Contentsquare vs StatCounter (2026): which should you pick?
As of Nov 13, 2026, Contentsquare and StatCounter share a 2.8 GPA, both have a free plan, and StatCounter starts cheaper, at about $10.05 a month against $39 a month.
Checked Oct 18, 2026 and Nov 13, 2026 · graded Oct 18, 2026 and Nov 13, 2026 by ToolGPA
Contentsquare grades higher on the free plan. StatCounter grades higher on platforms. They get the same grade on value for money, features and ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
Contentsquare
Heatmaps, session replays and surveys, formerly sold as Hotjar
StatCounter
Web traffic stats with a live visitor feed and session replay
Which one is for you
Pick Contentsquare if
- Fits if you're a marketer who wants to see where visitors click and scroll
- Works for small sites that fit in 200k sessions and don't need every visit recorded
Look elsewhere if
- Skip it if you want every visit recorded for free, which Clarity does
- Pricey if you want lots of survey answers, as more than 100 a month is a plan from $79 a month
- Tight if you're on Growth, which records only 15% of sessions and starts at 7k sessions for $39 a month
- Watch out: recording every session, APIs, alerts and form analysis need Pro or Enterprise, priced through sales
- Watch out: the free plan keeps 1 month of data for 1 project, and new Hotjar accounts can't be created
Pick StatCounter if
- Fits if you want to watch individual visits as they happen
- Works for small sites under 20,000 sessions a month
Look elsewhere if
- Tight if you stay free, with 5,000 sessions and 14 days of data
- Watch out: session replay is billed separately from €9 a month
- Watch out: heatmaps and UTM tracking need Premium Plus at €19
- Pricey if your traffic grows, since 100,000 sessions is €29 or €45
- Watch out: the prices read were in euros, with no confirmed dollar price
How we grade them
| 2.8GPAContentsquareGood | 2.8GPAStatCounterGood | |
|---|---|---|
| Value for money | B$0: the free plan covers up to 200k sessions, so a 10,000-visitor site fits, but it records only 5% of visits. Recording more starts with Growth at $39 a month billed yearly for just 7k sessions, fewer than this site has. Graded against Clarity, which records everything free, that's a B. | BPremium is €9 a month for 20,000 sessions, near $10, inside the $13 where the cheaper quarter ends. |
| Free plan and trial | BFree forever up to 200k sessions, with heatmaps, funnels, error monitoring and basic surveys, enough for one person to run on. The limits: 5% of sessions recorded, up to 10k, 1 project and 1 month of data. | CFree forever, but 5,000 sessions a month and 14 days of data are caps you'll reach. The 30-day trial needs no card. |
| Features | BHeatmaps, attention maps, replays, funnels, journeys, error and Core Web Vitals monitoring, surveys and Sense AI summaries. That's the whole experience analytics job, though Free and Growth record only a share of visits and APIs need Pro. | BSessions, a live feed, conversions, replay, heatmaps and UTM tracking. Replay and heatmaps cost more. |
| Ease of use | CNo rating on record. A snippet starts the heatmaps and replays, but Hotjar now sits inside Contentsquare's bigger platform, new users sign up there, and journeys, projects and surveys take some learning. | CNo rating read. A tracking code to add and reports to learn. |
| Platforms and integrations | BWeb only, with no desktop or phone app. It connects to Google Analytics, Jira, HubSpot, Slack, Microsoft Teams, Unbounce, Optimizely and AB Tasty, and AI assistants can plug in through MCP on every plan. | AWeb, iPhone, Android and Windows apps, an API, and WordPress, Squarespace and Google Ads links. |
| Best for | heatmaps and replays of a marketing site | simple traffic stats with a live visitor feed |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Contentsquare and StatCounter. How we grade
Price against what you get
Contentsquare starts at $39 a month and scores 2.7 out of 4 on features, ease of use and platforms. StatCounter starts at about $10.05 a month and scores 3.0.
StatCounter scores higher and starts $28.95 a month lower. Of the other website and product analytics tools on the chart, 1 scores higher than Contentsquare for less, and none scores higher than StatCounter for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Contentsquare also covers surveys.
- StatCounter also covers reports.
At a glance
| Contentsquare | StatCounter | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $39 per month for up to 7k sessions, billed yearly ($49 billed monthly) | €9 per month for up to 20,000 sessions (€97 billed yearly) |
| Free plan | Free forever: up to 200k sessions a month with replays of 5% of them (max 10k), heatmaps, funnels, error monitoring, basic surveys, 1 project and 1 month of data. | Basic plan, free forever: 5,000 sessions per month, 14 days of data retention, trend charts, a reports dashboard and a real-time visitor feed. |
| Free trial | None listed | 30-day free trial of all features, no credit card required |
| Web | ||
| Windows | ||
| iOS | ||
| Android | ||
| Made by | Contentsquare | Statcounter |
| Price read from | contentsquare.com | statcounter.com |
| Checked | Oct 18, 2026 | Nov 13, 2026 |
Worth knowing
Contentsquare
- New Hotjar accounts can no longer be created; new users sign up for Contentsquare, and existing Hotjar users log in there.
- Free and Growth record only a share of sessions (5% up to 10k, and 15%); recording every session needs Pro or Enterprise.
- Surveys beyond 100 responses a month are a separate Voice of Customer plan starting at $79 a month.
- APIs, alerts, form analysis and Adobe Analytics integration need Pro or Enterprise, priced through sales.
StatCounter
- The pricing page displayed euro prices when read from India; a US dollar list price was not confirmed.
- The free Basic plan stops at 5,000 sessions a month and keeps data for only 14 days.
- Session replay is billed separately: €9 a month for 1,000 recordings, €19 for 10,000, €29 for 50,000.
- Heatmaps and UTM campaign tracking need Premium Plus, the higher-priced tier.
Key features
Contentsquare
- Heatmaps and attention maps
- Shows where visitors click, hover and scroll, with attention maps for engagement; zone heatmaps and side-by-side comparisons start on Growth.
- Session replays
- Replays of real visits to spot struggles and errors. Free records 5% of sessions and Growth 15%; Pro and Enterprise can record all of them.
- Funnels and journeys
- Funnels on every plan show where people drop off; Growth links funnels to replays and adds journey analysis and impact estimates.
- Error and performance monitoring
- Catches JavaScript errors and shows Core Web Vitals and how slow pages affect behavior, included on the free plan.
- Sense AI
- AI summaries of heatmaps and replays and a chat for questions about your data on Growth and up; every plan can connect AI assistants through MCP.
- Surveys and feedback
- Feedback widgets and surveys tied to replays, sold as Voice of Customer: 100 responses a month free, more from $79 a month.
StatCounter
- Live visitor feed
- A real-time list of visitors as they arrive, with location, device, navigation path and visit history for each one.
- Session replay
- Plays back a recording of each visitor's session. Basic includes none; recordings are an add-on from 1,000 per month on every plan.
- Heatmaps
- Interactive heatmaps show which parts of a page get attention and where visitors click on elements that are not links. Premium Plus only.
- Conversion and paid traffic analysis
- Premium tracks a landing page conversion rate and looks for repeat paid clicks from the same visitor, to help spot click fraud.
- Visitor labels and alerts
- Attach notes or customer IDs to a visitor and get an email or mobile alert when that visitor returns. Premium and above.
- Mobile apps and API
- iOS, Android and Windows apps are linked from the site, and the Premium plan adds API access for custom reports and scripts.
Plans
Contentsquare
Free$0
Up to 200k monthly sessions, 5% recorded, 1 month of data, 1 project, 7 integrations and an MCP connection for AI assistants.
Growth$39
per month for up to 7k sessions, billed yearly ($49 billed monthly)
13 months of data, 3 projects, zone heatmaps, journeys, Sense AI chat; 15% of sessions recorded. $409 a month at 100k sessions, billed monthly.
ProCustom
Sold through sales: up to 6 projects, up to 100% of sessions recorded, APIs, alerts, form analysis, revenue attribution.
EnterpriseCustom
Sold through sales: unlimited projects, real-time error troubleshooting, synthetic monitoring, A/B testing analysis, SLAs.
StatCounter
Basic€0
per month for up to 5,000 sessions
Trend charts, reports dashboard, real-time visitor feed and basic email reports. 14 days of data retention.
Premium€9
per month for up to 20,000 sessions (€97 billed yearly)
Adds landing page analysis, conversion tracking, CSV export, API access, live chat support and 3 years of data. €29 a month at 100,000 sessions.
Premium Plus€19
per month for up to 20,000 sessions (€205 billed yearly)
Adds heatmaps, Google Ads integration and UTM campaign tracking, with 5 years of data. €45 a month at 100,000 sessions.
Ways to pay less
Contentsquare
- Annual discount
Save 20% with yearly billing
Paying yearly saves 20%: Growth at 7k sessions is $39 a month instead of $49.
StatCounter
- Annual discount
Save 10% with yearly billing
The pricing page says paying yearly saves 10%: Premium at 20,000 sessions is €97 a year against €9 a month.
Common questions
Which is cheaper, Contentsquare or StatCounter?
As of Nov 13, 2026, StatCounter is cheaper to start with: about $10.05 a month, against $39 a month for Contentsquare. Contentsquare starts at $39 per month for up to 7k sessions, billed yearly ($49 billed monthly), and StatCounter starts at €9 per month for up to 20,000 sessions (€97 billed yearly).
Which has a free plan, Contentsquare or StatCounter?
As of Nov 13, 2026, both Contentsquare and StatCounter have a free plan.
Which platforms do Contentsquare and StatCounter run on?
As of Nov 13, 2026, only StatCounter lists Windows, iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.