Heyflow vs Tally

Heyflow

• Marketing teams building lead generation funnels
• Agencies running paid campaigns that depend on tracking pixels
• E-commerce stores using quiz funnels to guide shoppers

Tally

• People who want unlimited forms and submissions without paying
• Notion users who like building a page out of blocks
• Small teams that need unbranded forms on their own domain

Heyflow

• There is no free plan, only a 14-day trial, and Starter is limited to 50 responses a month and 1 seat.
• Removing the Heyflow logo, custom CSS and custom fonts start at Growth; A/B testing and custom JavaScript need Scale.
• Extra usage is charged: additional seats are $40 each per month and additional responses $0.20 to $0.24 per lead.
• Prices here come from an August 29, 2026 archive copy of the pricing page, because the live site showed a bot check; they exclude VAT.

Tally

• Removing Tally branding, custom domains and team collaboration all require Pro.
• Partial submissions, drop-off analytics and the Google Analytics and Meta Pixel integrations are paid features.
• The free plan limits file uploads to 10 MB per file.
• Free use falls under a fair use policy: sustained volumes around 50,000 submissions a month lead to a custom plan.

Heyflow

Multi-step funnels and forms

Build interactive funnels, quizzes and multi-step forms without code, then embed them as a web component or popup or connect them to a domain.

Conditional logic and calculations

Conditional logic is part of every plan. Formulas for lead scoring and dynamic pricing come with the Conversion bundle on Growth and Scale.

Tracking and analytics

Built-in analytics show conversion rates and drop-off points, with native connections to Google Analytics 4, Google Tag Manager and ad pixels.

CRM and automation integrations

HubSpot, Pipedrive, Zoho CRM, Google Sheets, Slack, Airtable, Zapier and Make are in the Core bundle. Salesforce and Klaviyo need Scale.

A/B testing and custom code

The Scale plan adds native A/B testing and lets you edit JavaScript, HTML and head code inside a funnel.

Heyflow AI credits

Each plan includes monthly AI credits for AI-generated blocks: 500 on Starter, 2,000 on Growth and 5,000 on Scale, plus 2,000 once at sign-up.

Tally

Document-style editor

Type questions onto a page as in a text document and insert input blocks for contact details, ratings, rankings, dates, file uploads and more.

Conditional logic and calculations

Show or hide blocks, branch respondents and use variables to calculate values, scores and prices. Both are part of the free plan.

Payments and signatures

Build checkout forms that accept payments and collect e-signatures. The pricing page lists both among the free features.

Hidden fields and answer piping

Pass data into a form through URL parameters, pre-fill fields with known details, and mention earlier answers in later questions.

Embeds, popups and custom domains

Embed forms in a website or a Notion page, show them as popups or share a link. Hosting forms on a custom domain or subdomain needs Pro.

Integrations and webhooks

Send submissions to Notion, Google Sheets, Airtable, Slack or Coda, post events to webhooks, or reach other tools through Zapier, Make or Pipedream.

Heyflow

• Starter$49

  per month, billed yearly ($89 billed monthly)

  50 responses a month, 5 funnels and 1 seat, with the Core bundle: conditional logic, embedding, analytics, tracking pixels and CRM integrations.

• Growth$99

  per month, billed yearly ($149 billed monthly)

  250 responses a month, 10 funnels and 2 seats, plus Heyflow branding removed, custom CSS and fonts, payments, phone validation and SMS codes.

• Scale$249

  per month, billed yearly ($299 billed monthly)

  1,000 responses a month, 20 funnels and 4 seats, plus A/B testing, custom JavaScript and HTML, Salesforce, WhatsApp replies and security tools.

• Prime$259

  per month, billed yearly ($369 billed monthly)

  E-commerce plan priced by traffic: 25,000 visitors a month, 10 quiz funnels and 4 seats, with Klaviyo, Shopify and Stripe integrations.

• EnterpriseFrom $1,100

  per month

  More than 5,000 responses a month, unlimited funnels, advanced technical support and custom enterprise security.

Tally

• Free$0

  Unlimited forms and submissions under fair use, with logic, calculations, payments, signatures, file uploads and core integrations.

• Pro$24

  per month, billed yearly ($290); $29 billed monthly

  Removes Tally branding and adds custom domains, unlimited team members, partial submissions, custom CSS, drop-off analytics and 30-day version history.

• Business$74

  per month, billed yearly ($890); $89 billed monthly

  Everything in Pro, plus submission data retention controls, respondent email verification and 90-day version history.

Heyflow

• Annual discount

  Save up to 31% with yearly billing

  The pricing page advertises up to 31% off for yearly billing. In US dollars, Starter is $49 instead of $89 per month, Growth $99 instead of $149 and Scale $249 instead of $299.

Tally

• Annual discount

  2 months off with yearly billing

  Pro costs $290 per year instead of $29 per month, and Business $890 per year instead of $89 per month. The pricing page describes this as 2 months off.

• Nonprofit

  30% off Tally Pro for non-profits

  Non-profits that are first-time Pro customers get 30% off Tally Pro with no end date: $20 per month instead of $29, or $203 per year instead of $290.

• Education

  30% off Tally Pro for students and educators

  Students and educators get 30% off Tally Pro for 1 year: $20 per month or $203 per year. It applies to new customers only and cannot be renewed.

• Startups

  Partner Program discount for startups

  Startups that belong to a Tally partner such as an accelerator, VC firm or community can apply for a Tally Pro discount with a partner code. No percentage is published.