Alternatives · Analytics
Mapp Digital Analytics alternatives
As of Nov 13, 2026, the best Mapp Digital Analytics alternative for most people is Google Analytics (3.4 GPA), first in our ranking of website and product analytics tools. It's also the best free one.
Mapp Digital Analytics compared with 5 alternatives: Piano Analytics, Tealium, Matomo, etracker and Google Analytics.
Mapp Digital Analytics is a paid product, starting at $3,600 per month, billed annually (Mapp Cloud Professional). 2 of the 5 alternatives are free or have a free plan. One more offers a free trial.
Listings checked up to Nov 13, 2026 · Where the facts come from
Black Friday: is there a Mapp Digital Analytics sale?
At a glance
| Tool | Price | Free plan | Runs on |
|---|---|---|---|
| Mapp Digital AnalyticsThis tool | From $3,600/mo | No | Web |
| Piano Analytics | Paid | No | Web |
| Tealium | Paid | No | Web |
| Matomo | Free plan · from $26/mo | Yes | Web |
| etracker | Free trial · from €10.80/mo | Trial only | Web |
| Google Analytics | Free plan | Yes | Web, iOS, Android |
Price against what you get
Mapp Digital Analytics starts at $3,600 a month and scores 2.3 out of 4 on features, ease of use and platforms. 2 of the 2 alternatives on this chart score higher and start lower: Matomo and etracker.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
How each one differs from Mapp Digital Analytics
Piano Analytics
Behavioral analytics for sites and apps, with a unified data model
- Piano Analytics does not cover marketing automation, which Mapp Digital Analytics does.
Suits: Large publishers and media companies that already use Piano for subscriptions
Tealium
Enterprise customer data platform with tag management and consent
- Tealium does not cover reports, dashboards and web analytics, which Mapp Digital Analytics does.
Suits: Large enterprises that need governed customer data across many channels
Matomo
Open-source web analytics you can host yourself or in Matomo's cloud
- Matomo starts at $26 per month for up to 50,000 hits, billed monthly (Cloud Business).
- Matomo has a free plan, which Mapp Digital Analytics lacks.
- Matomo is open source and self-hostable, according to its own site.
- Matomo also covers session replay and a/B testing.
- Matomo does not cover marketing automation, reports and dashboards, which Mapp Digital Analytics does.
Suits: Organizations that must keep analytics data on their own servers
etracker
Cookieless web analytics hosted in Germany, with tag and consent tools
- etracker starts at €10.80 per month for 25,000 hits, 12-month minimum, paid in advance.
- etracker also covers a/B testing.
- etracker does not cover marketing automation, which Mapp Digital Analytics does.
Suits: European sites that want analytics hosted in the EU
Google Analytics
Google's free website and app analytics, with a paid 360 tier
- Google Analytics has a free plan, which Mapp Digital Analytics lacks.
- Google Analytics also lists iOS and Android apps.
- Google Analytics does not cover marketing automation and dashboards, which Mapp Digital Analytics does.
Suits: Small businesses and site owners who want free traffic reports
Limits worth knowing in Mapp Digital Analytics
- It is bundled with Mapp Cloud; the Essential package, from $3,050 a month, does not list web and mobile analytics.
- The pages read do not use the name Mapp Intelligence; the analytics product now appears as Digital Analytics.
- Packages are priced from a starting figure and need a quote.
- Billing is annual.
Common questions
What are the alternatives to Mapp Digital Analytics?
The alternatives to Mapp Digital Analytics in this directory are Piano Analytics, Tealium, Matomo, etracker and Google Analytics. Each one has a side-by-side comparison with Mapp Digital Analytics.
Is there a free alternative to Mapp Digital Analytics?
Yes. Matomo and Google Analytics have a free plan alongside paid ones.
Which Mapp Digital Analytics alternatives work on Android?
The Mapp Digital Analytics listing does not include an Android app. Google Analytics lists one.
Which Mapp Digital Analytics alternatives work on iOS?
The Mapp Digital Analytics listing does not include an iOS app. Google Analytics lists one.
Is there an open-source alternative to Mapp Digital Analytics?
Matomo is described as open source on its own site.
When were these prices checked?
Each listing shows its own date. On this page they run from Oct 18, 2026 to Nov 13, 2026. Vendors change prices without notice, so confirm on their site before you buy.