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QuestionPro vs Zoho Survey

We give QuestionPro a 3.2 GPA and Zoho Survey a 3.6, out of 4.0. Zoho Survey grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.

Price, platforms and features side by side. The table says where each price was read and when.

QuestionPro

Survey and market research platform with a free plan

Free plan · from $99/mo

Zoho Survey

Survey builder from Zoho with offline collection and reports

Free plan · from $7.42/mo

How we grade them

3.2GPAQuestionProVery good3.6GPAZoho SurveyExcellent
Value for money
CAdvanced is $99 per user a month, billed annually, for 1 user and 25,000 responses a year. That's about four times the typical forms price, and the pricing page shows no monthly option. Team Edition is $83 a user, but you need at least 5 users.
ABasic is $7.42 a month, billed annually only, for unlimited questions and 12,000 responses per survey a year. That's a fraction of the usual forms price. Even Plus, where skip logic and scoring begin, is $25 with unlimited responses on annual billing.
Free plan and trial
BEssentials is free for 1 user with 30 question types, logic, integrations and 24/7 chat and email support. Each survey stops at 200 responses, which is tight for anything public. There's also a free 10-day trial of Advanced.
BUnlimited surveys for 1 user, but each one stops at 10 questions and 100 responses, with no skip logic, no logo and no XLS or CSV export. Tight. There's a 7-day Enterprise trial with no credit card.
Features
ABranching, piping, randomisation and skip logic, a Survey Agent that drafts a whole survey from a description, real-time dashboards and exports to Excel, SPSS and CSV. Surveys run in more than 100 languages. Conjoint and MaxDiff are in the Research Suite.
AMore than 30 question types, over 250 templates and an AI Survey Creator on every plan. Surveys go out by email, link, embed, pop-up, QR code or SMS, and an offline app runs them in kiosk mode. Cross-tab and trend reports start on Plus, SPSS export on Pro.
Ease of use
BNo App Store rating on record, so a B is as high as we go. The Survey Agent drafts the questions, scales and logic from a description, which saves starting from scratch.
BNo App Store rating on record, so a B is as high as we go. Describe a survey and the AI Survey Creator drafts it, or pick one of more than 250 templates.
Platforms and integrations
AWeb, iPhone and Android, and the phone app collects responses with no connection and syncs them later. It connects to Salesforce, HubSpot, Microsoft Dynamics, Google Sheets, Tableau and Power BI, with Zapier, webhooks and an API.
AWeb, iPhone and Android, with an offline app for iPad and Android tablets. It connects to Zoho CRM, Google Sheets, Zapier and Tableau, though those integrations and webhooks only start at Pro.
Best formarket research surveys with a free startlow-cost surveys, online or off

The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: QuestionPro and Zoho Survey. How we grade

Where they differ

  • QuestionPro starts at $99 per user / month, billed annually. Zoho Survey starts at $7.42 per month, billed annually (Basic, annual billing only).
  • Zoho Survey also covers forms.
In commonFree planWebiOSAndroidWorks offlineAI featuresTemplatesSurveysReports

At a glance

QuestionProZoho Survey
PricingFree planFree plan
Starts at$99 per user / month, billed annually$7.42 per month, billed annually (Basic, annual billing only)
Free planEssentials plan: 1 user, 200 responses per survey and 30 question types, with basic surveys, logic, integrations and analysis, and 24/7 chat and email support.1 user, unlimited surveys, 10 questions and 100 responses per survey, with email, embed and pop-up distribution. No skip logic, logo or XLS and CSV export.
Free trialFree 10-day trial of the Advanced plan7-day Enterprise trial, no credit card required
Web
iOS
Android
Made byQuestionProZoho Corporation
Price read fromquestionpro.comzoho.com
CheckedOct 5, 2026Oct 6, 2026

Who each one suits

QuestionPro

  • Market researchers who need conjoint, MaxDiff or an audience panel
  • Nonprofits, which can get a nonprofit license at no cost
  • Field teams collecting survey responses without a connection

Zoho Survey

  • Teams that already use Zoho CRM, Zoho Sheet or other Zoho apps
  • Field surveys on tablets where there is no connection
  • Single users who want unlimited responses on an annual plan

Worth knowing

QuestionPro

  • The free Essentials plan covers 1 user and 200 responses per survey.
  • Paid plans are priced per user and billed annually; the pricing page shows no monthly option.
  • Team Edition needs at least 5 users, and the Research Suite at least 10, with pricing on request.
  • The customer experience and employee experience products are sold separately, with pricing on request.

Zoho Survey

  • The free plan allows 10 questions and 100 responses per survey, with no skip logic, logo or XLS and CSV export.
  • Free, Basic, Plus and Pro each include 1 user; only Enterprise has 3 users, user management and audit logs.
  • Basic is sold on annual billing only, and monthly billing limits responses per survey to between 3,000 and 7,000 a month.
  • Webhooks, white labeling and the Google Sheets, Zapier, Zoho CRM and Tableau integrations start at Pro.

Key features

QuestionPro

Survey builder with logic
Build surveys from 30 to 52 question types depending on the plan, with branching, piping, randomization and skip logic, and apply your own branding from the Advanced plan.
QuestionPro AI
A Survey Agent drafts a full survey, with questions, scales and logic, from a description. Smart Dashboards build a dashboard and an insight summary from the responses.
Reports and research methods
Reports include real-time shareable dashboards, and data exports to Excel, SPSS and CSV. Conjoint, MaxDiff and A/B testing are part of the Research Suite.
Offline survey app
The iOS and Android app collects responses without an internet connection and stores them on the device until they can be synced.
Multilingual surveys
Field the same survey in more than 100 languages, so respondents in each market can answer in their own language.
Integrations and API
Connect to Salesforce, HubSpot, Microsoft Dynamics, Google Sheets, Tableau and Power BI, or build on Zapier, webhooks and the QuestionPro API.

Zoho Survey

Survey builder and AI Survey Creator
Build from more than 30 question types and over 250 templates, or describe a survey and have the AI Survey Creator draft it. Both are on every plan.
Skip logic and scoring
Display, page and answer logic show or skip questions based on earlier answers, and scoring assigns points to responses. Both start on Plus.
Distribution channels
Send surveys by email, link, social media, website embed, pop-up or inside an email on every plan. SMS distribution starts on Plus.
Offline collection
An offline feedback app for iPad and Android tablets runs surveys in kiosk mode and uploads responses once a connection returns. Available from Basic.
Reports and analysis
Real-time reports are on every plan. Filters and sentiment analysis start on Basic, cross-tab and trend reports on Plus, and SPSS export on Pro.
White labeling and translation
Pro and Enterprise can host surveys on their own domain with a custom favicon and translate a survey into more than 90 languages.

Plans

QuestionPro

  • Essentials$0

    1 user, 200 responses per survey and 30 question types, with basic surveys, logic, integrations and analysis.

  • Advanced$99

    per user / month, billed annually

    1 user, 25,000 responses per year and 38 question types, with standard surveys, logic, integrations and analysis, plus branding.

  • Team Edition$83

    per user / month, billed annually, 5-user minimum

    100,000 responses per year, 46 question types, collaboration, regional data centers and a dedicated account manager.

  • Research SuiteCustom

    10 or more users with custom response pricing, 52 question types, and communities, audience and qualitative tools.

Zoho Survey

  • Free$0

    1 user, unlimited surveys, 10 questions and 100 responses per survey, the AI Survey Creator and real-time responses.

  • Basic$7.42

    per month, billed annually (no monthly billing)

    1 user, unlimited questions and 12,000 responses per survey a year, with logo and theme customization, offline collection and XLS and CSV export.

  • Plus$25

    per month, billed annually ($35 billed monthly)

    1 user and unlimited responses on annual billing (3,000 per survey a month on monthly), plus skip logic, scoring, SMS and cross-tab reports.

  • Pro$35

    per month, billed annually ($49 billed monthly)

    1 user, plus multilingual surveys, white labeling, webhooks, SPSS export and the Zoho CRM, Google Sheets, Zapier and Tableau integrations.

  • Enterprise$75

    per month, billed annually ($109 billed monthly)

    3 users, with user management, departments, single sign-on, audit logs, priority support and personalized onboarding.

Ways to pay less

QuestionPro

  • Nonprofit

    Free Nonprofit license

    Nonprofits can get the Nonprofit license, listed at $1,188 per year, for free in return for a backlink on their website. It covers one user and up to 10,000 responses.

  • Education

    Discounted academic licenses

    Universities and colleges can buy a Survey & Analytics license at what QuestionPro calls a highly discounted price through its academic sales team. No figure is published.

Zoho Survey

  • Annual discount

    Save up to 35% with yearly billing

    The pricing page advertises up to 35% off for yearly billing: Plus is $25 instead of $35 per month, Pro $35 instead of $49 and Enterprise $75 instead of $109.

  • Nonprofit

    Discount for qualifying non-profits

    The pricing page says qualifying non-profit organizations can get a discount by emailing the Zoho Survey sales team. No percentage is published.

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