GetResponse vs MailerLite
We give GetResponse a 2.4 GPA and MailerLite a 2.6, out of 4.0. MailerLite grades higher on ease of use. They get the same grade on value for money, the free plan, features and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
GetResponse
Email marketing with automation, webinars, courses and landing pages
MailerLite
Email newsletters, automations, sites and paid subscriptions
How we grade them
| 2.4GPAGetResponseFair | 2.6GPAMailerLiteGood | |
|---|---|---|
| Value for money | C$19 a month for 1,000 contacts billed monthly, or $15.58 on a yearly plan, toward the dearer end of the pack. It's cheaper than most once your list grows, at $79 for 10,000, but Starter allows 1 custom automation and unlimited ones start at $59. | C$12 a month for 500 subscribers, just under the middle of what email tools charge, and that already gets you 50 automations, 10 forms and 10 sites. It stays reasonable as you grow, at $89 a month for 10,000 subscribers, and yearly billing takes 10% off. |
| Free plan and trial | CA free account for up to 500 contacts and 2,500 emails a month, with a GetResponse badge on your emails. After the first 14 days you can't schedule newsletters, send autoresponders or publish automations, so it's a test drive more than a home. | CFree for up to 250 subscribers and 2,500 emails a month, with automations, one website and three forms. A fair start, but 250 people is a cap you'll hit, and then campaigns and automations lock until you pay. There's a 14-day trial of paid features too, no card needed. |
| Features | BEmail with AI writing, automation, unlimited landing pages, forms and popups, and webinars, courses and paid newsletters on Creator. It covers the whole job. SMS and transactional email only come with the custom-priced Enterprise plan. | BThree email editors, a visual automation builder, websites, landing pages and forms, plus paid newsletters, digital products and bookings through Stripe. That's the whole job. Receipts and other transactional emails live in a separate product, MailerSend. |
| Ease of use | CNo App Store rating on record, and the work here is building emails, pages and workflows in a web app. There's a lot of it, so give yourself time to find your way around. | B4.67 from about 1,100 App Store ratings for its companion app, just under the 4.7 an A needs. The real work still happens in the web app, building emails and automations. |
| Platforms and integrations | BWeb plus iPhone and Android apps, with Shopify, WooCommerce, WordPress, Magento, Zapier, Stripe, PayPal and Salesforce, and an API. No desktop app, so B is the ceiling. | BWeb and an iPhone app, with Shopify, WooCommerce, Stripe, Claude and ChatGPT, an API and an MCP server. No desktop app, so it can't go higher than a B. |
| Best for | email plus webinars and courses in one plan | a newsletter with a simple website on the side |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: GetResponse and MailerLite. How we grade
Price against what you get
GetResponse starts at $19 a month and scores 2.7 out of 4 on features, ease of use and platforms. MailerLite starts at $12 a month and scores 3.0.
MailerLite scores higher and starts $7 a month lower. Of the other email marketing and newsletter tools on the chart, 3 score higher than GetResponse for less, and 1 scores higher than MailerLite for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- GetResponse starts at $19 per month for up to 1,000 contacts, billed monthly. MailerLite starts at $12 per month for up to 500 subscribers, billed monthly.
- Only GetResponse lists an Android app.
- GetResponse also covers live chat.
At a glance
| GetResponse | MailerLite | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $19 per month for up to 1,000 contacts, billed monthly | $12 per month for up to 500 subscribers, billed monthly |
| Free plan | Free account: up to 500 contacts and 2,500 emails a month with a GetResponse badge, landing pages capped at 1,000 visits a month. No scheduling or autoresponders. | Up to 250 subscribers, 2,500 emails a month, 2 seats, automations, 1 website, 1 landing page and 3 forms. No sending through the API. |
| Free trial | Premium features free for the first 14 days of a free account, no credit card required | 14-day free trial of paid features, no credit card required |
| Web | ||
| iOS | ||
| Android | ||
| Made by | GetResponse | MailerLite |
| Price read from | getresponse.com | mailerlite.com |
| Checked | Oct 17, 2026 | Oct 17, 2026 |
Who each one suits
GetResponse
- Small businesses that want email, landing pages and automation in one plan
- Course creators and coaches who also run webinars
- Senders who mail a list often, since paid plans have no send cap
MailerLite
- Creators and small businesses sending a regular newsletter
- People who want a simple website and email list in one tool
- Writers charging for a newsletter through Stripe
Worth knowing
GetResponse
- After the first 14 days, the free account cannot schedule newsletters, send autoresponders or publish automation workflows.
- Starter allows only 1 custom automation workflow and 3 uses of the AI tools.
- SMS marketing, transactional email and a dedicated IP are only on the custom-priced Enterprise plan.
- Downgrading, or moving from annual to monthly billing, has to be requested from the support team.
MailerLite
- The Free plan stops at 250 subscribers; above that, campaigns and automations are locked until you upgrade.
- Subscribers count cumulatively through each billing cycle, and passing your tier moves you up and charges the card automatically.
- Comfort caps monthly emails at 10 times the top of your subscriber tier; Power has no monthly cap, subject to fair use.
- Transactional email is not part of these plans; MailerLite points to its separate MailerSend product.
Key features
GetResponse
- Email and AI writing
- A visual editor, templates, A/B testing and send-time tools, plus an AI email and subject line generator (3 uses on Starter and Free).
- Marketing automation
- Workflows triggered by clicks, visited pages, purchases and events, with tagging and scoring. Starter includes 1 custom workflow; Marketer and above have no limit.
- Landing pages, forms and popups
- Unlimited landing pages, sign-up forms and popups on paid plans. Creator adds a website builder with up to 10 active sites.
- Webinars
- Live and on-demand webinars come with Creator for up to 100 attendees, and with Enterprise for up to 1,000.
- Courses and paid newsletters
- Creator sells online courses and premium newsletter subscriptions through PayPal or Stripe, with no GetResponse transaction fee.
- E-commerce tools
- Marketer and above add abandoned-cart recovery, product recommendations, promo codes, sales funnels and revenue reports.
MailerLite
- Three email editors
- Drag-and-drop, custom HTML and a simple text editor on every plan. Paid plans add the AI writing assistant, multivariate testing and dynamic content.
- Automation builder
- A visual workflow builder with templates, e-commerce triggers, RSS campaigns and auto-resend. Comfort allows 50 active automations; Power has no cap.
- Websites, landing pages and forms
- Build sites with a blog, landing pages, embedded forms and pop-ups. Free allows one site and three forms; an iPad app collects sign-ups offline.
- Paid newsletters and digital products
- Sell one-time or recurring newsletter subscriptions, digital downloads and bookings, with payments taken through Stripe.
- Reports
- Click maps, list growth and comparative reports, e-commerce sales tracking, individual subscriber profiles and custom report exports.
- MCP server and API
- Claude, ChatGPT and other AI tools can manage campaigns through MailerLite's MCP server. Full API and MCP access, including sending, needs a paid plan.
Plans
GetResponse
Free$0
500 contacts and 2,500 emails a month, GetResponse badge on messages, 1,000 landing page visits a month.
Starter$19
per month for up to 1,000 contacts, billed monthly
Unlimited sends, 3 users, 1 custom automation workflow, landing pages and popups. Price rises with the list: $79 a month at 10,000 contacts.
Marketer$59
per month for up to 1,000 contacts, billed monthly
Unlimited automation workflows, advanced segmentation, abandoned-cart recovery, sales funnels and up to 5 users. $114 a month at 10,000 contacts.
Creator$69
per month for up to 1,000 contacts, billed monthly
Adds webinars for 100 attendees, a website builder, courses for 500 students and paid newsletters. $134 a month at 10,000 contacts.
EnterpriseCustom
SMS marketing, transactional email, dedicated IP and sending domain, single sign-on and mobile push, billed monthly, yearly or every 2 years.
MailerLite
Free$0
250 subscribers, 2,500 emails a month, 2 seats, 1 website, 1 landing page and 3 forms. Community support only.
Comfort$12
per month for up to 500 subscribers, billed monthly
Emails up to 10 times the tier (5,000 here), 3 seats, 50 automations, 10 forms and sites. Price rises with the list: $89 a month at 10,000 subscribers.
Power$25
per month for up to 500 subscribers, billed monthly
Unlimited emails, seats, automations, forms and sites, plus 24/7 live chat. Price rises with the list: $129 a month at 10,000 subscribers.
EnterpriseCustom
For more than 200,000 subscribers: custom sending volume, a success manager, account audits and a dedicated IP as an add-on.
Ways to pay less
GetResponse
- Annual discount
Save 18% with yearly billing
A 12-month prepaid plan costs 18% less: Starter at 1,000 contacts is $15.58 a month instead of $19, and Marketer is $48.38 instead of $59.
- Nonprofit
50% off for charities and NGOs
GetResponse's pricing page offers charities and NGOs 50% off every monthly plan.
MailerLite
- Annual discount
Save 10% with yearly billing
MailerLite's pricing page takes 10% off paid plans billed yearly: Comfort at 500 subscribers is $10.80 a month instead of $12.
- Nonprofit
30% off paid plans for nonprofits
Nonprofits get 30% off paid plans after sending support a document showing their status, such as an IRS tax exemption certificate.
