Submagic vs Zubtitle (2026): which should you pick?
As of Nov 13, 2026, Submagic grades higher than Zubtitle: 2.2 against 2.0 out of 4.0.
Checked Nov 12, 2026 and Nov 13, 2026 · graded Nov 12, 2026 and Nov 13, 2026 by ToolGPA
Submagic grades higher on platforms. They get the same grade on value for money, the free plan, features and ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
Submagic
AI editor that adds captions, B-roll and cuts to short videos
Zubtitle
Online video editor for captions, resizing and social clips
Which one is for you
Pick Submagic if
- Fits if you post short vertical videos and want captions added automatically
- Works for people who'll send clips straight to TikTok, Instagram or YouTube
Look elsewhere if
- Skip it if your videos run past 2 minutes on Starter: the caps are 2, 5 and 30 minutes by plan
- Tight if you make many videos, as every plan limits videos a month through credits
- Pricey if you need 4K, which is Business only at $41 a member a month
- Watch out: API credit packs are extra, from $57 a month for 250 minutes
- Not for you if you want to know the trial length up front, as it isn't stated
Pick Zubtitle if
- Fits if you add captions to short social videos
- Works for people who post the same clip in several sizes
Look elsewhere if
- Tight if you stay free, as you get 2 videos a month at 720p with a watermark
- Watch out: uploads are limited to 20 minutes on every plan
- Watch out: custom fonts are Agency only, at $49 a month
- Too light for full editing, as it is a caption and resize tool
How we grade them
| 2.2GPASubmagicFair | 2.0GPAZubtitleFair | |
|---|---|---|
| Value for money | CStarter is $12 a member a month on yearly billing ($19 monthly), under the category's middle of $12.99 and well above its cheapest quarter, which ends at $7. | CGuru is $19 a month billed monthly, or $190 a year, in the middle of the category. |
| Free plan and trial | CThe pricing page says no credit card is needed to start, but it doesn't state how long the trial lasts. No free plan. | CBootstrapper is free for 2 videos a month at 720p with a watermark. |
| Features | CCaptions, Magic Clips, clean-up tools, b-roll and publishing, but video length stops at 2 minutes on Starter and 4K needs Business. | CCaptions, resizing and social clips do that job, but uploads stop at 20 minutes and custom fonts need Agency. |
| Ease of use | CNo store rating on record. It has accounts to connect and credits to count. | CNo store rating on record, and you style each video yourself. |
| Platforms and integrations | BWeb, iOS and Android, with Zapier, Make, n8n and posting to YouTube, TikTok and Instagram. No desktop app. | CWeb only, with no desktop or phone app listed. |
| Best for | AI captions for short videos | adding captions to short social videos |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Submagic and Zubtitle. How we grade
Price against what you get
Submagic starts at $12 a month for each person and scores 2.3 out of 4 on features, ease of use and platforms. Zubtitle starts at $19 a month and scores 2.0.
Submagic scores higher and starts $7 a month lower. Of the other screen recording and video tools on the chart, 20 score higher than Submagic for less, and 55 score higher than Zubtitle for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
At a glance
| Submagic | Zubtitle | |
|---|---|---|
| Pricing | Free trial | Free plan |
| Starts at | $12 per member / month, billed yearly ($19 billed monthly) | $19 per month, billed monthly |
| Free plan | None | Bootstrapper plan: 2 videos per month at up to 720p, with a Zubtitle watermark. |
| Free trial | Pricing page says no credit card is required to start; trial length is not stated | None listed |
| Web | ||
| iOS | ||
| Android | ||
| Made by | Submagic | Zubtitle LLC |
| Price read from | submagic.co | zubtitle.com |
| Checked | Nov 12, 2026 | Nov 13, 2026 |
Worth knowing
Submagic
- Plans are priced per member, and each tier caps videos per month through credits.
- Video length is capped at 2, 5 and 30 minutes on Starter, Pro and Business.
- 4K export needs Business; Starter exports 1080p at 30 FPS.
- API credit packs are extra, from $57 a month for 250 minutes.
Zubtitle
- The free plan allows 2 videos a month, caps resolution at 720p and adds a watermark.
- Uploads are limited to 20 minutes on every plan, according to the annual-billing view of the pricing page.
- Custom fonts are listed only on Agency.
Key features
Submagic
- AI captions
- Auto-generated captions in 118 languages with styled templates, plus text-based trimming of the transcript.
- Magic Clips
- Repurposes a long video into several shorts by pulling out key moments.
- AI clean-up tools
- Removes silences and bad takes, cleans audio, adds zooms and writes hook titles, with some of these limited to Pro and above.
- B-roll and sound
- Inserts B-roll, music and sound effects; Storyblocks footage and audio start at the Pro plan.
- Publishing
- Schedule and publish finished videos to social platforms from the editor, with analytics on Pro and above.
- API and automation
- A video editing API and connections through Zapier, Make and n8n; API minutes are included by plan (10 to 100 a month).
Zubtitle
- Automatic captions
- Adds captions or subtitles to a video, with animations and saved style templates for brand fonts and colors.
- Resize and crop
- Changes a video's aspect ratio to suit each social platform.
- Trim and headline
- Trim a video to its strongest part and add a headline with the built-in text editor.
- Logo and progress bar
- Adds a logo or watermark and a branded progress bar to the video.
- AI text from video
- Generates social posts, titles, hashtags, YouTube descriptions and chapter timestamps from a video.
- Custom pricing calculator
- Larger needs can build a custom plan with the vendor's pricing calculator.
Plans
Submagic
Starter$12
per member / month, billed yearly ($19 billed monthly)
45 credits per member (15 videos or 5 Magic Clips), 2-minute videos, 1080p at 30 FPS, no watermark.
Pro$23
per member / month, billed yearly
120 credits per member (40 videos or 15 Magic Clips), 5-minute videos, Brand Kit, auto zooms and silence removal. Yearly saving shown: $192.
Business$41
per member / month, billed yearly
300 credits per member (100 videos or 37 Magic Clips), 30-minute videos, 4K at 60 FPS and 30 custom templates. Yearly saving shown: $336.
CustomCustom
Sold through sales, with custom video, member and API limits, SSO and a dedicated customer success contact.
Zubtitle
Bootstrapper$0
2 videos per month, Zubtitle watermark, resolutions up to 720p, all editor features.
Guru$19
per month, billed monthly
10 videos per month, no watermark, up to 4K, premium support.
Agency$49
per month, billed monthly
30 videos per month, no watermark, up to 4K, premium support, custom fonts.
Ways to pay less
Submagic
- Annual discount
Save up to 41% with yearly billing
The pricing page lists yearly savings of $84 on Starter, $192 on Pro and $336 on Business compared with monthly billing.
Zubtitle
- Annual discount
2 months free with annual billing
Annual billing is $190 a year for Guru and $490 a year for Agency, saving $38 and $98 against monthly billing.
Common questions
Which is cheaper, Submagic or Zubtitle?
As of Nov 13, 2026, Submagic starts at $12 per member / month, billed yearly ($19 billed monthly), and Zubtitle starts at $19 per month, billed monthly. One is priced for each person and the other is not, so which costs less depends on how many of you use it.
Which has a free plan, Submagic or Zubtitle?
As of Nov 13, 2026, only Zubtitle has a free plan. Submagic does not, though it has a free trial.
Which platforms do Submagic and Zubtitle run on?
As of Nov 13, 2026, only Submagic lists iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.