123FormBuilder vs Formlets (2026): which should you pick?

Pick 123FormBuilder if

• Fits if you take card payments through a form and already use Stripe or PayPal
• Works for Salesforce users who want form entries to land in Salesforce

Look elsewhere if

• Tight if you stay on the free plan, with 100 submissions a month and 10 fields a form
• Watch out: the paid prices are shown at 50% off a higher crossed-out price, with no end date given
• Pricey if you add people, because extra user licenses cost more on every paid plan
• Skip it if you want your branding removed for free, as that starts on Gold

Pick Formlets if

• Fits if you need one form with unlimited responses
• Works for people who want calculations and e-signatures

Look elsewhere if

• Tight if you want more than 1 published form, as that needs a paid plan
• Watch out: payments, conditional fields and a custom domain need a paid plan
• Watch out: prices exclude VAT, with 21% added for EU customers without a VAT number
• Watch out: the pricing page lists an 'OLD Small Business' tier and plans that repeat each other

123FormBuilder

• The free Basic plan stops at 100 submissions a month, 10 fields per form and 1,000 form views.
• Paid prices are shown at 50% off higher crossed-out prices, with no end date given.
• The brand is removed from Gold up; Basic forms carry 123FormBuilder branding.
• Extra user licenses are sold separately on the paid plans.

Formlets

• The free plan publishes one form only and keeps Formlets branding on it.
• Conditional fields, payments and a custom domain need a paid plan; a form address on your own domain starts at Professional.
• Prices are shown excluding VAT, and 21% VAT applies to EU customers without a VAT number and to Belgian customers.
• The page also lists an 'OLD Small Business' tier at $15 and a 'Full service' tier at $118.33 a month, and Plus and Business repeat the features of the tier below.

123FormBuilder

Form editor and templates

A form editor with 25+ field types, multi-page forms, digital signatures, Likert scales, embedded files and a template library by form type and industry.

Payment gateways

The site lists integration with 15+ payment gateways, including PayPal, Stripe, Square, Authorize.Net and Braintree.

Salesforce integration

Forms connect to Salesforce Sales Cloud, Marketing Cloud and Experience Cloud.

Branding and domains

Gold removes the 123FormBuilder brand, Platinum adds a custom form domain, Diamond adds a favicon and white labeling is an Enterprise add-on.

Data transfers

Basic allows up to 100 automated data transfers a day; paid plans list them as unlimited.

Accessibility

The vendor says its forms meet WCAG 2.1 Level A and AA and include alt-text for form elements.

Formlets

Drag-and-drop designer

Build forms by dragging fields into place, with multi-page and multi-column layouts, themes, a header image and right-to-left text.

Conditional display and calculations

Show or hide fields based on earlier answers and compute values from other fields. Conditional display is a paid-plan feature.

File uploads

Accept multiple files per form with size and image-dimension limits. Paid plans include 3 GB to 100 GB of storage.

Payments and e-signatures

Collect Stripe and PayPal payments on paid plans, and add a signature field to a form.

Delivery and integrations

Submissions go to email, an endpoint or Zapier, and the vendor says it connects to over 2000 platforms. Forms embed by iframe or modal.

Teams and custom builds

Higher plans add team accounts, and the Agency plan includes custom functionality built by the vendor.

123FormBuilder

• Basic$0

  5 forms, 100 submissions a month, 10 fields per form, 1,000 views and up to 100 data transfers a day.

• Gold$18.50

  per month, billed yearly

  Shown at 50% off a crossed-out $37. 25 forms, 5,000 submissions a month, 250 fields per form and 1 GB of storage.

• Platinum$24.50

  per month, billed yearly

  Shown at 50% off a crossed-out $49. 100 forms, 20,000 submissions a month, 500 fields, 10 GB and a custom form domain.

• Diamond$49.50

  per month, billed yearly

  Shown at 50% off a crossed-out $99. 200 forms, 100,000 submissions a month, 800 fields and 100 GB of storage.

• Enterprise$225

  per month and up, billed yearly

  Unlimited forms, submissions and fields, with 100 GB or more of storage. Sold through sales.

Formlets

• Personal$0

  1 published form with unlimited responses and Formlets branding shown on the form.

• Small Business$20

  per month, billed annually ($24 billed monthly)

  10 published forms, no Formlets branding, Stripe and PayPal payments, conditional fields, 3 GB of file storage and a form address on your own subdomain.

• Plus$26.67

  per month, billed annually ($32 billed monthly)

  Lists the same features as Small Business, including 10 published forms and 3 GB of file storage.

• Professional$40

  per month, billed annually ($48 billed monthly)

  50 published forms, priority support, 20 GB of storage with uploads up to 2 GB, your own domain and 10 team accounts.

• Business$56.67

  per month, billed annually ($68 billed monthly)

  Lists the same features as Professional, including 50 published forms and 10 team accounts.

• Agency$216.67

  per month, billed annually ($260 billed monthly)

  100 published forms, 100 GB of storage, 100 team and reseller accounts, and custom functionality built for you.

123FormBuilder

No public discounts listed.

Formlets

• Other savings

  30-day refund on a new plan

  The pricing page says a full refund is available if you cancel within the first 30 days of a new plan.