Alternatives · Email Marketing
Kit alternatives
Kit compared with 7 alternatives: beehiiv, MailerLite, Flodesk, AWeber, Mailchimp and 2 more.
Kit has a free plan. Paid plans start at $33 per month for up to 1,000 subscribers, billed yearly ($39 monthly). 5 of the 7 alternatives are free or have a free plan. 2 more offer a free trial.
7 tools · Listings checked up to Oct 17, 2026 · Where the facts come from
At a glance
| Tool | Price | Free plan | Runs on |
|---|---|---|---|
| KitThis tool | Free plan · from $33/mo | Yes | Web |
| beehiiv | Free plan · from $49/mo | Yes | Web |
| MailerLite | Free plan · from $12/mo | Yes | Web, iOS |
| Flodesk | Free plan · from $19/mo | Yes | Web |
| AWeber | Free plan · from $12.50/mo | Yes | Web |
| Mailchimp | Free plan · from $13/mo | Yes | Web, iOS, Android |
| Encharge | Free trial | Trial only | Web |
| Mailcoach | Free trial · from $9.99/mo | Trial only | Web |
Price against what you get
Kit starts at $33 a month and scores 2.7 out of 4 on features, ease of use and platforms. 2 of the 6 alternatives on this chart score higher and start lower: MailerLite and Mailchimp.
Flodesk, AWeber and Mailcoach start lower without scoring higher.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
How each one differs from Kit
- Free plan · from $49/mo
beehiiv
Newsletter platform with paid subscriptions, ads, website and podcast
- beehiiv starts at $49 per month for up to 1,000 subscribers, billed yearly ($59 monthly). Kit starts at $33 per month for up to 1,000 subscribers, billed yearly ($39 monthly).
Suits: Writers building a newsletter they plan to charge for
- Free plan · from $12/mo
MailerLite
Email newsletters, automations, sites and paid subscriptions
- MailerLite starts at $12 per month for up to 500 subscribers, billed monthly. Kit starts at $33 per month for up to 1,000 subscribers, billed yearly ($39 monthly).
- Only MailerLite lists an iOS app.
Suits: Creators and small businesses sending a regular newsletter
- Free plan · from $19/mo
Flodesk
Design-led email marketing and checkout for creators
- Flodesk starts at $19 per month for up to 1,000 subscribers, billed annually. Kit starts at $33 per month for up to 1,000 subscribers, billed yearly ($39 monthly).
- Kit also covers paid newsletters.
Suits: Creators who care most about how their emails look
- Free plan · from $12.50/mo
AWeber
Email marketing for small businesses, with landing pages and a store
- AWeber starts at $12.50 per month for up to 500 subscribers, billed annually. Kit starts at $33 per month for up to 1,000 subscribers, billed yearly ($39 monthly).
- Kit also covers paid newsletters.
Suits: Small businesses and creators with a list under 500 who want to start free
- Free plan · from $13/mo
Mailchimp
Email and SMS marketing with automations, priced by contact count
- Mailchimp starts at $13 per month for up to 500 contacts, billed monthly. Kit starts at $33 per month for up to 1,000 subscribers, billed yearly ($39 monthly).
- Only Mailchimp lists iOS and Android apps.
- Mailchimp also covers reports.
- Kit also covers paid newsletters.
Suits: Small businesses sending regular newsletters and promotions
- Free trial
Encharge
Behavior-based email automation for SaaS and subscription businesses
- Kit has a free plan. Encharge does not, though it has a free trial.
- Kit also covers paid newsletters.
Suits: SaaS teams onboarding trial users with behavior-based emails
- Free trial · from $9.99/mo
Mailcoach
Email campaigns priced by emails sent, hosted or self-hosted
- Mailcoach starts at $9.99 per month with 2,000 emails, plus $0.002 per extra email. Kit starts at $33 per month for up to 1,000 subscribers, billed yearly ($39 monthly).
- Kit has a free plan. Mailcoach does not, though it has a free trial.
- Mailcoach is self-hostable, according to its own site.
- Kit also covers forms and paid newsletters.
Suits: Senders with a large list who email it only occasionally
Limits worth knowing in Kit
- The Free plan has no automations or email sequences, allows 1 user and keeps Kit branding.
- Product and subscription sales cost 3.5% plus 30 cents each on every plan, card processing included.
- Earnings from Paid Recommendations carry a 23.5% Kit fee.
- The Pro first-year discount ends November 7, 2026; the plan then renews at $790 a year for 1,000 subscribers.
Common questions
What are the alternatives to Kit?
The alternatives to Kit in this directory are beehiiv, MailerLite, Flodesk, AWeber, Mailchimp, Encharge and Mailcoach. Each one has a side-by-side comparison with Kit.
Is there a free alternative to Kit?
Yes. beehiiv, MailerLite, Flodesk, AWeber and Mailchimp have a free plan alongside paid ones.
Which Kit alternatives work on Android?
The Kit listing does not include an Android app. Mailchimp lists one.
Which Kit alternatives work on iOS?
The Kit listing does not include an iOS app. MailerLite and Mailchimp list one.
When were these prices checked?
Every listing on this page was checked on Oct 17, 2026, against the pages it cites. Vendors change prices without notice, so confirm on their site before you buy.


