Mailchimp vs Mailmodo (2026): which should you pick?

Pick Mailchimp if

• Fits if you send a regular newsletter or promotions to a small list
• Works for shops on Shopify, WooCommerce or Square that want automated emails and SMS in one account

Look elsewhere if

• Pricey if your list is big, at $110 a month on Essentials for 10,000 contacts
• Tight if you stay free, since sending stops at 250 contacts and 500 emails a month
• Skip it if surprise bills worry you, as passing a contact or send limit bills overages automatically
• Watch out: Essentials caps flows at 4 steps, and dynamic content and custom reports start at Standard
• Watch out: SMS is a paid add-on in select countries, needs approval, and unused credits expire

Pick Mailmodo if

• Fits if you want forms and quizzes inside the email itself
• Makes sense if you have a small list and a budget for AMP emails

Look elsewhere if

• Pricey if you are a small sender: the entry price is $149 a month, billed annually
• Skip it if you want a monthly price, as none was readable on the page
• Watch out: AMP for Email works only in some mail apps, so Mailmodo uses CSS tricks to cover Apple Mail
• Tight if you need more than 1 team member or 1 active journey on Lite
• Watch out: the full integration list starts on Pro at $199

Mailchimp

• The Free plan stops at 250 contacts and 500 sends a month, and sending pauses until you upgrade or trim the list.
• Paid plans bill overages automatically when you pass your contact or monthly send limit.
• Essentials caps automations at 4 flow steps; dynamic content and custom reports start at Standard.
• SMS is a paid add-on in select countries, needs an approved application, and its monthly credits expire unused.

Mailmodo

• Prices shown are for 500 contacts billed annually; the page says annual plans save 20%, but monthly-billing prices were not readable.
• Lite limits you to 1 team member and 1 active journey; the full integration list starts on Pro.
• A comparison table on the pricing page lists $59 at 10,000 contacts without naming a plan, so larger-list prices are unclear.
• AMP for Email works only in some clients; Mailmodo says it uses CSS interactivity to cover Apple Mail.

Mailchimp

Automation flows

Standard and Premium allow up to 200 automated flows, such as welcome series and abandoned-cart emails. Essentials is limited to 4 flow steps and Free has none.

Templates and email builder

Pre-built templates on every plan (a limited set on Free). Custom-coded templates can be built on any plan but only sent from Standard and Premium.

Segmentation and dynamic content

Standard adds advanced segmentation, pre-built segments and dynamic content; Premium adds predictive segmentation.

Popup forms and landing pages

Popup sign-up forms are included on every plan, and the Free plan can also build landing pages and forms.

SMS and MMS add-on

Paid plans can add SMS, with MMS on Standard and Premium in select countries, after an application is approved. Credits are bought in monthly blocks.

Mobile app

The iOS and Android app can build and send emails, scan business cards into contacts, make simple landing pages and show campaign reports.

Mailmodo

AI email tools

On every plan: AI template generator, automation builder, segment generator, marketing planner and performance analyzer.

Interactive AMP emails

Polls, star ratings, forms and similar widgets work inside the email. AMP for Email renders in Gmail, Yahoo and a few other clients.

Automation journeys

Multi-step journeys such as onboarding or re-engagement flows. Active journey counts are capped by plan.

Campaigns and segments

Bulk and triggered campaigns by API or webhook, with static and dynamic segments, all included in every plan.

Testing and send timing

A/B testing, send time optimization and time zone based scheduling appear in the Lite, Pro and Max feature lists.

Mailchimp

• Free$0

  1 seat, 1 audience, 250 contacts and 500 sends a month. Sending pauses when a limit is passed.

• Essentials$13

  per month for up to 500 contacts, billed monthly

  3 seats, 3 audiences, sends of 10 times your contacts, scheduling and 4-step flows. Price rises with the list: $110 a month at 10,000 contacts.

• Standard$20

  per month for up to 500 contacts, billed monthly

  5 seats, up to 200 automation flows, dynamic content and custom reports. Price rises with the list: $135 a month at 10,000 contacts.

• Premium$350

  per month for up to 10,000 contacts, billed monthly

  Unlimited seats and audiences, phone and priority support, multivariate testing. Price rises with the list: $815 a month at 50,000 contacts.

Mailmodo

• Lite$149

  per month for 500 contacts, billed annually

  2,000 email sending credits, 1 team member, 1 active journey, 1 custom domain and basic integrations.

• Pro$199

  per month for 500 contacts, billed annually

  3,000 sending credits, 3 team members, 10 active journeys, 2 custom domains and all integrations.

• MaxCustom

  Unlimited sending credits, 5 team members, unlimited journeys, 4 custom domains and dedicated support.

Mailchimp

• Nonprofit

  15% off for nonprofits and charities

  Mailchimp's pricing page offers nonprofits and charities 15% off. You sign up for a free account and then contact the Billing team with your username and website.

• Other savings

  15% off the first 12 months at 10,000+ contacts

  New customers on a monthly Essentials, Standard or Premium plan with 10,000 or more contacts get 15% off for the first 12 months, then the list price.

Mailmodo

• Annual discount

  20% saving on annual plans

  The pricing page says annual plans save 20% against monthly billing.

• Nonprofit

  Discounted plans for NGOs and non-profits

  The pricing page offers discounted plans to NGOs and not-for-profit organizations, subject to terms and conditions.