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Clicky vs W3Counter (2026): which should you pick?

As of Nov 13, 2026, Clicky grades higher than W3Counter: 2.8 against 2.2 out of 4.0.

Checked Nov 12, 2026 and Nov 13, 2026 · graded Nov 12, 2026 and Nov 13, 2026 by ToolGPA

Clicky grades higher on the free plan, features and platforms. They get the same grade on value for money and ease of use.

Price, platforms and features side by side. The table says where each price was read and when.

Clicky

Real-time, privacy-friendly web analytics with heatmaps

Free plan · from $9.99/mo

W3Counter

Website analytics with live visitor tracking and hit counters

Free plan · from $149/yr

Which one is for you

Pick Clicky if

  • Fits if you want live visitor logs on a small site
  • Works for people who want heatmaps and uptime checks in one cheap plan

Look elsewhere if

  • Tight if you stay free: 1 site, 3,000 daily pageviews and 30 days of history
  • Pricey if you need heatmaps, as they need Pro Plus, $14.99 a month
  • Watch out: caps are daily pageviews added up across all your sites
  • Watch out: individual visitor logs are only guaranteed for 6 months on paid plans

Pick W3Counter if

  • Fits if you run one small site and want a live visitor view
  • Works for people who still want a hit counter on the page

Look elsewhere if

  • Tight if you track several sites, as the free plan covers 1
  • Tight if you need history, as free keeps 30 days and Plus 6 months
  • Watch out: email reports and conversion tracking need Plus or Pro
  • Not for you if your site gets 1 million page views a month or more
  • Skip it if you want mobile or desktop apps, as it is web only

How we grade them

2.8GPAClickyGood2.2GPAW3CounterFair
Value for money
BPro is $9.99 a month, or $79.99 a year, but heatmaps sit on Pro Plus at $14.99, still inside the cheapest quarter (from $16.58).
BPlus is $149 a year for 3 sites, about $12 a month, just inside the cheaper quarter of analytics tools.
Free plan and trial
BFree for 1 site and 3,000 daily pageviews, with basic reports and API access. History is 30 days, and no premium features.
CA free plan for 1 website, but only 30 days of visitor history.
Features
BLive logs, heatmaps, goals, split testing, uptime monitoring and bot filtering. The listing shows no gap in the core job.
CLive activity, a live map, traffic reports and hit counters cover the basics, with no replay or heatmaps.
Ease of use
CNo store rating on record. You add a tracking script.
CA tracking snippet to add to each site, and no store rating on record.
Platforms and integrations
BWeb plus a browser extension, with WordPress, Shopify, Google Tag Manager, Webflow, Wix and more.
CWeb dashboard only, with no apps or integrations listed.
Best forlive web stats with heatmaps on cheap planslive visitor stats and hit counters for a small site

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Clicky and W3Counter. How we grade

Price against what you get

Clicky starts at $9.99 a month and scores 2.7 out of 4 on features, ease of use and platforms. W3Counter starts at $12.42 a month when paid by the year and scores 2.0.

Clicky scores higher and starts $2.43 a month lower. Of the other website and product analytics tools on the chart, none scores higher than Clicky for less, and 17 score higher than W3Counter for less.

Features, ease of use and platforms, averaged

D1.0C2.0B3.0A4.0Free$0.5$2$5$20$50$200$500$2k$5kMore for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessClickyW3Counter

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of website and product analytics tools, and the best at every price

Where they differ

  • Clicky also covers dashboards and a/B testing.
In commonFree planWebReportsWeb analytics

At a glance

ClickyW3Counter
PricingFree planFree plan
Starts at$9.99 per month, billed monthly ($79.99 billed yearly)$149 per year for 3 websites, billed annually ($19 per month billed monthly)
Free plan1 website and up to 3,000 daily page views, with 30 days of history and no premium features.1 website, 30 days of visitor history, the analytics dashboard, Live Activity and Live Map.
Free trial21-day free trial of premium service for up to 3 websites and 1,000,000 daily page viewsNone listed
Web
Browser extension
Made byRoxr Software LtdAwio Web Services LLC
Price read fromclicky.comw3counter.com
CheckedNov 12, 2026Nov 13, 2026

Worth knowing

Clicky

  • Plans are capped by daily page views summed across all sites on the account, not by a monthly total.
  • Heatmaps and uptime monitoring need Pro Plus or higher, and the free plan keeps only 30 days of history.
  • Individual visitor and action logs are guaranteed for 6 months on paid plans, even though other history is kept indefinitely.
  • Pro Platinum and Custom are the only tiers above 30,000 daily page views; the Custom price is not published.

W3Counter

  • Only available for websites receiving fewer than 1 million page views per month.
  • The Free plan covers 1 website and keeps 30 days of visitor history; Plus keeps 6 months and Pro 12 months.
  • Email reports and conversion tracking need Plus or Pro.
  • Web dashboard only, with no mobile or desktop apps listed.

Key features

Clicky

Real-time visitor logs
Every visitor, page view and JavaScript event is listed as it happens, and the Spy view streams live traffic without a refresh.
Heatmaps
Click heatmaps are logged per page and per visitor and can be filtered by segment, goal or split test. They need Pro Plus or higher.
Bot filtering and ad-block tracking
Filters bots and referrer spam, and a reverse-proxy option routes tracking through your own domain so ad-block visitors are counted.
Goals, split testing and campaigns
Up to 30 goals per site with revenue tracking, split tests, and campaign reports that read UTM tags.
Uptime monitoring
Checks a site or other endpoint such as mail from several locations, alerts on downtime and keeps a history of outages. Needs Pro Plus or higher.
Custom data on visitors
Attach values such as a username or email to a visitor's session, which the vendor suggests for customer support.

W3Counter

Live Activity
Visits appear as they arrive, and each one can be opened to see the referral source and the path through your pages. Included on every plan.
Live Map
New visits show up on a world map at approximate locations. Included on every plan.
Traffic reports
Referral sources, search traffic, campaigns, popular landing pages, locations, devices and browsers.
Conversion tracking
An optional conversion code records signups, sales or other goals you define. Available on Plus and Pro.
Email reports
Daily, weekly or monthly summaries of visits, page views and conversions, with top referrers and pages. Available on Plus and Pro.
Hit counters
Classic visitor counter badges in dozens of retro designs that you can color and place on a page.

Plans

Clicky

  • Free$0

    1 website, 3,000 daily page views and 30 days of history. Basic reports, segmentation, widgets and API access.

  • Pro$9.99

    per month, billed monthly ($79.99 billed yearly)

    10 websites and 30,000 daily page views in total. Spy, advanced filtering, goals, split testing, unlimited history.

  • Pro Plus$14.99

    per month, billed monthly ($119.99 billed yearly)

    10 websites and 30,000 daily page views. Adds heatmaps and uptime monitoring to everything in Pro.

  • Pro Platinum$19.99

    per month, billed monthly ($159.99 billed yearly)

    30 websites and 100,000 daily page views in total, with every Pro Plus feature.

  • CustomCustom

    Up to 1,000 websites and up to 20 million daily page views; the price varies with the arrangement.

W3Counter

  • Free$0

    1 website with 30 days of visitor history, the analytics dashboard, Live Activity and Live Map.

  • Plus$149

    per year for 3 websites, billed annually ($19 billed monthly)

    6 months of visitor history, the Active Now dashboard, email reports and conversion tracking.

  • Pro$399

    per year for 10 websites, billed annually ($49 billed monthly)

    12 months of visitor history, plus the Active Now dashboard, email reports and conversion tracking.

Ways to pay less

Clicky

  • Annual discount

    Save 33% with yearly billing

    Clicky's pricing page lists the yearly prices as a 33% saving over paying monthly for Pro, Pro Plus and Pro Platinum.

W3Counter

  • Annual discount

    Annual billing saves $79 to $189 a year

    The pricing section states that annual billing saves $79 a year on Plus ($149 against $19 a month) and $189 a year on Pro ($399 against $49 a month).

Common questions

Which is cheaper, Clicky or W3Counter?

As of Nov 13, 2026, Clicky is cheaper to start with: $9.99 a month, against $12.42 a month when paid by the year for W3Counter. Clicky starts at $9.99 per month, billed monthly ($79.99 billed yearly), and W3Counter starts at $149 per year for 3 websites, billed annually ($19 per month billed monthly).

Which has a free plan, Clicky or W3Counter?

As of Nov 13, 2026, both Clicky and W3Counter have a free plan.

Which platforms do Clicky and W3Counter run on?

As of Nov 13, 2026, only Clicky lists a browser extension. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade