CleverReach vs NewsMAN (2026): which should you pick?
As of Nov 13, 2026, NewsMAN grades higher than CleverReach: 2.8 against 2.2 out of 4.0.
Checked Nov 13, 2026 · graded Nov 13, 2026 by ToolGPA
NewsMAN grades higher on value for money, the free plan and features. They get the same grade on ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
CleverReach
Newsletter and email automation tool from Germany with a free plan
NewsMAN
Email, SMS and WhatsApp marketing priced by subscriber count
Which one is for you
Pick CleverReach if
- Fits if you have a small list and want a free plan first
- Works for shop owners on Shopify or WooCommerce
Look elsewhere if
- Tight if your list grows: the free plan stops at 250 recipients and 1,000 emails
- Skip it if you need A/B tests or scheduling, which are on Pro
- Watch out: prices are in euros, exclude VAT and are for business customers
- Watch out: premium support is EUR 22.95 a month, and design and spam tests EUR 5 each
- Not for you if you are in the US and want the free Pro month
Pick NewsMAN if
- Fits if you run a small shop on WooCommerce, PrestaShop or Magento
- Works for lists under 5,000 where the published steps are clear
Look elsewhere if
- Tight if you stay free: limited features and 5,000 emails a month
- Skip it if your list is over 7,500, since we couldn't read those steps
- Watch out: SMS, SMTP credits and prepaid email packs are billed apart from the plans
- Watch out: prices are in euros and the annual column wasn't readable
How we grade them
| 2.2GPACleverReachFair | 2.8GPANewsMANGood | |
|---|---|---|
| Value for money | CBasic is EUR 15 a month for up to 500 recipients and Pro EUR 18, inside the ordinary range. The page doesn't say if that is monthly or yearly billing, and extras like premium support cost EUR 22.95 a month. | B€5 a month for up to 1,000 subscribers, €12.50 to 2,500 and €20 to 5,000, which is inside the cheaper quarter at the start and ordinary by 5,000. |
| Free plan and trial | CA free plan with 250 recipients, 1,000 emails a month and one automation, which you will hit. The free Pro month doesn't apply in the United States. | BFree for up to 1,000 subscribers and 5,000 emails a month, with a limited feature set. One person could live on that. |
| Features | CEditor, forms, automation, testing and reports. But A/B testing, scheduling and heat maps are on Pro, not Basic. | BEditor, automation, SMS and WhatsApp, transactional email, segments, forms and shop integrations. Nothing in the listing shows a gap. |
| Ease of use | CNo store rating on record. You build forms, templates and automations yourself. | CNo store rating on record. A web app where you build templates, automations and shop connections. |
| Platforms and integrations | BWeb with integrations like Shopify, WooCommerce, WordPress, Salesforce, Zapier and Make, plus an API. No desktop app. | BWeb with Magento, Opencart, PrestaShop, WooCommerce, Zapier and Microsoft Dynamics 365. |
| Best for | newsletters with a permanent free plan, priced in euros | email, SMS and WhatsApp for shops |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: CleverReach and NewsMAN. How we grade
Price against what you get
CleverReach starts at about $16.76 a month and scores 2.3 out of 4 on features, ease of use and platforms. NewsMAN starts at about $5.59 a month and scores 2.7.
NewsMAN scores higher and starts $11.17 a month lower. Of the other email marketing and newsletter tools on the chart, 18 score higher than CleverReach for less, and none scores higher than NewsMAN for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- CleverReach also covers forms.
- NewsMAN also covers sMS marketing and whatsApp messaging.
At a glance
| CleverReach | NewsMAN | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | €15 per month for up to 500 recipients | €5 per month for up to 1,000 subscribers, billed monthly |
| Free plan | Lite: 250 recipients and up to 1,000 emails a month, with the drag-and-drop editor, free templates, one automation workflow and basic reporting. | Free for up to 1,000 subscribers with a limited feature set and up to 5,000 emails a month. |
| Free trial | One free month on Pro for new customers with up to 5,000 recipients (not in the United States) | None listed |
| Web | ||
| Made by | CleverReach GmbH & Co. KG | Dazoot Software |
| Price read from | cleverreach.com | newsman.com |
| Checked | Nov 13, 2026 | Nov 13, 2026 |
Worth knowing
CleverReach
- Prices are in euros and exclude VAT; offers are for business customers only.
- The page shows €15 and €18 at 500 recipients, with a 10% reduction for annual billing; which basis the shown figure uses is not stated, and larger tiers need the slider.
- Premium support costs €22.95 a month, personal onboarding €29 per meeting and design and spam tests €5 per test.
- The free Pro month does not apply in the United States or to agencies.
NewsMAN
- Prices are in euros; the steps above 7,500 subscribers were not readable and are not listed here.
- The free plan is limited in features and in monthly emails.
- A 20% saving is shown for annual billing; the yearly price column was not readable.
- SMS, SMTP credits and prepaid email packs are billed separately from the plans.
Key features
CleverReach
- Newsletter editor
- Drag-and-drop editor with free templates, your own HTML templates and landing pages.
- Automation
- Automation workflows from templates: one on Lite, unlimited on Pro. Transactional emails are also listed.
- Recipients and forms
- Signup forms, a preference center, segmentation and tags for recipient lists.
- Testing and sending
- A/B testing and scheduled sending on Pro, plus design, spam and accessibility tests sold per test on lower plans.
- Reporting
- Open, click, unsubscribe and bounce rates, conversion tracking and a deliverability dashboard.
- Integrations and API
- Connectors for shops, CMSs and CRMs, plus a REST API.
NewsMAN
- Editor and templates
- A drag-and-drop responsive editor, a custom HTML editor, a template library and a photo editor for campaign design.
- Automation
- A scenario builder with event triggers, shop automation and tracking, A/B or multivariate tests and send-time optimization.
- SMS and WhatsApp
- SMS and WhatsApp campaigns use the same segments as email; SMS is sold by package at about €0.03 to €0.035 each.
- Transactional email
- SMTP is sold as prepaid credits, for example 50,000 emails for €10, separate from the newsletter plans.
- Segmentation and forms
- Segments by custom fields and behavior, plus embedded, pop-up and landing page subscribe forms.
- Shop integrations
- Lists integrations with Magento, Opencart, PrestaShop, CS-Cart and WooCommerce, plus Zapier and an API.
Plans
CleverReach
Lite€0
250 recipients, up to 1,000 emails a month, one automation workflow and basic reporting.
Basic€15
per month for up to 500 recipients
Unlimited emails, ad-free newsletters, AI content generator and unlimited forms. Price rises with recipients; billing basis not shown.
Pro€18
per month for up to 500 recipients
Everything in Basic plus A/B testing, scheduled sending, unlimited lists and automation, and click heat maps.
Enterprise€499
per month for 250,000 emails
Everything in Pro with unlimited recipients, a monthly email quota, premium support, an SLA and unlimited image storage.
NewsMAN
Free€0
Up to 1,000 subscribers and 5,000 emails a month, with a limited feature set.
1-1,000 subscribers€5
per month for up to 1,000 subscribers, billed monthly
Unlimited emails and the full feature set. Price rises with the list.
2,501-5,000 subscribers€20
per month for up to 5,000 subscribers, billed monthly
Same features as smaller tiers. The 1,001-2,500 step is €12.50; 5,001-7,500 is €30.
Ways to pay less
CleverReach
- Annual discount
10% off with annual billing
The pricing page offers a 10% reduction when paying annually in advance instead of monthly.
- Other savings
Free first month of Pro
New customers with up to 5,000 recipients get one month of Pro free; it excludes agency customers and the United States.
NewsMAN
- Annual discount
Save 20% with annual billing
The pricing page offers an Annually option marked as 20% off the monthly price.
Common questions
Which is cheaper, CleverReach or NewsMAN?
As of Nov 13, 2026, NewsMAN is cheaper to start with: about $5.59 a month, against about $16.76 a month for CleverReach. CleverReach starts at €15 per month for up to 500 recipients, and NewsMAN starts at €5 per month for up to 1,000 subscribers, billed monthly.
Which has a free plan, CleverReach or NewsMAN?
As of Nov 13, 2026, both CleverReach and NewsMAN have a free plan.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.