folk vs Monica Personal CRM

folk

• Small sales teams, agencies and founders who prospect on LinkedIn
• Teams that manage relationships across email and WhatsApp
• People who want enrichment and outreach inside the CRM rather than in separate tools

Monica Personal CRM

• People who want a private record of friends and family, not a sales tool
• Self-hosters who want an open-source personal CRM with no license fee
• Anyone who wants one flat price however many contacts they have

folk

• There is no free plan; the 14-day trial is followed by a paid subscription.
• Deals, email sequences, dashboards and API access are only on Premium and Enterprise.
• Enrichments, AI magic fields and messages are capped each month on Standard and Premium.
• The terms of use state that all fees are non-refundable.

Monica Personal CRM

• There are no native mobile apps yet; the web app works on a phone, and iOS and Android apps are planned for after v3.
• The hosted service has no free plan, only a 30-day trial; using Monica for free means running your own server.
• Monica v3 is a ground-up rebuild expected before the end of 2026; a migration path for existing accounts is a stated goal.
• Displayed prices may exclude taxes, depending on your location.

folk

folkX Chrome extension

Saves people and companies from LinkedIn, Sales Navigator and other social sites into folk from the browser, so contacts do not have to be typed in by hand.

Email, calendar and WhatsApp sync

Gmail or Outlook mail, calendars and WhatsApp conversations are synced to each contact. Standard allows 1 synced account per member and Premium allows 5.

Contact enrichment

Looks up missing email addresses and phone numbers for contacts. Standard includes 500 enrichments a month and Premium 1,000; Enterprise limits are custom.

Pipelines and deals

Customizable pipelines track contacts and companies through each stage on every plan. Deals, custom objects and dashboards are added on Premium.

Campaigns and sequences

Personalized email campaigns can be sent from folk, with 2,000 messages per member a month on Standard and 5,000 on Premium. Multi-step email sequences need Premium.

AI assistants

Four assistants suggest follow-ups for stalled conversations, summarize a relationship, research companies and run trigger-based outreach workflows.

Monica Personal CRM

Contact records and relationships

Each person's record holds how you met, contact details, significant others, children and pets, and links to family, partners, friends and coworkers.

Notes and journal

Private notes on each person and journal entries record what happened, so past conversations can be found without searching through messaging apps.

Reminders

Reminders for important dates and events, with birthdays filled in automatically, plus call logging so you can be prompted to get back in touch.

Activities, gifts and debts

Keep a history of meals, calls, trips and events, track gifts given or planned, and note money owed in either direction.

Import, export and custom fields

Contacts import from vCard and CSV files with duplicates shown before merging, records take custom fields and sections, and data can be exported at any time.

REST API

A REST API imports and exports contacts and automates other parts of the application. The pricing page lists API use as included, not an add-on.

folk

• Standard$24

  per member / month, billed annually ($30 billed monthly)

  Pipelines, email campaigns, the LinkedIn extension, 500 enrichments and 2,000 AI magic fields a month, and 2,000 messages per member a month.

• Premium$48

  per member / month, billed annually ($60 billed monthly)

  Adds deals and custom objects, email sequences, dashboards, workspace roles and API access, with 1,000 enrichments and 5,000 messages per member a month.

• EnterpriseFrom $80

  per member / month, billed annually ($100 billed monthly)

  Custom limits for enrichment, messages and syncs, security controls, group-level permissions and a dedicated account manager.

Monica Personal CRM

• Self-hosted Monica$0

  The full open-source application on your own infrastructure, with unlimited contacts, data import and export, and community support.

• Hosted Monica$90

  per year, per account ($9 if billed monthly)

  Unlimited contacts, notes, reminders and journal entries, with automatic updates, managed backups and email support.

folk

• Annual discount

  Save 20% with annual billing

  folk's pricing page lists Standard at $24 per member a month billed annually instead of $30 monthly, and Premium at $48 instead of $60.

Monica Personal CRM

• Annual discount

  Two months free with yearly billing

  Hosted Monica is $90 a year against $9 a month, which the pricing page describes as two months free when billed yearly.