Aptabase vs Countly (2026): which should you pick?
As of Nov 13, 2026, Aptabase grades higher than Countly: 2.6 against 2.2 out of 4.0.
Checked Nov 12, 2026 and Nov 13, 2026 · graded Nov 12, 2026 and Nov 13, 2026 by ToolGPA
Aptabase grades higher on value for money and platforms. They get the same grade on the free plan, features and ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
Aptabase
Open source, privacy-first analytics for mobile, desktop and web apps
Countly
Self-hosted product analytics for web, mobile and desktop apps
Which one is for you
Pick Aptabase if
- Fits if you ship an app and want counts of events without user tracking
- Works for developers who want an open-source tool
Look elsewhere if
- Tight if you need MAU or retention, as it cannot report user-level metrics
- Watch out: past your tier, analytics pause until you upgrade or the next month starts
- Watch out: plans do not change automatically
- Not for you if you go above 50,000,000 events a month, as that needs a custom plan
Pick Countly if
- Fits if you track mobile apps and want your data on your own server
- Works for teams that want the choice of self-hosted or hosted
Look elsewhere if
- Pricey if you want the full platform: Flex starts at $175 a month
- Skip it if you don't want to run a server, as Lite is self-hosted
- Watch out: Adaptivity, Intelligence and the uptime SLA are paid add-ons on Flex
- Watch out: Enterprise has no published price and bills yearly
How we grade them
| 2.6GPAAptabaseGood | 2.2GPACountlyFair | |
|---|---|---|
| Value for money | B$10 a month for 200,000 events is inside the cheaper quarter of analytics tools, with every feature on every tier. | CFlex from $175 a month, above the category's dearer-quarter start of $159. Lite is free if you host it, which is a C by our rule. |
| Free plan and trial | BA free plan with 20,000 events and every feature, no card, which a small app could live on. | BLite is free with 20+ plugins and community support, and Flex has a 14-day trial. Lite needs your own server. |
| Features | CEvent tracking, a live view, 17 SDKs and export cover the basics, but with no user identifier it cannot report MAU or retention. | CAnalytics, engagement, funnels and retention. Lite lacks Cee, Drill and Journeys, which are in the full platform. |
| Ease of use | CSDKs to add to your app code, and no store rating on record. | CNo rating on record. Flex is hosted for you, but Lite means running a server. |
| Platforms and integrations | BWeb dashboard with 17 SDKs, including Swift, Kotlin, Flutter, React Native, Electron and Unity. | CA web dashboard. The listing names no integrations. |
| Best for | open-source event analytics for apps | product analytics for web and mobile apps |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Aptabase and Countly. How we grade
Price against what you get
Aptabase starts at $10 a month and scores 2.3 out of 4 on features, ease of use and platforms. Countly starts at $175 a month and scores 2.0.
Aptabase scores higher and starts $165 a month lower. Of the other website and product analytics tools on the chart, 11 score higher than Aptabase for less, and 47 score higher than Countly for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Aptabase also covers dashboards.
- Countly also covers surveys and a/B testing.
At a glance
| Aptabase | Countly | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $10 per month for up to 200,000 events, billed monthly | $175 per month and up |
| Free plan | Up to 20,000 events a month with every feature, no credit card required. | Countly Lite: the open-source core, self-hosted on your own server, with community support only and no SLA. |
| Free trial | None listed | 14-day free trial of Flex |
| Web | ||
| Made by | Aptabase | Countly Ltd. |
| Price read from | aptabase.com | countly.com |
| Checked | Nov 13, 2026 | Nov 12, 2026 |
Worth knowing
Aptabase
- Without a user identifier, it cannot report user-level metrics such as monthly active users or retention, per the vendor's FAQ.
- If you exceed your tier's limit, analytics pause until you upgrade or the next month starts; there are no overage fees.
- Plans do not change automatically; you move to the next tier yourself.
- More than 50,000,000 events a month needs a custom plan by email.
Countly
- Flex is billed by monthly active users rather than seats; the page gives only a $175 starting price and an estimator.
- On Flex, Adaptivity and Intelligence are paid add-ons, and the uptime SLA is an add-on.
- Enterprise has no published price and is billed annually per deployment.
- Lite is self-hosted with community support only and does not include the full platform, such as Cee, Drill and Journeys.
Key features
Aptabase
- Anonymous by design
- No device identifiers, cookies, fingerprinting or long-term user identification; the only link between events is a daily identifier derived from a salted hash that rotates every 24 hours.
- Event tracking
- Every call to the SDK's track function is one event. Nothing is tracked automatically.
- Live view and session timeline
- Data updates in real time, with a live view dashboard and a per-session timeline.
- 17 SDKs
- Includes Swift, Kotlin, Flutter, React Native, Electron, Tauri, .NET MAUI, web apps, browser extensions, Unity, Unreal Engine, Godot, Python and C++.
- Data residency choice
- Store data in the EU (Germany) or the US (Virginia), or host your own servers.
- Export and data ownership
- Export to CSV at any time. The vendor says it does not sell or use your data.
Countly
- Mobile, web and desktop analytics
- SDKs for iOS, Android, JavaScript, macOS, Windows and Linux apps feed one data layer with real-time events, sessions and user profiles.
- Engagement tools
- The Adaptivity capability covers push notifications, in-app messages, journeys, A/B tests, surveys and hooks, acting on the same data.
- Funnels, retention and flows
- The Intelligence capability adds funnels, retention, flows, formulas, crash reporting and the Drill query tool.
- Data control
- Data can be masked, transformed and validated as it is collected, and the vendor says it has no default access to Flex or Enterprise data.
- Cee AI agent and MCP
- Cee is Countly's AI agent, part of the Intelligence add-on on Flex. Your own AI can also connect to Countly through MCP.
- Choice of hosting
- Run it on your own infrastructure, including air-gapped networks, or on Flex in the Google Cloud region you choose.
Plans
Aptabase
Free$0
Up to 20,000 events a month, with unlimited apps and the full dashboard.
200K events$10
per month for up to 200,000 events, billed monthly
The same features as every other plan; the price follows the event tier.
1M events$20
per month for up to 1,000,000 events, billed monthly
Same features, a higher monthly event limit.
2M events$40
per month for up to 2,000,000 events, billed monthly
Same features, a higher monthly event limit.
5M events$75
per month for up to 5,000,000 events, billed monthly
Tiers continue at $140 for 10M, $240 for 20M, $300 for 30M and $450 for 50M events a month.
Countly
Countly Lite$0
Open-source core you host yourself, with 20+ plugins including dashboards, profiles, crashes, funnels and retention.
Countly Flex$175
per month and up
Dedicated private-cloud instance billed monthly by usage (MAU). Includes Advanced Analytics; Adaptivity and Intelligence are add-ons.
Countly EnterpriseCustom
Self-hosted or in your own cloud, priced per deployment and billed annually, with every capability and dedicated support.
Common questions
Which is cheaper, Aptabase or Countly?
As of Nov 13, 2026, Aptabase is cheaper to start with: $10 a month, against $175 a month for Countly. Aptabase starts at $10 per month for up to 200,000 events, billed monthly, and Countly starts at $175 per month and up.
Which has a free plan, Aptabase or Countly?
As of Nov 13, 2026, both Aptabase and Countly have a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.