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Pure Chat review (2026): is it worth $39 a month, billed yearly?

Live chat for websites with a flat price per plan

Free trial · from $39/moHelp DesksChecked Nov 12, 2026 · graded Nov 12, 2026 by ToolGPA

Black Friday: is there a Pure Chat sale?

Pure Chat, as pictured on purechat.com
How Pure Chat presents itself. Image from purechat.com.

Pure Chat report card

2.4GPA

Fair · out of 4.0 · graded Nov 12, 2026

Best for flat-price live chat for a small team

Pure Chat is live chat for websites with flat monthly plans that include 4 or 10 operators, plus iOS and Android apps. The pages list no AI agent, ticketing or help center, Growth covers one website, and a solo user still pays the whole $39.

Who Pure Chat is for

  • Fits if two to four people share chat duty on one site
  • Works for a small shop that wants a flat monthly price

Who Pure Chat is not for

  • Skip it if you want ticketing, a help center or an AI agent, which the pages don't list
  • Tight if you run more than one site, since Growth covers one and PRO at $79 is unlimited
  • Tight if you send SMS alerts: 100 a month on Growth, 1,000 on PRO
  • Watch out: no live demos are offered, so the trial is the only way to look
See the alternatives

Why Pure Chat gets a 2.4

Five grades, each with its reason. The GPA is their average: an A is 4 points, an F is none.

  • BValue for money$39 a month billed annually covers 4 operators, about $10 each, which is under the cheapest quarter ($19) per head. A solo user still pays all $39, and extra operators are $13.
  • CFree plan and trialA 30-day trial of PRO with no credit card. There is no free plan.
  • CFeaturesLive chat with unlimited chats, canned responses and mobile apps. The listing's gap: no AI agent, ticketing or help center is listed, so it is a smaller job.
  • CEase of useNo store rating on record, and the widget and triggers need setting up.
  • BPlatforms and integrationsWeb plus iOS and Android apps. Only 2 integrations are listed, and there is no desktop app.

What these grades rest on. Graded from this listing, whose facts were read from Pure Chat's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews. How we review and grade.

Make Pure Chat? Put this grade on your site
Pure Chat: 2.4 GPA on ToolGPA

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<a href="https://toolgpa.com/tools/pure-chat#review"><img src="https://toolgpa.com/badge/pure-chat.svg" alt="Pure Chat: 2.4 GPA on ToolGPA" width="196" height="56"></a>

Where Pure Chat stands among help desk and live chat tools

Pure Chat's GPA of 2.4 is higher than 36 of the 66 other help desk and live chat tools we grade, and level with 12.

It stands best on value for money (B, above 44 of 66) and worst on features (C, above 3).

Its paid plans start at $39 a month, against a middle price of $29 for the category: 40 of the 57 others that charge start lower.

On features, ease of use and platforms it scores 2.3 out of 4. 18 tools score higher and cost less.

Each grade against the category

Every bar is all 67 help desk and live chat tools we grade, cut by the letter each got. Pure Chat’s own letter is outlined.

  • BValue for moneyAbove 44 of 66, level with 15
  • CFree plan and trialAbove 18 of 66, level with 34
  • CFeaturesAbove 3 of 66, level with 42
  • CEase of useAbove 5 of 66, level with 56
  • BPlatforms and integrationsAbove 6 of 66, level with 54

Price against what you get

Each dot is one of 59 help desk and live chat tools. Further left costs less, and higher up scores better on features, ease of use and platforms. Point at a dot to see which tool it is.

Features, ease of use and platforms, averaged

D1.0C2.0B3.0A4.0Free$5$10$20$50$100$200$500$1k$2k$5kMore for lessCosts more, scores moreCosts less, scores lessCosts more, scores lessPure Chat

What paid plans start at, a month (each step along is roughly double) →

  • The best score at each price
  • Has a free plan
  • No free plan
The full chart, and the best help desk and live chat tools at every price

Keep Pure Chat, or make your own?

Keep it

The plain part of Pure Chat you could make: reports. What surrounds it you could not. The 4 things listed below take a company, not a weekend.

It costs $468 a year.

What you could make

  • Reports: an app builder makes this well.

What you could not

  • A chat box on your site that reaches you the moment a customer types.
  • A real app for iOS and Android. Something home-made would be a web page.
  • Hooks into the device itself: widgets.
  • Sharing with other people, which means accounts and invitations.

What this rests on. Pure Chat’s listing: what it does, where it runs, what it plugs into and what it costs. It is a judgement about the kind of software this is. We have not built a replacement for it, and making your own means looking after it too. How we decide, and every tool’s verdict.

What is Pure Chat?

Pure Chat is a live chat product for websites that launched in 2012 and has been owned by Ruby since October 2020. Plans are flat monthly fees that include a set number of operators, with unlimited chats on both. Visitor tracking, canned responses, a chat widget editor and iOS and Android apps are part of the product.

Worth knowing

  • Growth covers one website and 4 operators; more websites need PRO at $79 a month billed annually.
  • SMS notifications are capped at 100 a month on Growth and 1,000 on PRO.
  • The pages describe live chat only; they list no AI agent, ticketing or help center product.
  • The vendor says it does not offer live demos; the 30-day trial is the way to try it.

Key features

Unlimited chats
Both plans list unlimited chats and unlimited chat history transcripts, with the plan fee covering a set number of operators.
Visitor tracking
A visitors view shows who is on the site, the page they are on, how often they have visited and where they came from.
Widget editor
The chat box can be customized for mobile and desktop, including design, size, position, text fields and behavior.
Mobile apps
iOS and Android apps let operators answer chats away from a desk, with push notifications.
Canned responses
Saved replies can be shared with the team or kept private.
Triggers and file transfer
Trigger-based actions and alerts, security roles, file transfer and an email form for when no one is available are listed.

Pure Chat pricing

As of Nov 12, 2026, Pure Chat is a paid product with a free trial, starting at $39 per month for 1 website and 4 operators, billed annually ($49 billed monthly).

Starts at
$39 per month for 1 website and 4 operators, billed annually ($49 billed monthly)
Free plan
None
Free trial
30-day free trial of the PRO plan, no credit card required
Growth$39per month for up to 4 operators, billed annually ($49 monthly)One website and 100 SMS notifications a month. Extra operators are $13 a month billed annually ($15 monthly). Unlimited chats.
PRO$79per month for up to 10 operators, billed annually ($99 monthly)Unlimited websites and 1,000 SMS notifications a month. Extra operators are $8 a month billed annually ($10 monthly). Unlimited chats.

Read from purechat.com on Nov 12, 2026. Prices change, so confirm with Pure Chat before you buy.

Pricing in detail

Ways to pay less

  • Annual discountLower price when paid annually

    The pricing page shows Growth at $39 and PRO at $79 a month paid annually against $49 and $99 paid monthly, and extra operators cost less too.

    Stated on purechat.com

Works with

Pure Chat alternatives

Common questions

Does Pure Chat have a Windows app?

No Windows app was listed when its pages were read on Nov 12, 2026. Pure Chat is listed for Web, iOS and Android.

Does Pure Chat have a macOS app?

No macOS app was listed when its pages were read on Nov 12, 2026. Pure Chat is listed for Web, iOS and Android.

Is Pure Chat open source?

Pure Chat is not described as open source on its own site, as read on Nov 12, 2026.

Sources for this page

The prices, plans, platforms and features above were read from these pages on Nov 12, 2026.