Outgrow vs Riddle (2026): which should you pick?
As of Nov 13, 2026, Outgrow grades higher than Riddle: 2.2 against 2.0 out of 4.0.
Checked Oct 18, 2026 and Nov 13, 2026 · graded Oct 18, 2026 and Nov 13, 2026 by ToolGPA
Outgrow grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Outgrow
No-code builder for quizzes, calculators and lead-capture forms
Riddle
Quiz, poll and form maker for publishers and brands
Which one is for you
Pick Outgrow if
- Fits if you want an ROI or pricing calculator on your site without hiring a developer
- Works for online shops that want a quiz to recommend a product
Look elsewhere if
- Pricey if you want your own branding or a custom domain, as both need Business at $600 a month billed yearly
- Tight if you're on Freelancer, with 5 pieces, 250 leads a month and 1 user; past a plan's lead cap you upgrade or buy an add-on
- Skip it if you only need plain forms and surveys, which is all the free plan builds, with 4 pieces and 100 leads
- Watch out: standard plans include just one integration, and chatbots and landing pages need Essentials at $95
- Watch out: plans are paid upfront, and cancelling only takes effect at the end of the month or year you committed to
Pick Riddle if
- Fits if you run a publisher site and embed quizzes and polls in articles
- Works for agencies building quiz content for several brands
Look elsewhere if
- Pricey if you're one person: Pro starts at $119 a month
- Tight if you want a free plan, because there isn't one
- Watch out: the API, custom CSS and advanced tracking need Business at $349 a month
- Watch out: SSO and ads only come on Enterprise, from $749 a month, and extra users cost $19
How we grade them
| 2.2GPAOutgrowFair | 2.0GPARiddleFair | |
|---|---|---|
| Value for money | CGraded against its own alternatives. Freelancer is $14 a month billed yearly ($22 monthly), half of involve.me's $29 or Typeform's $28, but it's 5 pieces, 250 leads and 1 user. Chatbots and landing pages need Essentials at $95, and losing the branding means Business at $600. | D$119 a month billed yearly is the start of the forms category's dearest tenth. Extra users cost $19 and extra domains $39. |
| Free plan and trial | CThe free Basic plan builds forms and surveys only, 4 of them, with 100 leads a month and the branding on. Quizzes and calculators, the reason you'd come, need paying for. There's also a 7-day Business trial with no card needed. | C14-day free trial with no card needed. No free plan after it. |
| Features | CBuilds calculators with nested formulas, scored quizzes, recommendations, polls, giveaways and chatbots. But the listing shows the gaps: logic jumps only on higher plans, and one integration on standard plans. | C35+ formats, lead capture, branching and stats. But the Pro plan has no API, and custom CSS, advanced tracking and the API sit on Business at $349. |
| Ease of use | CNo store rating on record. There are over 1,000 templates to start from, but a calculator or a scored quiz still means working out the formulas, outcomes and result pages yourself. | CNo store rating on record. You build every piece of content yourself. |
| Platforms and integrations | BWeb only, embedded on any page or hosted on an Outgrow subdomain, with HubSpot, Salesforce, Mailchimp, ActiveCampaign, Marketo and Zapier. Standard plans include just one integration, though, and there are no apps. | BWeb only, with Mailchimp, Brevo, ActiveCampaign, Zapier, Salesforce and Google Sheets, and an API on Business. |
| Best for | quizzes and calculators that collect leads | embedded quizzes, polls and tests for publishers |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Outgrow and Riddle. How we grade
Price against what you get
Outgrow starts at $14 a month and scores 2.3 out of 4 on features, ease of use and platforms. Riddle starts at $119 a month and scores 2.3.
They score the same, and Outgrow starts $105 a month lower. Of the other form and survey tools on the chart, 10 score higher than Outgrow for less, and 38 score higher than Riddle for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Outgrow also covers no-code and chatbots.
At a glance
| Outgrow | Riddle | |
|---|---|---|
| Pricing | Free plan | Free trial |
| Starts at | $14 per month, billed annually ($22 billed monthly) | $119 per month, billed annually ($129 billed monthly) |
| Free plan | Basic plan: forms and surveys only, up to 4 content pieces, 100 leads a month, 1 user and 1 layout, with Outgrow branding. | None |
| Free trial | 7-day free trial of the Business plan, no credit card required | 14-day free trial, no credit card required |
| Web | ||
| Made by | Outgrow | Riddle |
| Price read from | outgrow.co | riddle.com |
| Checked | Oct 18, 2026 | Nov 13, 2026 |
Worth knowing
Outgrow
- The free Basic plan builds only forms and surveys; quizzes, calculators and other content types need a paid plan.
- Each plan caps leads a month, from 250 on Freelancer to 50,000 on Business; past that, upgrade or ask Outgrow for a lead add-on.
- Outgrow branding stays on every plan below Business unless a small business incentive applies, and standard plans include one integration.
- Plans are paid upfront for the month or year, and a cancellation takes effect at the end of the committed term.
Riddle
- There is no free plan; every paid plan starts after a 14-day trial.
- The Pro plan has no API access; the Stats, Leads and Builder API start on Business.
- Extra users cost $19 and extra domains $39 on every plan.
- Enterprise is a base price of $749 a month, with SSO and ads only on that plan.
Key features
Outgrow
- Calculators
- Build ROI, pricing or finance calculators with basic and advanced math, including logs, powers and nested if-else formulas.
- Quizzes and assessments
- Outcome quizzes and scored assessments map answers to results, with conditional calls to action and personalized result pages.
- Forms, polls, giveaways and chatbots
- Alongside quizzes, build forms and surveys, polls, giveaways, product recommendation tools, chat-style flows and landing pages, depending on the plan.
- Templates and layouts
- More than 1,000 templates and layouts from one column to chatbot style; logic jumps and charts come with the higher plans.
- Embed or host
- Embed content on any web page or host it on a yourcompany.outgrow.us subdomain; Business adds hosting on your own domain.
- Lead data and integrations
- Review leads, answers and traffic, export and segment them, and send leads to tools such as HubSpot, Salesforce or Mailchimp, or through Zapier.
Riddle
- Many content formats
- Trivia and personality quizzes, polls, surveys, forms, predictors, leaderboards, minigames and stories, all on every plan.
- Create with AI
- Built-in AI drafts quizzes, polls and personality tests from a topic, URL or file; MCP lets Claude or ChatGPT build Riddles.
- Lead capture and giveaways
- Unlimited leads, with giveaways that draw winners automatically, and lead export or sync to tools such as Mailchimp and Brevo.
- Branching and personalization
- Different questions or results by answer, variables in text, question banks, timers and scheduling.
- Stats and tracking
- Views, starts, completions, lead funnels and audience insights; GTM, Google Analytics and Matomo tracking on Business.
- EU hosting and compliance
- Riddle says it is ISO 27001 certified, GDPR-compliant with data hosted in Germany and Luxembourg, and WCAG 2.2 AA accessible.
Plans
Outgrow
Basic$0
Free forms and surveys: 4 content pieces, 100 leads a month and 1 user, with Outgrow branding and no logic jumps.
Freelancer$14
per month for 250 leads, billed annually ($22 billed monthly)
5 content types including quizzes, assessments, polls and calculators; 5 content pieces and 1 user.
Freelancer Pro$25
per month for 1,000 leads, billed annually ($45 billed monthly)
7 content types, adding product recommendations and giveaways; 7 content pieces and 1 user.
Essentials$95
per month for 7,500 leads, billed annually ($115 billed monthly)
9 content types including chatbots and landing pages, unlimited content pieces, 3 users and email support.
Business$600
per month for 50,000 leads, billed annually ($720 billed monthly)
All content types, 10 users, a custom domain, Outgrow branding removed, webhooks, custom code and priority support.
EnterpriseCustom
For mid-market companies and agencies: extra users, SSO, API access, client accounts and Marketo or Eloqua integration.
Riddle
Pro$119
per month, billed annually ($129 billed monthly)
Unlimited content, views and leads; all 35+ formats, white-label branding, and MCP for AI tools. Extra users $19, extra domains $39.
Business$349
per month, billed annually ($399 billed monthly)
Pro plus custom CSS and fonts, Stats, Leads and Builder API, mp4 upload and advanced tracking. Extra users $19, extra domains $39.
Enterprise$749
per month base price, billed annually ($799 billed monthly)
Business plus ads, SSO, custom roles, multi-quiz leaderboards, custom contracts and 2 hours of design work a month.
Ways to pay less
Outgrow
- Annual discount
Save up to 44% with annual billing
Freelancer is $14 a month billed annually against $22 monthly, Freelancer Pro $25 against $45, Essentials $95 against $115 and Business $600 against $720.
- Startups
Startup Basic and Startup Special plans
New companies can apply for Startup Basic at $35 a month billed annually ($55 monthly); startups and small businesses for Startup Special at $55 ($85 monthly).
Riddle
- Annual discount
Save up to 12% with annual billing
The pricing page shows lower per-month prices when paying annually, labelled Save up to 12%.
Common questions
Which is cheaper, Outgrow or Riddle?
As of Nov 13, 2026, Outgrow is cheaper to start with: $14 a month, against $119 a month for Riddle. Outgrow starts at $14 per month, billed annually ($22 billed monthly), and Riddle starts at $119 per month, billed annually ($129 billed monthly).
Which has a free plan, Outgrow or Riddle?
As of Nov 13, 2026, only Outgrow has a free plan. Riddle does not, though it has a free trial.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.