Alternatives · Email Marketing
Mailster alternatives
As of Nov 12, 2026, the highest-graded Mailster alternative is MailPoet (2.6 GPA). It's also the best free one.
Mailster compared with 5 alternatives: MailPoet, FluentCRM, Groundhogg, Mailcoach and Sendy.
Mailster is a paid product, starting at $79 per year for 1 site, renewing at full price after a first-year price of $39. 2 of the 5 alternatives are free or have a free plan. 2 more offer a free trial.
Listings checked up to Nov 12, 2026 · Where the facts come from
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At a glance
Price against what you get
Mailster starts at $6.58 a month when paid by the year and scores 2.0 out of 4 on features, ease of use and platforms. None of the 4 alternatives on this chart both scores higher and starts lower.
MailPoet, FluentCRM and Mailcoach score higher without starting lower.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
How each one differs from Mailster
MailPoet
Email marketing plugin that runs inside WordPress and WooCommerce
- MailPoet starts at $8 per month for up to 500 subscribers, billed monthly.
- MailPoet has a free plan, which Mailster lacks.
- MailPoet also covers transactional email.
- MailPoet does not cover templates and rSS reader, which Mailster does.
Suits: WordPress and WooCommerce site owners who want email managed from the dashboard
FluentCRM
CRM and email marketing plugin that runs inside WordPress
- FluentCRM starts at $129 per year for 1 site.
- FluentCRM has a free plan, which Mailster lacks.
- FluentCRM also covers reports.
- FluentCRM does not cover templates and rSS reader, which Mailster does.
Suits: WordPress site owners who want one flat fee regardless of list size
Groundhogg
Flat-rate CRM and email marketing plugin for WordPress
- Groundhogg starts at $20 per month for 1 site, billed annually ($240).
- Groundhogg is open source and self-hostable, according to its own site.
- Groundhogg also covers sales pipeline and AI agents.
- Groundhogg does not cover templates, forms and rSS reader, which Mailster does.
Suits: WordPress site owners who want a CRM and email tool on their own domain
Mailcoach
Email campaigns priced by emails sent, hosted or self-hosted
- Mailcoach starts at $9.99 per month with 2,000 emails, plus $0.002 per extra email.
- Mailcoach is self-hostable, according to its own site.
- Mailcoach does not cover templates, forms and rSS reader, which Mailster does.
Suits: Senders with a large list who email it only occasionally
Sendy
Self-hosted newsletter app that sends through Amazon SES
- Sendy starts at $69 one-time purchase, for one domain.
- Sendy is self-hostable, according to its own site.
- Sendy can be bought with a one-time purchase.
- Sendy does not cover templates, forms and rSS reader, which Mailster does.
Suits: Publishers with large lists who want to stop paying per subscriber
Limits worth knowing in Mailster
- It runs only inside WordPress, and every licence covers one site or domain.
- There is no free edition; the site offers a demo and a 14-day money-back guarantee.
- Updates and support need an active licence. The plugin keeps working after expiry, but renewals are at full price.
- Mailster does not send mail itself. Deliverability depends on the email provider or server you connect, and the vendor recommends a dedicated provider.
Common questions
What are the alternatives to Mailster?
The alternatives to Mailster in this directory are MailPoet, FluentCRM, Groundhogg, Mailcoach and Sendy. Each one has a side-by-side comparison with Mailster.
Is there a free alternative to Mailster?
Yes. MailPoet and FluentCRM have a free plan alongside paid ones.
Is there an open-source alternative to Mailster?
Groundhogg is described as open source on its own site.
When were these prices checked?
Each listing shows its own date. On this page they run from Oct 17, 2026 to Nov 12, 2026. Vendors change prices without notice, so confirm on their site before you buy.