from long videos, with captions and silence cuts

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Submagic and Wisecut. How we grade

Price against what you get

Submagic starts at $12 a month for each person and scores 2.3 out of 4 on features, ease of use and platforms. Wisecut starts at $29 a month and scores 2.0.

Submagic scores higher and starts $17 a month lower. Of the other screen recording and video tools on the chart, 20 score higher than Submagic for less, and 60 score higher than Wisecut for less.

Features, ease of use and platforms, averaged

D1.0C2.0B3.0A4.0Free$1$2$5$10$20$50$100More for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessSubmagicWisecut

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of screen recording and video tools, and the best at every price

Where they differ

  • Submagic also covers templates.
In commonWebAI featuresTranscriptionVideo editing

At a glance

SubmagicWisecut
PricingFree trialFree plan
Starts at$12 per member / month, billed yearly ($19 billed monthly)$29 per month, billed monthly
Free planNone30 minutes a month of Editor time, exports up to 3 minutes in 480p, Wish with limited usage; no Autopilot or Social Hub, and the plan table marks no watermark as not included.
Free trialPricing page says no credit card is required to start; trial length is not statedNone listed
Web
iOS
Android
Made bySubmagicWisecut
Price read fromsubmagic.cowisecut.ai
CheckedNov 12, 2026Nov 13, 2026

Worth knowing

Submagic

  • Plans are priced per member, and each tier caps videos per month through credits.
  • Video length is capped at 2, 5 and 30 minutes on Starter, Pro and Business.
  • 4K export needs Business; Starter exports 1080p at 30 FPS.
  • API credit packs are extra, from $57 a month for 250 minutes.

Wisecut

  • Autopilot and Social Hub are on the Starter+ and Professional+ plans only; the Free plan has neither.
  • Prices shown are monthly; annual billing saves up to 30% but yearly amounts are not in the page text. Editing-only and enterprise plans are unlisted.
  • All plans run on a monthly credit allowance (30, 300 or 1,200 credits).
  • It runs in the browser; the pages read list no desktop or mobile apps.

Key features

Submagic

AI captions
Auto-generated captions in 118 languages with styled templates, plus text-based trimming of the transcript.
Magic Clips
Repurposes a long video into several shorts by pulling out key moments.
AI clean-up tools
Removes silences and bad takes, cleans audio, adds zooms and writes hook titles, with some of these limited to Pro and above.
B-roll and sound
Inserts B-roll, music and sound effects; Storyblocks footage and audio start at the Pro plan.
Publishing
Schedule and publish finished videos to social platforms from the editor, with analytics on Pro and above.
API and automation
A video editing API and connections through Zapier, Make and n8n; API minutes are included by plan (10 to 100 a month).

Wisecut

Clips from long videos
Paste a video link or upload a file and Wisecut finds moments and prepares clips to choose from.
Wish assistant and transcript editing
Changes can be requested from the Wish assistant, or made by editing the transcript, including removing silences and unwanted takes.
Captions and thumbnails
Captions can be customized and a thumbnail created before exporting with chosen settings.
Autopilot
On Plus plans, it watches a connected channel for new videos and clips them automatically, including live clipping.
Social Hub
On Plus plans, scheduling and auto-publishing to connected social accounts.

Plans

Submagic

  • Starter$12

    per member / month, billed yearly ($19 billed monthly)

    45 credits per member (15 videos or 5 Magic Clips), 2-minute videos, 1080p at 30 FPS, no watermark.

  • Pro$23

    per member / month, billed yearly

    120 credits per member (40 videos or 15 Magic Clips), 5-minute videos, Brand Kit, auto zooms and silence removal. Yearly saving shown: $192.

  • Business$41

    per member / month, billed yearly

    300 credits per member (100 videos or 37 Magic Clips), 30-minute videos, 4K at 60 FPS and 30 custom templates. Yearly saving shown: $336.

  • CustomCustom

    Sold through sales, with custom video, member and API limits, SSO and a dedicated customer success contact.

Wisecut

  • Free$0

    30 credits a month, 30 minutes of Editor time, 480p exports up to 3 minutes, files up to 4 GB.

  • Starter+$29

    per month, billed monthly

    300 credits a month (5 hours Editor, 2.5 hours Autopilot), 1080p exports up to 60 minutes, no watermark, social scheduling and auto-publishing, email support.

  • Professional+$119

    per month, billed monthly

    1,200 credits a month (20 hours Editor, 10 hours Autopilot), 4K exports up to 90 minutes, up to 3 accounts per social network, priority support.

Ways to pay less

Submagic

  • Annual discount

    Save up to 41% with yearly billing

    The pricing page lists yearly savings of $84 on Starter, $192 on Pro and $336 on Business compared with monthly billing.

Wisecut

  • Annual discount

    Save up to 30% with annual billing

    The pricing page offers a Yearly toggle labeled up to 30% off; the yearly amounts are not shown in the page text.

Common questions

Which is cheaper, Submagic or Wisecut?

As of Nov 13, 2026, Submagic starts at $12 per member / month, billed yearly ($19 billed monthly), and Wisecut starts at $29 per month, billed monthly. One is priced for each person and the other is not, so which costs less depends on how many of you use it.

Which has a free plan, Submagic or Wisecut?

As of Nov 13, 2026, only Wisecut has a free plan. Submagic does not, though it has a free trial.

Which platforms do Submagic and Wisecut run on?

As of Nov 13, 2026, only Submagic lists iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade