SimplyBook.me vs Trafft (2026): which should you pick?
As of Nov 12, 2026, Trafft grades higher than SimplyBook.me: 3.0 against 2.4 out of 4.0.
Checked Oct 5, 2026 and Nov 12, 2026 · graded Oct 10, 2026 and Nov 12, 2026 by ToolGPA
Trafft grades higher on value for money and the free plan. They get the same grade on features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
SimplyBook.me
Online booking system for service businesses, priced by volume
Trafft
Appointment booking with a free plan for one user
Which one is for you
Pick SimplyBook.me if
- Fits if you have several staff and would rather pay a flat fee than per user
- Works for businesses that sell memberships, packages, gift cards or products alongside appointments
Look elsewhere if
- Tight if you stay free: 50 bookings a month, 1 provider, no online payments, and the plan must be renewed monthly
- Tight if you take lots of bookings, since Basic stops at 100 a month and extra packs are $4 per 100
- Pricey if you rely on text reminders or want your own domain: SMS and WhatsApp are $8 per 100, a domain $119
- Not for you if you need HIPAA or SAML SSO on a budget, as both start on Standard at €24.9 a month
- Watch out: plans are priced in euros but add-ons in US dollars, so the real total takes some working out
Pick Trafft if
- Fits if you are one person who wants a free booking page
- Works for a small team of up to 3 or 5 on a very low price
Look elsewhere if
- Tight if you stay free: 1 user, 1 location and 100 appointments a month
- Watch out: the sale shows crossed-out prices with a countdown and no end date, so prices may rise
- Pricey if you pay monthly: 50% or more above the annual rate
- Watch out: SMS credits are sold separately, with none on Mini or Growth
- Watch out: each user over the plan limit is charged extra
How we grade them
| 2.4GPASimplyBook.meFair | 3.0GPATrafftVery good | |
|---|---|---|
| Value for money | CBasic is €11.9 a month billed annually, €13.9 monthly, for 5 providers and 100 bookings. Set against its own rivals, Setmore and Acuity and Square Appointments, that's middling: a flat fee suits a team, but 500 bookings means Standard at €24.9, extra bookings are $4 per 100 and SMS credits $8 per 100. | AMini is $3.99 a month billed annually for 3 users, about $1.33 a head, under 60% of the category's $4.99 cheapest quarter. The page shows $7.99 crossed out. |
| Free plan and trial | CFree with no time limit, though you renew it monthly: 50 bookings a month, 1 provider and 1 premium custom feature. Taking payments needs Basic. Fifty bookings is about two a day, so you'll hit that cap in a real week. | BFree covers 1 user, 1 location and 100 appointments a month, enough for one person starting out. |
| Features | BA booking website and widget, intake forms, memberships, gift cards, classes, waiting lists, online payments, deposits, tips, point of sale, reminders by email, SMS or WhatsApp, and HIPAA features from Standard. That covers the whole job, though your plan limits how many premium extras you may switch on. | BBooking site, payments and deposits, staff, services, locations, reminders, WhatsApp, group and recurring bookings and an API. |
| Ease of use | CNo store rating on record, and this is a lot of switches: services, providers and a list of custom features toggled on one by one, with premium ones counted against your plan. Ask Simply, the built-in AI chat, is there to set things up for you. | CNo store rating on record. Services, staff and the booking site have to be set up. |
| Platforms and integrations | BWeb, plus admin and client apps for iPhone and Android, with no desktop app listed. It works with Google and Outlook calendars, Stripe, PayPal, Square, Zapier, QuickBooks and Teams, and there's an API and an MCP connection for outside assistants. | BWeb plus iOS and Android, with Google Calendar, Zoom, Teams, WhatsApp, Stripe, PayPal, Square and Zapier. No desktop app. |
| Best for | service businesses that want one flat booking fee | booking for one or two people on a tight budget |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: SimplyBook.me and Trafft. How we grade
Price against what you get
SimplyBook.me starts at about $13.29 a month and scores 2.7 out of 4 on features, ease of use and platforms. Trafft starts at $3.99 a month and scores 2.7.
They score the same, and Trafft starts $9.30 a month lower. Of the other calendar and scheduling apps on the chart, 17 score higher than SimplyBook.me for less, and 8 score higher than Trafft for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Trafft also covers appointment booking and whatsApp messaging.
At a glance
| SimplyBook.me | Trafft | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | €11.9 per month, billed annually (€13.9 billed monthly) | $3.99 per month, billed annually ($5.99 billed monthly) |
| Free plan | 50 bookings a month, 1 provider and 1 premium custom feature, with a booking website, booking widget and the admin app. It has no time limit but must be renewed monthly. | 1 user, 1 location and 100 appointments a month, with the same booking website as the paid plans. |
| Free trial | 14-day free trial of most custom features with 50 bookings, no credit card needed | None listed |
| Web | ||
| iOS | ||
| Android | ||
| Made by | SimplyBook.me Ltd | Trafft |
| Price read from | simplybook.me | trafft.com |
| Checked | Oct 5, 2026 | Nov 12, 2026 |
Worth knowing
SimplyBook.me
- Plan prices are listed in euros. Add-ons such as SMS credits and extra bookings are listed in US dollars.
- Every plan caps monthly bookings: 50 on Free, 100 on Basic, 500 on Standard and 2,000 on Premium. Extra bookings are sold in packs of 100 for $4.
- SMS and WhatsApp credits ($8 per 100) and a custom domain ($119 with 3 years of SSL) are paid separately from the subscription.
- HIPAA and SAML SSO need Standard or above; accounting integrations and the white-label footer need Premium.
Trafft
- The free plan is limited to 1 user, 1 location and 100 appointments a month.
- The pricing page shows a sale with crossed-out prices and a countdown timer but no end date, so the listed prices may rise.
- SMS credits are sold separately; Mini and Growth include none, Professional 5 a month and Business 10.
- Monthly billing costs 50% or more above the annual rate, and each user over the plan limit is charged extra.
Key features
SimplyBook.me
- Booking website and widget
- Every plan includes a mobile-responsive booking website, a widget for an existing site, and bookings through a Facebook page. Instagram and Google Business buttons are also offered.
- Custom features
- Extras such as intake forms, memberships, gift cards, classes, waiting lists and SOAP notes are toggled on per account. Premium ones count against the plan's limit of 1, 3 or 8.
- Payments and point of sale
- From Basic, take online payments, deposits and tips through gateways such as Stripe, PayPal and Square, or sell in person with the POS. SimplyBook.me adds no transaction fee.
- Reminders by email, SMS and WhatsApp
- Automatic confirmation, reminder and cancellation emails are on every plan. SMS and WhatsApp messages use credits that are bought separately.
- Ask Simply and AI Voice Booking
- Ask Simply is a built-in AI chat for setting up services and managing bookings, and an MCP connection lets outside assistants run the account. AI Voice Booking uses paid credits.
- Admin and client apps
- The admin app for iOS and Android manages the calendar and bookings. Clients can book and reschedule in a client app, which can carry the business's own branding from Standard.
Trafft
- Booking website
- Trafft generates a standalone booking page for each business that can be customized, shared as a link or QR code, or embedded. A custom domain and removal of Trafft branding are listed too.
- Payments and deposits
- Take payment at booking through Square, Stripe, PayPal, Authorize.net or Mollie, plus deposits, coupons and gift cards. The Mini plan lists Square payments only.
- Staff, services and locations
- Set up employees with their own working hours and calendars, services with extras and packages, and several business locations. Location counts depend on the plan.
- Reminders and WhatsApp
- Automated and custom notifications go out by email, and WhatsApp messaging is listed on every paid plan. SMS credits are not included on Mini and Growth.
- Group and recurring bookings
- Group bookings, recurring appointments, waiting lists and resource management (rooms or equipment) are listed in the plan comparison.
- Mobile apps and API
- Android and iOS apps are listed on every plan, and the plan lists include an API with webhooks. A white-label mobile app is available on request.
Plans
SimplyBook.me
Free€0
50 bookings a month, 1 provider and 1 premium custom feature, with a booking website, widget and the admin app.
Basic€11.9
per month, billed annually (€13.9 billed monthly)
100 bookings, 5 providers and 3 premium custom features; adds the client app, payments, deposits, tips and point of sale.
Standard€24.9
per month, billed annually (€29.9 billed monthly)
500 bookings, 15 providers and 8 premium custom features; adds a branded client app, HIPAA features and SAML SSO.
Premium€49.9
per month, billed annually (€59.9 billed monthly)
2,000 bookings, 30 providers and unlimited custom features; adds Payments PRO, QuickBooks, FreshBooks and Xero links, and a white-label footer.
EnterpriseCustom
Custom booking volume and providers, multi-location cluster interface, account manager, high-load API and a choice of data location; billed annually.
Trafft
Free$0
1 user, 1 location and 100 appointments a month.
Mini$3.99
per month for 3 users, billed annually ($5.99 billed monthly)
Unlimited appointments, 3 locations, extra users $3.99 each. Page shows $7.99 crossed out for annual billing.
Growth$9.99
per month for 5 users, billed annually ($14.99 billed monthly)
5 locations, multiple payment methods, extra users $4.99 each. Page shows $19.99 crossed out for annual billing.
Professional$19.99
per month for 15 users, billed annually ($29.99 billed monthly)
Unlimited locations, 5 SMS credits a month, extra users $5.99 each. Page shows $37.99 crossed out for annual billing.
Business$31.99
per month for 30 users, billed annually ($47.99 billed monthly)
Unlimited locations, 10 SMS credits a month, extra users $7.99 each. Page shows $62.99 crossed out for annual billing.
Ways to pay less
SimplyBook.me
- Annual discount
Save up to 17% with annual billing
SimplyBook.me's pricing page puts the annual-billing saving at up to 17%, which it describes as two months free compared with paying monthly.
- Nonprofit
Nonprofit and charity discounts on request
The pricing FAQ invites nonprofit and charity organizations to contact SimplyBook.me to discuss qualifying discounts. No rate is published.
Trafft
- Annual discount
Lower price with annual billing
Trafft's pricing page shows lower per-month prices when billed annually, for example $3.99 for Mini against $5.99 monthly.
Common questions
Which is cheaper, SimplyBook.me or Trafft?
As of Nov 12, 2026, Trafft is cheaper to start with: $3.99 a month, against about $13.29 a month for SimplyBook.me. SimplyBook.me starts at €11.9 per month, billed annually (€13.9 billed monthly), and Trafft starts at $3.99 per month, billed annually ($5.99 billed monthly).
Which has a free plan, SimplyBook.me or Trafft?
As of Nov 12, 2026, both SimplyBook.me and Trafft have a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.