Campaigner vs Constant Contact
We give Campaigner a 2.4 GPA and Constant Contact a 2.6, out of 4.0. Campaigner grades higher on value for money. Constant Contact grades higher on ease of use. They get the same grade on the free plan, features and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Campaigner
Email marketing with multi-path workflows and audience insights
Constant Contact
Email, SMS and social marketing for small businesses
How we grade them
| 2.4GPACampaignerFair | 2.6GPAConstant ContactGood | |
|---|---|---|
| Value for money | CEssentials is $14 a month for up to 1,000 contacts, right at the middle of what email tools charge, and $72 at 10,000. But it has no automation workflows and keeps Campaigner branding; both need Advanced at $35. Campaigner doesn't say whether prices are billed monthly or yearly. | DLite is $10.20 a month on yearly billing, which looks cheap. But it can't schedule a send and has 1 automation template. Scheduling and subject-line tests need Standard at $29.75, more than twice what a typical email tool charges, and custom automations need Premium at $68. |
| Free plan and trial | CNo free plan, but a 30-day free trial with full access to every feature, and no card is mentioned. A month is long enough to run a real campaign or two. | CNo free plan. There's a 30-day trial with up to 100 email sends, and it ends on its own rather than rolling into a plan. Enough to try the editor, not to run a real campaign to your list. |
| Features | BThe whole job: drag-and-drop and HTML editors, A/B and multivariate tests, multi-path workflows with rule triggers, dynamic content, segments, landing pages and store-driven cart emails. Workflows need Advanced, and SMS is a separate product. | BEmail with AI writing help, automations, segments, landing pages, sign-up forms, surveys, event pages and posting to Facebook, Instagram and LinkedIn. That's the whole job and a bit more. SMS is a separate monthly add-on. |
| Ease of use | CNo App Store rating on record, and it's a web app where the work is building templates, segments and branching workflows. The builder checks for errors before launch, which helps, but expect some learning. | A4.76 from 10,653 App Store ratings for its iPhone and iPad app, the top band. You can check campaigns, contacts and reports from your phone. |
| Platforms and integrations | BWeb only, with WooCommerce, BigCommerce, Shopify, Zapier, HubSpot, Salesforce, Google Analytics and Adobe Analytics, plus a REST API, webhooks and SFTP imports. No desktop or phone app, so B is the ceiling. | BWeb plus an iPhone and iPad app, and it posts straight to Facebook, Instagram and LinkedIn. No Android or desktop app, though, and no API or other integrations on record. |
| Best for | segmented email for small online stores | email, social posts and events for a small business |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Campaigner and Constant Contact. How we grade
Price against what you get
Campaigner starts at $14 a month and scores 2.7 out of 4 on features, ease of use and platforms. Constant Contact starts at $10.20 a month and scores 3.3.
Constant Contact scores higher and starts $3.80 a month lower. Of the other email marketing and newsletter tools on the chart, 3 score higher than Campaigner for less, and none scores higher than Constant Contact for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Campaigner starts at $14 per month for up to 1,000 contacts. Constant Contact starts at $10.20 per month and up by contact count, billed annually (Lite).
- Only Constant Contact lists an iOS app.
- Constant Contact also covers business texting.
At a glance
| Campaigner | Constant Contact | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $14 per month for up to 1,000 contacts | $10.20 per month and up by contact count, billed annually (Lite) |
| Free plan | None | None |
| Free trial | 30-day free trial with full access to every feature | 30-day free trial with up to 100 email sends; it ends on its own |
| Web | ||
| iOS | ||
| Made by | J2 Global Canada, Inc. | Constant Contact, Inc. |
| Price read from | campaigner.com | constantcontact.com |
| Checked | Oct 18, 2026 | Oct 17, 2026 |
Who each one suits
Campaigner
- Businesses that want branching workflows at a low entry price
- Online stores sending cart and back-in-stock emails
- Teams that segment heavily by contact data and behavior
Constant Contact
- Small businesses that want email, social posts and events in one account
- Owners who want phone support from a live person
- Agencies managing marketing for several small clients
Worth knowing
Campaigner
- Essentials has no automation workflows and keeps Campaigner branding on emails; both need Advanced.
- Reputation Defender list cleaning costs 20% of the plan price, and transactional email is an add-on on Custom plans.
- The pricing page shows monthly prices without saying whether they are billed monthly or yearly, and gives no price above 100,000 contacts.
- Text messaging is a separate product, Campaigner SMS, which can add SMS steps to workflows.
Constant Contact
- The US pricing page shows yearly-billed prices, 15% below paying monthly; the monthly figures and the contacts each starting price covers were not shown.
- Monthly sends are capped at 10 to 24 times the contact tier, by plan; extra emails cost $0.002 each.
- The bill follows the highest contact tier reached; once you send at a higher tier, it cannot be lowered.
- SMS marketing is sold as a separate monthly add-on to an email plan.
Key features
Campaigner
- Editors and templates
- Drag-and-drop and HTML editors, mobile-ready templates, reusable content blocks, content pulled from RSS feeds or a URL, and an AI subject line generator.
- Automation workflows
- A visual builder for straight-line or multi-path workflows with time, rule, conditional and custom triggers, delays and an error check before launch. Advanced plan and up.
- Segmentation and dynamic content
- Segments by contact fields, campaign activity, form submissions and, on Advanced, location. Dynamic and conditional content changes an email for each reader.
- Audience Insights and AI Insight Builder
- A dashboard of contact demographics such as age, location and home ownership, and an add-on that builds mailing lists from a plain-language description.
- Ecommerce emails
- Free WooCommerce and BigCommerce plugins and a Shopify plug-in sync store data for abandoned cart and back-in-stock emails, with purchase history segments on Advanced.
- API, webhooks and SFTP
- A REST API, webhooks for contact, list and campaign activity, and scheduled SFTP imports and exports on every plan.
Constant Contact
- Email campaigns with AI
- Branded templates and AI content generation for newsletters and promotions, with actionable blocks for RSVPs, social follows and feedback.
- Automations and Campaign Builder
- Lite includes a welcome automation; Standard adds Campaign Builder for AI-made multi-channel campaigns; Premium adds custom automations.
- Segments and testing
- Standard and above add automated segments based on campaign engagement, scheduled sending and A/B subject line tests.
- Landing pages, surveys and events
- Build landing pages, sign-up forms, survey pages and event pages to collect contacts and registrations.
- Social posting
- Post to Facebook, Instagram and LinkedIn at once and track engagement next to email results.
- Ads and SEO on Premium
- Premium adds advanced reporting, Facebook lookalike targeting, Google ad management and SEO recommendations.
Plans
Campaigner
Essentials$14
per month for up to 1,000 contacts, billing term not stated
Editors, templates, A/B and multivariate tests, autoresponders, landing pages and reports, with Campaigner branding. $72 a month at 10,000 contacts.
Advanced$35
per month for up to 1,000 contacts, billing term not stated
Adds multi-path workflows with time and rule triggers, conversion tracking, purchase behavior and no branding. $124 a month at 10,000 contacts.
CustomCustom
For large senders: sub-accounts, single sign-on, a dedicated account manager and deliverability consulting. Setup fees may apply.
Constant Contact
Lite$10.20
per month and up by contacts, billed annually
Email and social posting, 1 automation template, basic reports and 1 custom segment. The price rises with contacts and sends.
Standard$29.75
per month and up by contacts, billed annually
Adds scheduling, subject-line tests, 3 automation templates, an AI campaign builder and open and click reports. Marked recommended.
Premium$68
per month and up by contacts, billed annually
Adds dynamic content, unlimited and custom automations, SEO tips, Google ads, priority support and 500 text messages.
Multi-AccountCustom
For teams that need 5 or more accounts across locations. Sold through sales.
Ways to pay less
Campaigner
No public discounts listed.
Constant Contact
- Annual discount
Save 15% with yearly billing
Constant Contact's pricing page says prepaying for 12 months saves up to 15%, and nonprofits that prepay save up to 30%.
