Thruday
Visual daily planner with routines, focus timer and mood log
What is Thruday?
Thruday is a visual daily planner from a neurodivergent-led UK company, aimed at people with ADHD, autism and executive-function difficulties. Days are laid out as a timeline of activities marked with images and colors, alongside a to-do list, routines, reminders, a focus timer and mood tracking. Carers and family members can be invited as assistants to help with planning.
Thruday has a free plan. Paid plans start at $10 per month, or $50 per year (US App Store). See every plan
Good for
- People with ADHD, autism or time blindness who plan better visually
- Parents, carers and support workers helping to plan someone else's day
- Keeping a day plan, to-do list, focus timer and mood log in one app
Worth knowing
- Advanced mood analytics, custom categories, journaling, calendar sync and extra customization need a Premium subscription.
- Creating unlimited planners to manage a family's schedules is described as a Premium feature.
- The vendor's website does not publish Premium prices; the figures here are from the US App Store listing.
- No desktop apps are listed; on a computer Thruday runs as a web app.
Key features
- Visual timeline
- The day is shown in time order with each activity given an image and color, so what is happening now and what comes next can be read at a glance.
- Routines and reminders
- Morning, evening, work or school routines recur automatically inside the daily schedule, with alerts and notifications for tasks, plans and appointments.
- To-do list
- Tasks are captured in a list with color-coded priorities, tags and subtasks, then reordered or added to the day when you are ready to plan them.
- Focus timer
- A focus session starts from a to-do, a planned activity or on its own, and can be paused, rewound or extended while the next activity stays in view.
- Mood tracking and journal
- Moods are logged through the day with a traffic-light system and reviewed for patterns over time. A private journal holds notes and brain dumps.
- Assistants for carers and family
- A parent, carer, partner or support worker can be invited to help plan routines and days, and daily schedules can be printed.
Thruday pricing
- Starts at
- $10 per month, or $50 per year (US App Store)
- Free plan
- Free features: visual daily planning, priority to-do lists, reminders and notifications, thousands of images and colors, and breathing exercises, with no ads and no credit card.
- Free trial
- None listed
| Plan | Price | What you get |
|---|---|---|
| Free | $0 | Visual daily planning, priority to-do lists, reminders and notifications, the image and color library and breathing exercises. |
| 1 Month Premium | $10.00per month | Unlocks advanced mood analytics, custom categories, journaling, more customization and calendar sync. |
| 1 Year Premium Subscription | $50.00per year | The same Premium features billed once a year, as listed among the in-app purchases on the US App Store. |
Read from apps.apple.com on Oct 6, 2026. Prices change, so confirm with Thruday before you buy.
Ways to pay less
- Annual discountAbout 58% less on the yearly subscription
The US App Store lists 1 Month Premium at $10.00 and 1 Year Premium Subscription at $50.00. Twelve monthly payments come to $120, so the yearly option costs about 58% less.
Stated on apps.apple.com
Thruday alternatives
- Thruday vs Tiimo
Free plan · from $7.00
- Thruday vs Structured
Free plan · from $2.99/mo
- Thruday vs TimeBloc
Free plan · from $19.99
- Thruday vs TimeTune
Free plan · from $2.99
- Thruday vs Owaves
Free plan · from $12.99/mo
Common questions
Is Thruday free?
Thruday has a free plan. Free features: visual daily planning, priority to-do lists, reminders and notifications, thousands of images and colors, and breathing exercises, with no ads and no credit card. Paid plans start at $10 per month, or $50 per year (US App Store).
How much does Thruday cost?
Thruday lists 3 plans. Free: $0. 1 Month Premium: $10.00 per month. 1 Year Premium Subscription: $50.00 per year. Prices were read from apps.apple.com on Oct 6, 2026.
What platforms does Thruday work on?
Thruday is available on Web, iOS and Android.
Does Thruday offer any discounts?
Thruday publicly lists the following: About 58% less on the yearly subscription.
Does Thruday have a Windows app?
No Windows app was listed when its pages were read on Oct 6, 2026. Thruday is listed for Web, iOS and Android.
Does Thruday have a macOS app?
No macOS app was listed when its pages were read on Oct 6, 2026. Thruday is listed for Web, iOS and Android.
Is Thruday open source?
Thruday is not described as open source on its own site, as read on Oct 6, 2026.
Who makes Thruday?
Thruday is made by Thruday Ltd. It dates from 2021.
What are the alternatives to Thruday?
The closest alternatives to Thruday in our directory are Tiimo, Structured, TimeBloc, TimeTune and Owaves. Each one has a side-by-side comparison with Thruday.
Sources for this page
The prices, plans, platforms and features above were read from these pages on Oct 6, 2026.