Sogolytics vs SurveyLab (2026): which should you pick?
As of Nov 13, 2026, SurveyLab grades higher than Sogolytics: 2.2 against 2.0 out of 4.0.
Checked Nov 12, 2026 and Nov 13, 2026 · graded Nov 12, 2026 and Nov 13, 2026 by ToolGPA
SurveyLab grades higher on value for money. They get the same grade on the free plan, features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Sogolytics
Survey software with a self-serve tier and enterprise suites
SurveyLab
Online survey software with a mobile app and a free tier
Which one is for you
Pick Sogolytics if
- Fits if you run a handful of small surveys a year
- Works for students and non-profits who can ask about free licenses
Look elsewhere if
- Pricey if you pay monthly, since Pro is $99 and Pro Max is $199 a month
- Watch out: the $66 and $99 yearly prices are a limited-time first-year discount and the page gives no renewal figure
- Tight if you stay free, with 200 responses and 200 email invitations a year
- Skip it if you need SMS invitations, as they are Enterprise only
Pick SurveyLab if
- Fits if you want one survey sent by email, SMS and QR code
- Works for teams that collect answers offline on a phone
Look elsewhere if
- Tight if you stay free, because collection stops at 50 responses
- Pricey if you grow: 1,000, 2,500 or 10,000 completed responses a month at $40, $82 and $207
- Watch out: API, integrations, AI analytics and 360 surveys need Enterprise
- Watch out: the pricing page shows PLN, EUR, USD and GBP, so check the currency before you buy
How we grade them
| 2.0GPASogolyticsFair | 2.2GPASurveyLabFair | |
|---|---|---|
| Value for money | DPro is $66 a month billed yearly, first-year price, with $99 monthly. That is in the dearest tenth of form and survey tools. | CStarter is $40 a month on yearly billing for 1,000 responses, right at the edge of the dearer quarter of forms tools. Advanced is $82 and Professional $207. |
| Free plan and trial | CFree gives 15 projects a year, 100 responses per project, 200 responses and 200 email invitations a year, with the same features as paid plans. | CAfter a 14-day trial the account drops to Free, which keeps Starter features but stops collecting at 50 responses. That's a cap you'll reach in one decent mailing. |
| Features | CAI survey creation, templates, reports and distribution cover the basics. SMS invitations are Enterprise only. | CLogic, NPS, CSAT, CES, exports and an offline app are covered. The listing puts API, integrations, AI analytics, white label and 360 surveys on Enterprise only. |
| Ease of use | CNo store rating on record. A web survey builder with reports to set up. | CNo store rating on record. You build each survey yourself, set up the logic and pick the channel. |
| Platforms and integrations | BWeb and Android, with no integrations listed. | BWeb plus iPhone and Android apps, and a list of connectors including Zendesk, Slack and Salesforce. No desktop app, and the API is Enterprise only. |
| Best for | survey software with a self-serve tier | surveys sent by link, email, SMS or QR code |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Sogolytics and SurveyLab. How we grade
Price against what you get
Sogolytics starts at $66 a month and scores 2.3 out of 4 on features, ease of use and platforms. SurveyLab starts at $40 a month and scores 2.3.
They score the same, and SurveyLab starts $26 a month lower. Of the other form and survey tools on the chart, 34 score higher than Sogolytics for less, and 30 score higher than SurveyLab for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Sogolytics also covers templates.
- SurveyLab also covers dashboards.
At a glance
| Sogolytics | SurveyLab | |
|---|---|---|
| Pricing | Free plan | Free plan |
| Starts at | $66 per month, billed annually, first-year price ($99 billed monthly) | $40 per month for 1,000 responses, billed annually ($49 billed monthly) |
| Free plan | 15 projects a year, 100 responses per project, 200 responses and 200 email invitations a year, with the same features as paid plans. | Free plan after the 14-day trial: all Starter features, but collection stops at 50 responses. |
| Free trial | None listed | 14-day free trial on every new account; it then drops to the Free plan |
| Web | ||
| iOS | ||
| Android | ||
| Made by | Sogolytics | SurveyLab |
| Price read from | sogolytics.com | surveylab.com |
| Checked | Nov 12, 2026 | Nov 13, 2026 |
Worth knowing
Sogolytics
- The $66 and $99 yearly prices are marked as a limited-time first-year discount; the renewal price is not stated.
- Plans differ by responses, emails and projects per year, not by features.
- Enterprise pricing is quoted by responses and admin users; SMS invitations are included on Enterprise only.
- Free student, academic and non-profit licenses are listed on the Enterprise pricing page; details are behind a Learn more link.
SurveyLab
- Plans are capped by responses per month (1,000, 2,500 or 10,000), and a response is one completed survey.
- The Free plan stops collecting at 50 responses.
- API and integrations, AI analytics, white label and 360 surveys are listed only under Enterprise.
- The pricing page shows PLN, EUR, USD and GBP; the dollar figures are recorded here.
Key features
Sogolytics
- AI survey creation
- A survey can be generated from a text prompt, then edited in a drag-and-drop builder with skip and display logic, piping and hidden fields.
- Question types and templates
- All question types are available on every self-serve plan, along with survey templates, multilingual surveys and custom branding.
- Reports and analysis
- Real-time reports, cross tabs and trend analysis, with saved and shared reports and raw data download.
- Distribution
- Surveys can be sent by email with automated reminders, embedded in a website, or shared on a custom URL.
- Enterprise suites
- Separate products cover advanced surveys, customer experience with case handling, and employee experience such as pulse and 360 surveys.
- Security
- The company lists GDPR, ISO 27001:2022 and PCI DSS on the self-serve page, and SOC 2 and HIPAA support on enterprise plans.
SurveyLab
- Multichannel collection
- Surveys can be sent by link, email, SMS and QR code, and are scaled to phones, tablets and desktops automatically.
- Survey logic
- Branching and piping are included, with advanced logic, quotas and question or page rotation on higher plans.
- Satisfaction metrics
- NPS, CSAT and CES question formats are on every paid plan, and 360 feedback surveys are on Enterprise.
- Reports and exports
- Report filters on every plan, crosstab reports and dashboards on Professional, and CSV, Excel and SPSS export on the plans that list them.
- Offline mobile app
- An Android and iOS app lets people take surveys offline and syncs the answers when a connection returns. Offline responses are listed from Professional up.
- Multi-language surveys
- Surveys can be translated, and the respondent's browser language selects the version shown, including right-to-left languages.
Plans
Sogolytics
Free$0
15 projects a year, 100 responses per project, 200 responses and 200 emails a year. Called Free Forever on the page.
Pro$66
per month, billed annually, first year ($99 billed monthly)
Unlimited projects, 15,000 responses and 25,000 emails a year. Billed $788 for the first year, shown as a limited-time discount.
Pro Max$99
per month, billed annually, first year ($199 billed monthly)
Unlimited projects, 40,000 responses and 50,000 emails a year. Billed $1,188 for the first year, shown as a limited-time discount.
EnterpriseCustom
Advanced survey, customer experience and employee experience products, quoted by responses and admin users. Includes SSO and SMS invitations.
SurveyLab
Free$0
Starter features, limited to 50 responses.
Starter$40
per month for 1,000 responses, billed annually ($49 billed monthly)
1,000 responses a month, multichannel surveys, survey logic, CSV and Excel export, NPS, CSAT and CES, report filters and themes. $490 billed yearly.
Advanced$82
per month for 2,500 responses, billed annually ($99 billed monthly)
Adds data trends, SPSS export, piping, metrics, answer rotation and multilanguage surveys. $990 billed yearly.
Professional$207
per month for 10,000 responses, billed annually ($249 billed monthly)
Adds advanced logic, offline responses with the mobile app, quotas, crosstab reports, dashboards and 3 users. $2,490 billed yearly.
EnterpriseCustom
Unlimited responses, 5 or more users, API and integrations, AI analytics, white label, on-premise option and an SLA. Sold through sales.
Ways to pay less
Sogolytics
- Annual discount
Save up to 50% with yearly billing
The self-serve pricing page says yearly billing saves up to 50% compared with paying monthly.
- Education
Free student and academic licenses
The Enterprise pricing page lists student and academic licenses as free, with a Learn more link for details.
- Nonprofit
Free non-profit license
The Enterprise pricing page lists a non-profit license as free, with a Learn more link for details.
SurveyLab
- Annual discount
20% off with a 12-month subscription
The pricing page shows 12 months for the price of 10 (2 free) and its FAQ says a 12-month subscription gets 20% off.
Common questions
Which is cheaper, Sogolytics or SurveyLab?
As of Nov 13, 2026, SurveyLab is cheaper to start with: $40 a month, against $66 a month for Sogolytics. Sogolytics starts at $66 per month, billed annually, first-year price ($99 billed monthly), and SurveyLab starts at $40 per month for 1,000 responses, billed annually ($49 billed monthly).
Which has a free plan, Sogolytics or SurveyLab?
As of Nov 13, 2026, both Sogolytics and SurveyLab have a free plan.
Which platforms do Sogolytics and SurveyLab run on?
As of Nov 13, 2026, only SurveyLab lists an iOS app. Both list a web app and an Android app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.