Brevo vs GetResponse
We give Brevo a 2.6 GPA and GetResponse a 2.4, out of 4.0. Brevo grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Brevo
Email, SMS and WhatsApp marketing priced by emails sent, with a CRM
GetResponse
Email marketing with automation, webinars, courses and landing pages
How we grade them
| 2.6GPABrevoGood | 2.4GPAGetResponseFair | |
|---|---|---|
| Value for money | BStarter is $9 a month for 5,000 emails, inside the cheaper quarter of email tools, and from 20,000 emails the contact cap jumps to 500,000. Automations and A/B tests need Standard at $18, and taking the Brevo logo off Starter is $12 a month more. | C$19 a month for 1,000 contacts billed monthly, or $15.58 on a yearly plan, toward the dearer end of the pack. It's cheaper than most once your list grows, at $79 for 10,000, but Starter allows 1 custom automation and unlimited ones start at $59. |
| Free plan and trial | CFree for good with no card: 300 emails a day, campaigns and transactional email by API. Once your list passes 300 people, though, a single newsletter can't all go out on the same day. | CA free account for up to 500 contacts and 2,500 emails a month, with a GetResponse badge on your emails. After the first 14 days you can't schedule newsletters, send autoresponders or publish automations, so it's a test drive more than a home. |
| Features | BCampaigns, transactional email, automations, SMS, segments, forms, AI writing and a sales CRM, all from one contact list. That covers the whole job and then some. WhatsApp, popups and push wait for the $499 Professional plan. | BEmail with AI writing, automation, unlimited landing pages, forms and popups, and webinars, courses and paid newsletters on Creator. It covers the whole job. SMS and transactional email only come with the custom-priced Enterprise plan. |
| Ease of use | CNo App Store rating on record. It's a big web app with campaigns, automations, a CRM and SMS in it, so you'll be setting things up before it earns its keep. | CNo App Store rating on record, and the work here is building emails, pages and workflows in a web app. There's a lot of it, so give yourself time to find your way around. |
| Platforms and integrations | BWeb only, with Shopify, WordPress, Stripe, Zapier, ChatGPT and Claude connections and an API. No desktop or phone app is listed. | BWeb plus iPhone and Android apps, with Shopify, WooCommerce, WordPress, Magento, Zapier, Stripe, PayPal and Salesforce, and an API. No desktop app, so B is the ceiling. |
| Best for | big lists you only email now and then | email plus webinars and courses in one plan |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Brevo and GetResponse. How we grade
Price against what you get
Brevo starts at $9 a month and scores 2.7 out of 4 on features, ease of use and platforms. GetResponse starts at $19 a month and scores 2.7.
They score the same, and Brevo starts $10 a month lower. Of the other email marketing and newsletter tools on the chart, none scores higher than Brevo for less, and 3 score higher than GetResponse for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Brevo starts at $9 per month for 5,000 emails and up to 500 contacts, billed monthly. GetResponse starts at $19 per month for up to 1,000 contacts, billed monthly.
- Only GetResponse lists iOS and Android apps.
- Brevo also covers sales pipeline.
- GetResponse also covers paid newsletters.
At a glance
| Brevo | GetResponse | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $9 per month for 5,000 emails and up to 500 contacts, billed monthly | $19 per month for up to 1,000 contacts, billed monthly |
| Free plan | Up to 300 emails a day (campaigns and transactional), 1 marketing seat and transactional email by API and SMTP. No credit card needed. | Free account: up to 500 contacts and 2,500 emails a month with a GetResponse badge, landing pages capped at 1,000 visits a month. No scheduling or autoresponders. |
| Free trial | None listed | Premium features free for the first 14 days of a free account, no credit card required |
| Web | ||
| iOS | ||
| Android | ||
| Made by | Brevo | GetResponse |
| Price read from | brevo.com | getresponse.com |
| Checked | Oct 17, 2026 | Oct 17, 2026 |
Who each one suits
Brevo
- Senders with a large list who email it only now and then
- Businesses that want marketing and transactional email in one account
- Small teams adding SMS or WhatsApp to email campaigns
GetResponse
- Small businesses that want email, landing pages and automation in one plan
- Course creators and coaches who also run webinars
- Senders who mail a list often, since paid plans have no send cap
Worth knowing
Brevo
- Starter and Standard cap contacts by email volume: 500 contacts at 5,000 emails a month, 2,500 at 15,000, and 500,000 from 20,000.
- The Free plan is limited to 300 emails a day.
- Starter has a single seat and shows the Brevo logo unless you pay $12 a month; extra seats on Standard cost $12 a month each, up to 3.
- SMS credits are bought separately and priced by volume and destination; WhatsApp campaigns start at the $499 Professional plan.
GetResponse
- After the first 14 days, the free account cannot schedule newsletters, send autoresponders or publish automation workflows.
- Starter allows only 1 custom automation workflow and 3 uses of the AI tools.
- SMS marketing, transactional email and a dedicated IP are only on the custom-priced Enterprise plan.
- Downgrading, or moving from annual to monthly billing, has to be requested from the support team.
Key features
Brevo
- Email campaigns and transactional email
- A drag-and-drop editor and templates for campaigns, plus transactional email over an API and SMTP relay on every plan, Free included.
- Marketing automation
- Standard and above allow unlimited multi-step workflows triggered by sign-ups, website activity and custom events.
- SMS and WhatsApp
- SMS campaigns are sold as credits priced by volume and destination on every plan. WhatsApp, popups and web and mobile push come with Professional.
- Sales CRM
- Sales seats add pipelines, deals and sales automation to the same contact database, sold as a separate monthly charge per seat.
- Segments and forms
- Paid plans can save unlimited segments filtered by website activity, campaign engagement and custom events, and build branded sign-up forms.
- AI tools
- An AI writer drafts subject lines and copy from Starter, send-time optimization comes with Standard, and Aura AI segmentation and data questions come with Professional.
GetResponse
- Email and AI writing
- A visual editor, templates, A/B testing and send-time tools, plus an AI email and subject line generator (3 uses on Starter and Free).
- Marketing automation
- Workflows triggered by clicks, visited pages, purchases and events, with tagging and scoring. Starter includes 1 custom workflow; Marketer and above have no limit.
- Landing pages, forms and popups
- Unlimited landing pages, sign-up forms and popups on paid plans. Creator adds a website builder with up to 10 active sites.
- Webinars
- Live and on-demand webinars come with Creator for up to 100 attendees, and with Enterprise for up to 1,000.
- Courses and paid newsletters
- Creator sells online courses and premium newsletter subscriptions through PayPal or Stripe, with no GetResponse transaction fee.
- E-commerce tools
- Marketer and above add abandoned-cart recovery, product recommendations, promo codes, sales funnels and revenue reports.
Plans
Brevo
Free$0
300 emails a day, 1 seat, campaigns and transactional email. Upgrading removes the daily sending limit.
Starter$9
per month for 5,000 emails and up to 500 contacts, billed monthly
1 seat, forms, segmentation and AI writing help; removing the Brevo logo costs $12 a month. Price rises with volume: $17 a month at 10,000 emails.
Standard$18
per month for 5,000 emails and up to 500 contacts, billed monthly
Automation workflows, A/B testing, send-time optimization, no Brevo logo, up to 3 seats. $69 a month at 20,000 emails, where the contact cap rises to 500,000.
Professional$499
per month for 150,000 emails, billed monthly
10 seats, WhatsApp, popups and push, contact scoring, AI segmentation, phone support and up to 2 million contacts.
EnterpriseCustom
For 1 million or more contacts: multiple brands under one account, dedicated IP, SSO and SAML, custom data integrations.
GetResponse
Free$0
500 contacts and 2,500 emails a month, GetResponse badge on messages, 1,000 landing page visits a month.
Starter$19
per month for up to 1,000 contacts, billed monthly
Unlimited sends, 3 users, 1 custom automation workflow, landing pages and popups. Price rises with the list: $79 a month at 10,000 contacts.
Marketer$59
per month for up to 1,000 contacts, billed monthly
Unlimited automation workflows, advanced segmentation, abandoned-cart recovery, sales funnels and up to 5 users. $114 a month at 10,000 contacts.
Creator$69
per month for up to 1,000 contacts, billed monthly
Adds webinars for 100 attendees, a website builder, courses for 500 students and paid newsletters. $134 a month at 10,000 contacts.
EnterpriseCustom
SMS marketing, transactional email, dedicated IP and sending domain, single sign-on and mobile push, billed monthly, yearly or every 2 years.
Ways to pay less
Brevo
- Annual discount
Save 10% with yearly billing
Brevo's pricing page takes 10% off Starter, Standard and Professional when billed yearly: Starter at 5,000 emails is $97 a year instead of $108.
GetResponse
- Annual discount
Save 18% with yearly billing
A 12-month prepaid plan costs 18% less: Starter at 1,000 contacts is $15.58 a month instead of $19, and Marketer is $48.38 instead of $59.
- Nonprofit
50% off for charities and NGOs
GetResponse's pricing page offers charities and NGOs 50% off every monthly plan.
