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MailerLite vs Sequenzy (2026): which should you pick?

As of Nov 12, 2026, MailerLite and Sequenzy share a 2.6 GPA, both have a free plan, and MailerLite starts cheaper, at $12 a month against $19 a month.

Checked Oct 17, 2026 and Nov 12, 2026 · graded Oct 17, 2026 and Nov 12, 2026 by ToolGPA

MailerLite grades higher on ease of use. Sequenzy grades higher on the free plan. They get the same grade on value for money, features and platforms.

Price, platforms and features side by side. The table says where each price was read and when.

MailerLite

Email newsletters, automations, sites and paid subscriptions

Free plan · from $12/mo

Sequenzy

Email and lifecycle messaging for software teams, priced by sends

Free plan · from $19/mo

Which one is for you

Pick MailerLite if

  • Fits if you want a newsletter, a few automations and a basic website without juggling three tools
  • Works for selling a paid newsletter or an ebook through Stripe

Look elsewhere if

  • Tight if you're staying free and your list is heading past 250 people, as campaigns lock past it
  • Not for you if you also need receipts and password-reset emails, which come from a separate product
  • Pricey if your list grows in bursts, as subscribers count up through each billing cycle and move you up a tier automatically
  • Watch out: Comfort caps emails at 10 times your tier, and live chat support starts on Power at $25
  • Watch out: the free plan can't send through the API and has community support only

Pick Sequenzy if

  • Fits if you run a SaaS product and want segments built from your billing data
  • Works for big lists mailed rarely, since price follows sends

Look elsewhere if

  • Tight if you stay free: 2,500 emails a month and a Sequenzy footer
  • Pricey if you mail often: price follows emails sent, so the same list costs more every month
  • Watch out: SMS and MMS is a beta add-on at $16 a month, paid plans only, US and Canada numbers
  • Watch out: dedicated IPs are $30 each a month and done-for-you setup is $499 a month
  • Watch out: accounts made before 30 June 2026 keep an earlier price ladder

How we grade them

2.6GPAMailerLiteGood2.6GPASequenzyGood
Value for money
C$12 a month for 500 subscribers, just under the middle of what email tools charge, and that already gets you 50 automations, 10 forms and 10 sites. At 10,000 subscribers it's $89 a month, and yearly billing takes 10% off.
C$19 a month for up to 15,000 emails sits between the category's $15 middle and $35 dearer quarter. It rises with sends: $49 at 60,000 emails and $99 at 120,000.
Free plan and trial
CFree for up to 250 subscribers and 2,500 emails a month, with automations, one website and three forms. That's a start, but 250 people is a cap you'll hit, and then campaigns and automations lock until you pay. There's a 14-day trial of paid features too, no card needed.
BA free plan with 2,500 emails a month, unlimited contacts and every feature, no card needed. Emails carry a small Sequenzy footer.
Features
BThree email editors, a visual automation builder, websites, landing pages and forms, plus paid newsletters, digital products and bookings through Stripe. That's the whole job. Receipts and other transactional emails live in a separate product, MailerSend.
BCampaigns and sequences, a transactional API, billing-data segments, forms and landing pages. The listing shows no gap in the core job.
Ease of use
B4.67 from about 1,100 App Store ratings for its companion app, just under the 4.7 an A needs. The real work still happens in the web app, building emails and automations.
CA web app with no rating on record. You connect billing and product data to build segments.
Platforms and integrations
BWeb and an iPhone app, with Shopify, WooCommerce, Stripe, Claude and ChatGPT, an API and an MCP server. No desktop app, so it can't go higher than a B.
BWeb only, with Stripe, Paddle, Lemon Squeezy, PostHog, Zapier, Supabase, Clerk and GitHub.
Best fora newsletter with a simple website on the sideSaaS founders who want email priced by sends

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: MailerLite and Sequenzy. How we grade

Price against what you get

MailerLite starts at $12 a month and scores 3.0 out of 4 on features, ease of use and platforms. Sequenzy starts at $19 a month and scores 2.7.

MailerLite scores higher and starts $7 a month lower. Of the other email marketing and newsletter tools on the chart, 1 scores higher than MailerLite for less, and 3 score higher than Sequenzy for less.

Features, ease of use and platforms, averaged

D1.0C2.0B3.0A4.0Free$2$5$10$20$50$100$200$500$1k$2k$5kMore for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessMailerLiteSequenzy

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of email marketing and newsletter tools, and the best at every price

Where they differ

  • MailerLite also covers forms and paid newsletters.
  • Sequenzy also covers transactional email and popups.
In commonFree planWebPublic APIAI featuresMarketing automationEmail campaigns

At a glance

MailerLiteSequenzy
PricingFree planFree plan
Starts at$12 per month for up to 500 subscribers, billed monthly$19 per month for up to 15,000 emails, billed monthly
Free planUp to 250 subscribers, 2,500 emails a month, 2 seats, automations, 1 website, 1 landing page and 3 forms. No sending through the API.2,500 emails a month with unlimited contacts and every feature; emails carry a small Sequenzy footer.
Free trial14-day free trial of paid features, no credit card requiredNone listed
Web
iOS
Made byMailerLiteSequenzy
Price read frommailerlite.comsequenzy.com
CheckedOct 17, 2026Nov 12, 2026

Worth knowing

MailerLite

  • The Free plan stops at 250 subscribers; above that, campaigns and automations are locked until you upgrade.
  • Subscribers count cumulatively through each billing cycle, and passing your tier moves you up and charges the card automatically.
  • Comfort caps monthly emails at 10 times the top of your subscriber tier; Power has no monthly cap, subject to fair use.
  • Transactional email is not part of these plans; MailerLite points to its separate MailerSend product.

Sequenzy

  • Price follows emails sent, so a list mailed often costs more than one with the same size mailed rarely.
  • SMS and MMS is a beta add-on at $16 a month with 1,000 credits, available only on paid plans, for US and Canada numbers.
  • Dedicated IPs cost $30 per IP a month, and a done-for-you setup service is sold separately at $499 a month.
  • Accounts made before June 30, 2026 keep an earlier price ladder, so the public prices may not match older accounts.

Key features

MailerLite

Three email editors
Drag-and-drop, custom HTML and a simple text editor on every plan. Paid plans add the AI writing assistant, multivariate testing and dynamic content.
Automation builder
A visual workflow builder with templates, e-commerce triggers, RSS campaigns and auto-resend. Comfort allows 50 active automations; Power has no cap.
Websites, landing pages and forms
Build sites with a blog, landing pages, embedded forms and pop-ups. Free allows one site and three forms; an iPad app collects sign-ups offline.
Paid newsletters and digital products
Sell one-time or recurring newsletter subscriptions, digital downloads and bookings, with payments taken through Stripe.
Reports
Click maps, list growth and comparative reports, e-commerce sales tracking, individual subscriber profiles and custom report exports.
MCP server and API
Claude, ChatGPT and other AI tools can manage campaigns through MailerLite's MCP server. Full API and MCP access, including sending, needs a paid plan.

Sequenzy

Campaigns and sequences
Bulk campaigns with scheduling, send-time optimization and A/B tests, plus a visual automation builder for event-triggered sequences.
Transactional API
A REST API for transactional email with templates, variables and attachments, alongside SMTP relay support.
Unlimited contacts and domains
Contacts, sending domains, lists and segments are not capped. Web, iOS and Android push and in-app messages are also unlimited.
Billing-data segments
Connects to Stripe, Paddle, Lemon Squeezy and others so you can segment by revenue and attribute revenue to messages.
AI and agent tools
AI-drafted sequences and campaigns, subject line variants, and an MCP server and CLI for driving the account from an AI agent.
Forms and landing pages
Embeddable forms, popups and hosted landing pages on a custom domain, with one-click unsubscribe support.

Plans

MailerLite

  • Free$0

    250 subscribers, 2,500 emails a month, 2 seats, 1 website, 1 landing page and 3 forms. Community support only.

  • Comfort$12

    per month for up to 500 subscribers, billed monthly

    Emails up to 10 times the tier (5,000 here), 3 seats, 50 automations, 10 forms and sites. Price rises with the list: $89 a month at 10,000 subscribers.

  • Power$25

    per month for up to 500 subscribers, billed monthly

    Unlimited emails, seats, automations, forms and sites, plus 24/7 live chat. Price rises with the list: $129 a month at 10,000 subscribers.

  • EnterpriseCustom

    For more than 200,000 subscribers: custom sending volume, a success manager, account audits and a dedicated IP as an add-on.

Sequenzy

  • Free$0

    2,500 emails a month, unlimited contacts, no credit card needed. Emails carry a Sequenzy footer until you upgrade.

  • Pro$19

    per month for up to 15,000 emails, billed monthly

    Price follows emails sent: $29 a month at 30,000, $49 at 60,000, $99 at 120,000. No footer, plus dedicated IPs as a paid add-on.

  • EnterpriseCustom

    Custom email volume above the published steps, which run up to 5 million emails a month.

Ways to pay less

MailerLite

  • Annual discount

    Save 10% with yearly billing

    MailerLite's pricing page takes 10% off paid plans billed yearly: Comfort at 500 subscribers is $10.80 a month instead of $12.

  • Nonprofit

    30% off paid plans for nonprofits

    Nonprofits get 30% off paid plans after sending support a document showing their status, such as an IRS tax exemption certificate.

Sequenzy

  • Annual discount

    10% off with yearly billing

    Sequenzy's pricing page lists yearly prices at 10% below twelve months of monthly billing, for example $205 a year at the 15,000-email step.

Common questions

Which is cheaper, MailerLite or Sequenzy?

As of Nov 12, 2026, MailerLite is cheaper to start with: $12 a month, against $19 a month for Sequenzy. MailerLite starts at $12 per month for up to 500 subscribers, billed monthly, and Sequenzy starts at $19 per month for up to 15,000 emails, billed monthly.

Which has a free plan, MailerLite or Sequenzy?

As of Nov 12, 2026, both MailerLite and Sequenzy have a free plan.

Which platforms do MailerLite and Sequenzy run on?

As of Nov 12, 2026, only MailerLite lists an iOS app. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.

More comparisons

How this page was made

  • The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
  • The grades are our own, from each tool’s review or report card. The GPA is their average.
  • Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
  • The differences and the answers to the questions are worked out from those listings.
How we review and grade