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Alternatives · Email Marketing

MailPoet alternatives

As of Nov 13, 2026, the best MailPoet alternative for most people is Mailchimp (2.8 GPA), first in our ranking of email marketing and newsletter tools. It's also the best free one.

MailPoet compared with 7 alternatives: FluentCRM, MailerLite, Brevo, Mailchimp, Sendy and 2 more.

MailPoet has a free plan. Paid plans start at $8 per month for up to 500 subscribers, billed monthly. 4 of the 7 alternatives are free or have a free plan. One more offers a free trial.

Listings checked up to Nov 12, 2026 · Where the facts come from

Black Friday: is there a MailPoet sale?

At a glance

ToolPriceFree planRuns on
MailPoetThis toolFree plan · from $8/moYesWeb
FluentCRMFree plan · from $129/yrYesWeb
MailerLiteFree plan · from $12/moYesWeb, iOS
BrevoFree plan · from $9/moYesWeb
MailchimpFree plan · from $13/moYesWeb, iOS, Android
SendyFrom $69 one-timeNoWeb
GroundhoggFree trial · from $20/moTrial onlyWeb
MailsterFrom $79/yrNoWeb

Price against what you get

MailPoet starts at $8 a month and scores 2.3 out of 4 on features, ease of use and platforms. None of the 6 alternatives on this chart both scores higher and starts lower.

MailerLite, Brevo and Mailchimp score higher without starting lower. Mailster starts lower without scoring higher.

Features, ease of use and platforms, averaged

D1.0C2.0B3.0A4.0Free$2$5$10$20$50$100$200$500$1k$2k$5kMore for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessMailPoetFluentCRMMailerLiteBrevoMailchimpGroundhoggMailster

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart of email marketing and newsletter tools, and the best at every price

How each one differs from MailPoet

  1. FluentCRM

    CRM and email marketing plugin that runs inside WordPress

    • FluentCRM starts at $129 per year for 1 site.
    • FluentCRM also covers reports.
    • FluentCRM does not cover transactional email, which MailPoet does.

    Suits: WordPress site owners who want one flat fee regardless of list size

  2. MailerLite

    Email newsletters, automations, sites and paid subscriptions

    • MailerLite starts at $12 per month for up to 500 subscribers, billed monthly.
    • MailerLite also lists an iOS app.
    • MailerLite also covers paid newsletters.
    • MailerLite does not cover transactional email, which MailPoet does.

    Suits: Creators and small businesses sending a regular newsletter

  3. Brevo

    Email, SMS and WhatsApp marketing priced by emails sent, with a CRM

    • Brevo starts at $9 per month for 5,000 emails and up to 500 contacts, billed monthly.
    • Brevo also covers sales pipeline and live chat.
    • Brevo does not cover transactional email, which MailPoet does.

    Suits: Senders with a large list who email it only now and then

  4. Mailchimp

    Email and SMS marketing with automations, priced by contact count

    • Mailchimp starts at $13 per month for up to 500 contacts, billed monthly.
    • Mailchimp also lists iOS and Android apps.
    • Mailchimp also covers reports.
    • Mailchimp does not cover transactional email, which MailPoet does.

    Suits: Small businesses sending regular newsletters and promotions

  5. Sendy

    Self-hosted newsletter app that sends through Amazon SES

    • Sendy starts at $69 one-time purchase, for one domain.
    • Sendy has no free plan, unlike MailPoet.
    • Sendy is self-hostable, according to its own site.
    • Sendy can be bought with a one-time purchase.
    • Sendy does not cover forms and transactional email, which MailPoet does.

    Suits: Publishers with large lists who want to stop paying per subscriber

  6. Groundhogg

    Flat-rate CRM and email marketing plugin for WordPress

    • Groundhogg starts at $20 per month for 1 site, billed annually ($240).
    • Groundhogg has no free plan, only a free trial, unlike MailPoet.
    • Groundhogg is open source and self-hostable, according to its own site.
    • Groundhogg also covers sales pipeline and AI agents.
    • Groundhogg does not cover forms and transactional email, which MailPoet does.

    Suits: WordPress site owners who want a CRM and email tool on their own domain

  7. Mailster

    Email newsletter plugin that runs inside WordPress

    • Mailster starts at $79 per year for 1 site, renewing at full price after a first-year price of $39.
    • Mailster has no free plan, unlike MailPoet.
    • Mailster also covers templates and rSS reader.
    • Mailster does not cover transactional email, which MailPoet does.

    Suits: WordPress site owners who want subscriber data to stay in their own database

Limits worth knowing in MailPoet

  • It runs only inside WordPress, so it needs a WordPress site.
  • Starter is capped at 500 subscribers and 5,000 emails a month; segmentation, detailed statistics and unbranded emails need a paid plan.
  • The price rises with the subscriber count in steps up to 500,000, and the figures above are the 500-subscriber step on monthly billing.
  • The pricing page says yearly billing saves up to 15%, and nonprofits can request 20% off any plan.
MailPoet pricing and details

Common questions

What are the alternatives to MailPoet?

The alternatives to MailPoet in this directory are FluentCRM, MailerLite, Brevo, Mailchimp, Sendy, Groundhogg and Mailster. Each one has a side-by-side comparison with MailPoet.

Is there a free alternative to MailPoet?

Yes. FluentCRM, MailerLite, Brevo and Mailchimp have a free plan alongside paid ones.

Which MailPoet alternatives work on Android?

The MailPoet listing does not include an Android app. Mailchimp lists one.

Which MailPoet alternatives work on iOS?

The MailPoet listing does not include an iOS app. MailerLite and Mailchimp list one.

Is there an open-source alternative to MailPoet?

Groundhogg is described as open source on its own site.

When were these prices checked?

Each listing shows its own date. On this page they run from Oct 17, 2026 to Nov 12, 2026. Vendors change prices without notice, so confirm on their site before you buy.