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Bigin by Zoho CRM vs Zoho CRM

Price, platforms and features side by side. The table says where each price was read and when.

Bigin by Zoho CRM

Pipeline-based CRM from Zoho for small businesses

Free plan · from $7/mo

Zoho CRM

Sales CRM with a free edition, process automation and Zia AI

Free plan · from $14/mo

Where they differ

  • Bigin by Zoho CRM starts at $7 per user / month, billed yearly ($9 billed monthly). Zoho CRM starts at $14 per user / month, billed annually ($20 billed monthly).
  • Only Bigin by Zoho CRM lists a macOS app.
  • Bigin by Zoho CRM also covers booking links, forms and reports.
In commonFree planWebiOSAndroidPublic APIAI featuresSales pipelineWorkflow automation

At a glance

Bigin by Zoho CRMZoho CRM
PricingFree planFree plan
Starts at$7 per user / month, billed yearly ($9 billed monthly)$14 per user / month, billed annually ($20 billed monthly)
Free planFree edition for a single user: 1 pipeline, 500 records, 3 automations, built-in phone, a standard dashboard, 1 booking page, web forms and the mobile apps.Free edition for up to 3 users: lead, contact and deal management, tasks and events, 5,000 records, 1 GB of file storage, up to 5 workflow automations and the mobile apps. No credit card required.
Free trial15-day free trial, no credit card required; the account moves to the Free plan afterwards15-day free trial
Web
macOS
iOS
Android
Made byZoho CorporationZoho Corporation
Price read frombigin.comzoho.com
CheckedOct 5, 2026Oct 4, 2026

Who each one suits

Bigin by Zoho CRM

  • Small businesses moving from spreadsheets to a first CRM
  • Solo users who can work within a free single-user plan
  • Teams already using Zoho Books, Zoho Desk or other Zoho apps

Zoho CRM

  • Small teams that want a free CRM for up to 3 users
  • Businesses that want detailed customization and process automation
  • Companies already using other Zoho apps

Worth knowing

Bigin by Zoho CRM

  • The Free edition allows only 1 user, a single pipeline and 500 records.
  • Records are capped by edition: 50,000 on Express, 100,000 on Premier and 1 million on Bigin 360, with add-ons for more.
  • AI tools such as the writing assistant and record summaries start at Premier and draw on a monthly credit allowance.
  • Custom fields are limited to 10 per module on Express, 25 on Premier and 50 on Bigin 360.

Zoho CRM

  • The Free edition is limited to 3 users, 5,000 records and 5 workflow automations.
  • Monthly billing costs more: Standard is $20 instead of $14 per user, and Professional $35 instead of $23.
  • CPQ and inventory management start at Professional; territory management, custom functions and customer portals need Enterprise.
  • Prices exclude local taxes, and the CRM Plus and Zoho One bundles are priced separately from Zoho CRM.

Key features

Bigin by Zoho CRM

Team pipelines
Any customer-facing process, not only sales, can run as a pipeline with customizable stages. Paid editions allow 3 to 15 team pipelines, and connected pipelines follow a customer from one team's pipeline to the next.
Workflow automation
Workflows trigger actions instantly or on a schedule. The Free edition allows 3 automations, Express 30, Premier 50 and Bigin 360 100, with stage transition rules from Premier.
Built-in phone, email and WhatsApp
Calls can be made, received and recorded inside Bigin. Express adds integration with Gmail, Outlook and Zoho Mail, mass email with insights, and WhatsApp Business.
Forms, booking pages and payment links
Web forms feed contacts and pipelines, booking pages let clients schedule meetings, and payment links collect money through gateways such as Stripe and PayPal.
AI assistants
From Premier, AI drafts emails, suggests replies, summarizes records and flags cross-sell and churn signals, drawing on 1,000 credits a month, or 3,000 on Bigin 360.
Mobile and Mac apps
Apps for iOS, iPadOS, Android and macOS manage customer records away from the desk, and a business card scanner fills in new contacts.

Zoho CRM

Lead, contact and deal management
Leads, accounts, contacts and deals are tracked through the sales cycle. Paid editions add multiple pipelines and sales forecasting, and Enterprise adds territory management.
Workflow and process automation
Workflow and assignment rules handle routine updates, cadences run sequences of follow-ups, and Blueprint holds a team to a structured sales process.
Zia AI
Zia gives predictions and recommendations, rewrites emails and flags anomalies. The pricing page lists AI agents from Standard and an AI sales assistant from Enterprise.
Analytics and forecasting
Reports, dashboards and forecasts track sales performance, with anomaly detection on top. The Free edition is limited to standard reports.
Canvas and customization
Layouts and fields can be customized, and Canvas redesigns record pages without code. Enterprise adds custom functions, wizards and customer portals.
Mobile apps with offline mode
iPhone, iPad and Android apps can add, edit and delete records offline and sync when back online. They also include a business card scanner.

Plans

Bigin by Zoho CRM

  • Free$0

    Single user: 1 pipeline, 500 records, 3 automations, built-in phone, standard dashboard, 1 booking page and web forms.

  • Express$7

    per user / month, billed yearly ($9 billed monthly)

    3 team pipelines, 50,000 records, 30 automations, email and WhatsApp Business integration, mass email and 10 custom fields per module.

  • Premier$12

    per user / month, billed yearly ($15 billed monthly)

    5 team pipelines, 100,000 records, 50 advanced automations, multiple currencies and AI tools with 1,000 AI credits a month.

  • Bigin 360$18

    per user / month, billed yearly ($21 billed monthly)

    15 team pipelines, 1 million records, 100 automation rules, 100 booking pages, 1,000 mass emails a day and 3,000 AI credits a month.

Zoho CRM

  • Free$0

    Up to 3 users and 5,000 records, with lead, contact and deal management, standard reports and the mobile apps.

  • Standard$14

    per user / month, billed annually ($20 billed monthly)

    Workflows and assignment rules, cadences, reports and dashboards, sales forecasting, AI agents and self-service kiosks.

  • Professional$23

    per user / month, billed annually ($35 billed monthly)

    Adds CPQ, email intelligence, process automation, widgets, inventory management and Google Ads integration.

  • Enterprise$40

    per user / month, billed annually ($50 billed monthly)

    Adds the AI sales assistant, journey orchestration, territory management, custom functions, wizards and customer portals.

  • Ultimate$52

    per user / month, billed annually ($65 billed monthly)

    Higher feature limits, custom AI and ML models, data preparation, and consulting and migration assistance.

Ways to pay less

Bigin by Zoho CRM

  • Annual discount

    Save up to 35% with yearly billing

    Bigin's pricing page advertises savings of up to 35% for yearly billing. In US dollars Express is $7 per user a month billed yearly against $9 monthly, and Premier $12 against $15.

Zoho CRM

  • Annual discount

    Save up to 34% with yearly billing

    Zoho's pricing page says yearly plans save up to 34%. Standard is $14 per user a month billed annually versus $20 monthly, and Professional is $23 versus $35.

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