Alternatives · Email Marketing
Userlist alternatives
As of Nov 13, 2026, the highest-graded Userlist alternative is Loops (2.4 GPA). It's also the best free one.
Userlist compared with 5 alternatives: Customer.io, Loops, Encharge, Vero and Drip.
Userlist is a paid product with a free trial, starting at $119 per month for up to 10,000 users, billed annually ($149 monthly). 1 of the 5 alternatives is free or has a free plan. 4 more offer a free trial.
Listings checked up to Nov 13, 2026 · Where the facts come from
Black Friday: is there a Userlist sale?
At a glance
Price against what you get
Userlist starts at $119 a month and scores 2.3 out of 4 on features, ease of use and platforms. 3 of the 5 alternatives on this chart score higher and start lower: Customer.io, Encharge and Drip.
Loops and Vero start lower without scoring higher.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
How each one differs from Userlist
Customer.io
Data-driven email, SMS, push and in-app messaging for product teams
- Customer.io starts at $100 per month for up to 5,000 profiles, billed monthly.
- Customer.io also covers business texting.
- Customer.io does not cover workflow automation, transactional email and a/B testing, which Userlist does.
Suits: Software and app companies sending messages from product data
Loops
Marketing, product and transactional email for SaaS teams
- Loops starts at $49 per month for up to 5,000 subscribed contacts.
- Loops has a free plan, which Userlist lacks.
- Loops does not cover workflow automation and a/B testing, which Userlist does.
Suits: SaaS teams sending onboarding and product email
Encharge
Behavior-based email automation for SaaS and subscription businesses
- Encharge starts at $79 per month for up to 2,000 subscribers, billed yearly ($99 monthly).
- Encharge also covers forms.
- Encharge does not cover workflow automation, transactional email and a/B testing, which Userlist does.
Suits: SaaS teams onboarding trial users with behavior-based emails
Vero
Event-driven email and push messaging for product-led companies
- Vero starts at $49 per month, billed annually ($54 billed monthly).
- Vero does not cover workflow automation, which Userlist does.
Suits: SaaS and marketplace teams messaging on product events
Drip
Email automation and pop-ups for online stores
- Drip starts at $39 per month and up, by list size and email volume.
- Drip also covers forms.
- Drip does not cover workflow automation, transactional email and a/B testing, which Userlist does.
Suits: Shopify stores that want flows and pop-ups in one app
Limits worth knowing in Userlist
- Priced by the number of users stored, counted at the highest level in the previous 30 days, and all users count whether active or not.
- A/B testing, conversion goals and outbound webhooks are Professional features.
- There is no free plan; new accounts start on a 14-day trial.
- Built around data sent from a SaaS product, so it suits a product with an API or integration more than a simple newsletter list.
Common questions
What are the alternatives to Userlist?
The alternatives to Userlist in this directory are Customer.io, Loops, Encharge, Vero and Drip. Each one has a side-by-side comparison with Userlist.
Is there a free alternative to Userlist?
Yes. Loops has a free plan alongside paid ones.
When were these prices checked?
Each listing shows its own date. On this page they run from Oct 17, 2026 to Nov 13, 2026. Vendors change prices without notice, so confirm on their site before you buy.