Loom vs Supademo

Loom

• Teams sharing quick recorded walkthroughs instead of scheduling a call
• Jira and Confluence users who want video tied into Atlassian tools
• Occasional recorders who can work within 25 short videos on the free plan

Supademo

• Sales and marketing teams embedding interactive product demos on a website
• Customer success and training teams building self-serve walkthroughs
• Turning one recorded workflow into a demo, a video and a PDF guide

Loom

• The free Starter plan is capped at 25 videos per person, 5-minute screen recordings and 720p quality.
• Auto-summaries, auto-chapters and filler-word removal need Business + AI or Enterprise.
• Business plans are billed per Creator, and Enterprise is sold on annual subscriptions only.
• No Linux app is listed; recording is offered on Mac, Windows, Chrome, iOS and Android.

Supademo

• The Free plan covers one creator with 5 interactive demos and 50 video recordings, and has no analytics, branching or custom branding.
• The Mac and Windows desktop recorders need a paid plan; the Free plan records with the Chrome extension, the Figma plugin or uploads.
• HTML demos start on Business at $199 a month and sandbox demos on Growth at $350 a month, both billed annually.
• SSO and SAML need Enterprise, which starts at 10 creators, and the AI Demo Agent is billed separately through prepaid credits.

Loom

Screen and camera recording

Record the screen, the camera or both from the desktop app, the Chrome extension or the mobile apps, then share the video as a link.

Basic editing

Trim recordings, stitch clips together and add backgrounds, text, arrows and box overlays.

Transcripts and captions

Transcriptions and closed captions in more than 50 languages, included on the free Starter plan.

Comments and viewer insights

Viewers can respond with comments, emoji reactions and tasks, and creators can see who watched. Engagement insights and calls-to-action are paid features.

Loom AI

Business + AI and Enterprise add auto-summaries, auto-chapters and filler-word removal. An AI bug report feature fills in Jira work items from a recording.

Meeting recordings

Meetings can be recorded without a length limit, including on the Starter plan.

Supademo

Guided interactive demos

Step-by-step product walkthroughs with pointer, callout and area hotspots, chapters, and zoom and pan. The Free plan allows 5 demos; paid plans are unlimited.

HTML and sandbox demos

Business adds demos built by cloning a product's HTML, with text and image editing. Growth adds clickable sandbox demos that viewers can explore freely.

Screen and video recordings

Records the screen, webcam and narration in 4K, with video editing and splitting. Free includes 50 recordings and exports MP4 at up to 1080p with a watermark.

Supademo AI and MCP

Paid plans generate text, AI voiceovers and translations, and AI Command edits demos from a prompt. The MCP server lets Claude, ChatGPT and Gemini edit and manage demos.

AI Demo Agent

A usage-based add-on that runs demos and answers buyers by voice or text in 50+ languages, then hands off to sales. Workspaces get 1,500 free credits; packages start at $99 for 1,400.

Personalization and analytics

Paid plans add dynamic variables, conditional branching, custom domains, trackable and password-protected links, viewer insights and lead capture.

Loom

• Starter$0

  Up to 25 videos per person, 5-minute screen recordings, 720p quality and up to 50 members.

• Business$18

  per user / month, billed monthly

  Unlimited storage, recordings up to 6 hours, HD recording, custom branding, engagement insights and calls-to-action.

• Business + AI$24

  per user / month, billed monthly

  Everything in Business plus Loom's AI features, including auto-summaries, auto-chapters and filler-word removal.

• EnterpriseCustom

  Annual contracts through sales with SSO, SCIM, custom data retention and advanced security controls.

Supademo

• Free$0

  1 creator, 5 guided interactive demos, 50 video recordings and unlimited views. No analytics, branching, custom branding or desktop app.

• Scale$38

  per creator / month, billed annually ($50 billed monthly)

  Unlimited demos and recordings, Supademo AI and MCP, branching and variables, analytics, custom domain, integrations and 5 view-only collaborators.

• Business$199

  per month, billed annually ($249 monthly); 1 creator included

  Adds guided HTML demos, HTML text and image editing, AI data editing, priority support and unlimited view-only collaborators. Extra creators are $50 a month.

• Growth$350

  per month, billed annually ($450 monthly); 5 creators included

  Adds sandbox demos, Route Hub, AI voice cloning, demo versioning and white-glove onboarding. Extra creators are $50 a month.

• EnterpriseCustom

  Starts at 10 creators, with SSO and SAML, custom data residency, multiple workspaces, and dedicated support and training.

Loom

• Annual discount

  Save up to 17% with annual billing

  Loom's pricing page says you can be billed monthly but save 17% if you pay annually.

• Education

  Up to 75% off for education

  Verified teachers, professors and students at accredited institutions can get up to 50% off premium plans for general academic use, or 75% off for classroom use.

Supademo

• Annual discount

  Save 20% to 24% with yearly billing

  Billed yearly, Scale is $38 per creator a month against $50 monthly (24% less), Business $199 against $249 (20%) and Growth $350 against $450 (22%).

• Startups

  Startup plan for pre-Series A companies

  The pricing FAQ offers a startup plan on any paid tier for pre-Series A companies under 2 years old that have raised less than $2M, on request. The discount is not stated.

• Nonprofit

  Case-by-case discounts for nonprofits

  The pricing FAQ says Supademo provides discounts to non-profits on a case-by-case basis, requested by contacting the team.

• Education

  Discounts for select educational institutions

  The same FAQ says select educational institutions can get a discount on a case-by-case basis. The size of the discount is not stated.