QuestionPro vs Zoho Survey
We give QuestionPro a 3.2 GPA and Zoho Survey a 3.6, out of 4.0. Zoho Survey grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
QuestionPro
Survey and market research platform with a free plan
Zoho Survey
Survey builder from Zoho with offline collection and reports
How we grade them
| 3.2GPAQuestionProVery good | 3.6GPAZoho SurveyExcellent | |
|---|---|---|
| Value for money | CAdvanced is $99 per user a month, billed annually, for 1 user and 25,000 responses a year. That's about four times the typical forms price, and the pricing page shows no monthly option. Team Edition is $83 a user, but you need at least 5 users. | ABasic is $7.42 a month, billed annually only, for unlimited questions and 12,000 responses per survey a year. That's a fraction of the usual forms price. Even Plus, where skip logic and scoring begin, is $25 with unlimited responses on annual billing. |
| Free plan and trial | BEssentials is free for 1 user with 30 question types, logic, integrations and 24/7 chat and email support. Each survey stops at 200 responses, which is tight for anything public. There's also a free 10-day trial of Advanced. | BUnlimited surveys for 1 user, but each one stops at 10 questions and 100 responses, with no skip logic, no logo and no XLS or CSV export. Tight. There's a 7-day Enterprise trial with no credit card. |
| Features | ABranching, piping, randomisation and skip logic, a Survey Agent that drafts a whole survey from a description, real-time dashboards and exports to Excel, SPSS and CSV. Surveys run in more than 100 languages. Conjoint and MaxDiff are in the Research Suite. | AMore than 30 question types, over 250 templates and an AI Survey Creator on every plan. Surveys go out by email, link, embed, pop-up, QR code or SMS, and an offline app runs them in kiosk mode. Cross-tab and trend reports start on Plus, SPSS export on Pro. |
| Ease of use | BNo App Store rating on record, so a B is as high as we go. The Survey Agent drafts the questions, scales and logic from a description, which saves starting from scratch. | BNo App Store rating on record, so a B is as high as we go. Describe a survey and the AI Survey Creator drafts it, or pick one of more than 250 templates. |
| Platforms and integrations | AWeb, iPhone and Android, and the phone app collects responses with no connection and syncs them later. It connects to Salesforce, HubSpot, Microsoft Dynamics, Google Sheets, Tableau and Power BI, with Zapier, webhooks and an API. | AWeb, iPhone and Android, with an offline app for iPad and Android tablets. It connects to Zoho CRM, Google Sheets, Zapier and Tableau, though those integrations and webhooks only start at Pro. |
| Best for | market research surveys with a free start | low-cost surveys, online or off |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: QuestionPro and Zoho Survey. How we grade
Where they differ
- QuestionPro starts at $99 per user / month, billed annually. Zoho Survey starts at $7.42 per month, billed annually (Basic, annual billing only).
- Zoho Survey also covers forms.
At a glance
| QuestionPro | Zoho Survey | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $99 per user / month, billed annually | $7.42 per month, billed annually (Basic, annual billing only) |
| Free plan | Essentials plan: 1 user, 200 responses per survey and 30 question types, with basic surveys, logic, integrations and analysis, and 24/7 chat and email support. | 1 user, unlimited surveys, 10 questions and 100 responses per survey, with email, embed and pop-up distribution. No skip logic, logo or XLS and CSV export. |
| Free trial | Free 10-day trial of the Advanced plan | 7-day Enterprise trial, no credit card required |
| Web | ||
| iOS | ||
| Android | ||
| Made by | QuestionPro | Zoho Corporation |
| Price read from | questionpro.com | zoho.com |
| Checked | Oct 5, 2026 | Oct 6, 2026 |
Who each one suits
QuestionPro
- Market researchers who need conjoint, MaxDiff or an audience panel
- Nonprofits, which can get a nonprofit license at no cost
- Field teams collecting survey responses without a connection
Zoho Survey
- Teams that already use Zoho CRM, Zoho Sheet or other Zoho apps
- Field surveys on tablets where there is no connection
- Single users who want unlimited responses on an annual plan
Worth knowing
QuestionPro
- The free Essentials plan covers 1 user and 200 responses per survey.
- Paid plans are priced per user and billed annually; the pricing page shows no monthly option.
- Team Edition needs at least 5 users, and the Research Suite at least 10, with pricing on request.
- The customer experience and employee experience products are sold separately, with pricing on request.
Zoho Survey
- The free plan allows 10 questions and 100 responses per survey, with no skip logic, logo or XLS and CSV export.
- Free, Basic, Plus and Pro each include 1 user; only Enterprise has 3 users, user management and audit logs.
- Basic is sold on annual billing only, and monthly billing limits responses per survey to between 3,000 and 7,000 a month.
- Webhooks, white labeling and the Google Sheets, Zapier, Zoho CRM and Tableau integrations start at Pro.
Key features
QuestionPro
- Survey builder with logic
- Build surveys from 30 to 52 question types depending on the plan, with branching, piping, randomization and skip logic, and apply your own branding from the Advanced plan.
- QuestionPro AI
- A Survey Agent drafts a full survey, with questions, scales and logic, from a description. Smart Dashboards build a dashboard and an insight summary from the responses.
- Reports and research methods
- Reports include real-time shareable dashboards, and data exports to Excel, SPSS and CSV. Conjoint, MaxDiff and A/B testing are part of the Research Suite.
- Offline survey app
- The iOS and Android app collects responses without an internet connection and stores them on the device until they can be synced.
- Multilingual surveys
- Field the same survey in more than 100 languages, so respondents in each market can answer in their own language.
- Integrations and API
- Connect to Salesforce, HubSpot, Microsoft Dynamics, Google Sheets, Tableau and Power BI, or build on Zapier, webhooks and the QuestionPro API.
Zoho Survey
- Survey builder and AI Survey Creator
- Build from more than 30 question types and over 250 templates, or describe a survey and have the AI Survey Creator draft it. Both are on every plan.
- Skip logic and scoring
- Display, page and answer logic show or skip questions based on earlier answers, and scoring assigns points to responses. Both start on Plus.
- Distribution channels
- Send surveys by email, link, social media, website embed, pop-up or inside an email on every plan. SMS distribution starts on Plus.
- Offline collection
- An offline feedback app for iPad and Android tablets runs surveys in kiosk mode and uploads responses once a connection returns. Available from Basic.
- Reports and analysis
- Real-time reports are on every plan. Filters and sentiment analysis start on Basic, cross-tab and trend reports on Plus, and SPSS export on Pro.
- White labeling and translation
- Pro and Enterprise can host surveys on their own domain with a custom favicon and translate a survey into more than 90 languages.
Plans
QuestionPro
Essentials$0
1 user, 200 responses per survey and 30 question types, with basic surveys, logic, integrations and analysis.
Advanced$99
per user / month, billed annually
1 user, 25,000 responses per year and 38 question types, with standard surveys, logic, integrations and analysis, plus branding.
Team Edition$83
per user / month, billed annually, 5-user minimum
100,000 responses per year, 46 question types, collaboration, regional data centers and a dedicated account manager.
Research SuiteCustom
10 or more users with custom response pricing, 52 question types, and communities, audience and qualitative tools.
Zoho Survey
Free$0
1 user, unlimited surveys, 10 questions and 100 responses per survey, the AI Survey Creator and real-time responses.
Basic$7.42
per month, billed annually (no monthly billing)
1 user, unlimited questions and 12,000 responses per survey a year, with logo and theme customization, offline collection and XLS and CSV export.
Plus$25
per month, billed annually ($35 billed monthly)
1 user and unlimited responses on annual billing (3,000 per survey a month on monthly), plus skip logic, scoring, SMS and cross-tab reports.
Pro$35
per month, billed annually ($49 billed monthly)
1 user, plus multilingual surveys, white labeling, webhooks, SPSS export and the Zoho CRM, Google Sheets, Zapier and Tableau integrations.
Enterprise$75
per month, billed annually ($109 billed monthly)
3 users, with user management, departments, single sign-on, audit logs, priority support and personalized onboarding.
Ways to pay less
QuestionPro
- Nonprofit
Free Nonprofit license
Nonprofits can get the Nonprofit license, listed at $1,188 per year, for free in return for a backlink on their website. It covers one user and up to 10,000 responses.
- Education
Discounted academic licenses
Universities and colleges can buy a Survey & Analytics license at what QuestionPro calls a highly discounted price through its academic sales team. No figure is published.
Zoho Survey
- Annual discount
Save up to 35% with yearly billing
The pricing page advertises up to 35% off for yearly billing: Plus is $25 instead of $35 per month, Pro $35 instead of $49 and Enterprise $75 instead of $109.
- Nonprofit
Discount for qualifying non-profits
The pricing page says qualifying non-profit organizations can get a discount by emailing the Zoho Survey sales team. No percentage is published.

