Follow Up Boss vs REsimpli (2026): which should you pick?
As of Nov 13, 2026, Follow Up Boss and REsimpli share a 2.0 GPA, neither has a free plan and their prices can't be set side by side, so the choice depends on whether you care more about value for money, where Follow Up Boss grades higher, or the free plan, where REsimpli does.
Checked Nov 12, 2026 and Nov 13, 2026 · graded Nov 12, 2026 and Nov 13, 2026 by ToolGPA
They get the same grade on features, ease of use and platforms.
Price, platforms and features side by side. The table says where each price was read and when.
Follow Up Boss
Real estate CRM that routes and follows up on incoming leads
REsimpli
All-in-one CRM, dialer and marketing suite for real estate investors
Which one is for you
Pick Follow Up Boss if
- Fits if you are a real estate agent or team with leads coming in from portals
- Works for brokerages that want leads routed to agents
Look elsewhere if
- Not for you if you are outside real estate, as it is built around leads for agents
- Pricey if you are solo: $58 a user a month is above most CRM tools
- Watch out: calling is an extra $39 a user on monthly Grow, $33 yearly
- Watch out: the pricing page doesn't name the mobile platforms behind its app
Pick REsimpli if
- Fits if you buy and sell houses and want lead lists, calling and deals together
- Works for investor teams that grow past one person
Look elsewhere if
- Not for you if you're outside real estate investing, as most of it goes unused
- Pricey if you're a solo user, at $249 a month billed annually
- Watch out: extra users cost $99 a month on annual billing, up to each plan's cap
- Watch out: AI calling is $0.50 a minute and AI SMS $0.03 a message on top of the plan
- Tight if you add phone numbers, at $5, $3 or $2 a month each by plan
How we grade them
| 2.0GPAFollow Up BossFair | 2.0GPAREsimpliFair | |
|---|---|---|
| Value for money | C$58 a user a month billed yearly ($69 monthly), in the dearer quarter of CRM tools, which start at $49. Pro and Platform are flat fees for 10 and 30 users. | D$249 a month billed annually for 1 user, $299 monthly. That's in the dearest tenth of the CRM category, which starts at $169, and extra users are $99 to $125 each. |
| Free plan and trial | DA 14-day free trial with no contract, but the listing doesn't say whether a card is needed. No free plan. | CA 14-day free trial, and no free plan afterwards. |
| Features | CLead capture and routing, action plans, calling, texting, email, team inboxes and AI. The listing's gap: calling is an extra $39 a user on monthly Grow. | CLead lists, a triple-line dialer, texting, marketing, e-sign, accounting and AI agents. It's aimed at real estate investing only, and AI calling is $0.50 a minute on top. |
| Ease of use | CNo store rating on record. Lead sources and action plans have to be set up. | CNo store rating on record. There are lists, numbers and pipelines to set up. |
| Platforms and integrations | BWeb only, with Zillow Pro, Zapier and CINC connections. The page doesn't name the mobile platforms. | BWeb plus iPhone and Android apps and an open API. No desktop app. |
| Best for | following up on real estate leads | real estate investors wanting CRM, dialer and marketing |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: Follow Up Boss and REsimpli. How we grade
Price against what you get
Follow Up Boss starts at $58 a month for each person and scores 2.3 out of 4 on features, ease of use and platforms. REsimpli starts at $249 a month and scores 2.3.
They score the same, and Follow Up Boss starts $191 a month lower. Of the other CRM tools on the chart, 38 score higher than Follow Up Boss for less, and 44 score higher than REsimpli for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- Follow Up Boss also covers shared inbox and reports.
- REsimpli also covers AI agents, business phone line, business texting and dashboards.
At a glance
| Follow Up Boss | REsimpli | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $58 per user / month, billed annually ($69 billed monthly) | $249 per month, billed annually ($299 billed monthly) |
| Free plan | None | None |
| Free trial | 14-day free trial, no contract | 14-day free trial |
| Web | ||
| iOS | ||
| Android | ||
| Made by | Follow Up Boss | REsimpli |
| Price read from | followupboss.com | resimpli.com |
| Checked | Nov 12, 2026 | Nov 13, 2026 |
Worth knowing
Follow Up Boss
- Pro and Platform are priced as a flat fee that includes 10 and 30 users, with set prices for extra users.
- Calling is an extra $39 per user a month on Grow when billed monthly ($33 billed annually).
- Prices exclude tax. The pricing page does not name the mobile platforms behind its mobile app.
REsimpli
- Extra users cost $99 a month on annual billing or $125 on monthly billing, up to each plan's user cap.
- AI calling is $0.50 per minute and AI SMS $0.03 per message, on top of the plan price.
- Extra phone numbers are $5, $3 or $2 a month by plan, and extra websites are $29 a month.
- It is built for real estate investing, so other kinds of sales teams will find much of it unused.
Key features
Follow Up Boss
- Lead capture and routing
- Imports leads from lead sources and websites, with round-robin, first-to-claim and price or ZIP-code based distribution on the feature table.
- Action Plans and Smart Lists
- Automated follow-up sequences and saved lists that keep agents working the leads that need contact next.
- Calling, texting and email
- Two-way email sync, two-way texting and calling from inside the CRM. Calling is an add-on on Grow and included on Pro and Platform.
- Team inboxes and reporting
- Pro adds team inboxes and call reporting; lead-source and agent performance reports are on every plan.
- AI features
- Smart summaries, smart messages, suggested tasks and predictive lead prioritization, listed on the pricing page for every plan.
- Open integrations
- The vendor lists more than 250 integrations, including lead sources, website providers and Zapier.
REsimpli
- Lead data tools
- List stacking, skip tracing, driving for dollars and cash buyer searches; monthly skip tracing credits grow with the plan.
- Triple-line dialer and texting
- Unlimited standard calling minutes and SMS under a fair use policy; AI calling is billed separately per use.
- Marketing
- Automations and drip campaigns, direct mail, a seller website and unlimited email.
- Pipelines and e-sign
- Custom pipelines, speed-to-lead alerts and unlimited e-signature for contracts.
- KPI dashboard and accounting
- A KPI dashboard and full accounting are included, which the vendor says replaces several separate tools.
- AI agents and open API
- AI agents are listed as free on every plan, and API access carries no usage fees.
Plans
Follow Up Boss
Grow$58
per user / month, billed annually ($69 billed monthly)
For solo agents and small teams: lead sources, lead distribution, Smart Lists and Action Plans. Calling is a $33 per user add-on.
Pro$416
per month for 10 users, billed annually ($499 billed monthly)
Adds unlimited calling and texting, team inboxes, call reporting and onboarding. Extra users cost $41 a month on annual billing.
Platform$833
per month for 30 users, billed annually ($1000 billed monthly)
Adds teams within teams and priority support for large teams. Extra users cost $17 a month on annual billing.
REsimpli
Solo$249
per month, billed annually ($299 billed monthly)
1 user and 1 phone number; up to 3 extra users. 20,000 list stacking records and 10,000 list builder credits a month.
Team$699
per month, billed annually ($899 billed monthly)
5 users and 5 phone numbers; up to 7 extra users. 100,000 list stacking records and 20,000 list builder credits a month.
Business$1,799
per month, billed annually ($2,199 billed monthly)
15 users and 15 phone numbers; unlimited extra users. Unlimited list stacking and 50,000 list builder credits a month.
Ways to pay less
Follow Up Boss
- Annual discount
2 months free with yearly billing
The pricing page states that yearly billing includes two months free compared with paying monthly.
REsimpli
- Annual discount
Save with yearly billing
Yearly billing lowers the monthly price on each plan, for example Solo at $249 a month instead of $299; the page says up to 29%.
Common questions
Which is cheaper, Follow Up Boss or REsimpli?
As of Nov 13, 2026, Follow Up Boss starts at $58 per user / month, billed annually ($69 billed monthly), and REsimpli starts at $249 per month, billed annually ($299 billed monthly). One is priced for each person and the other is not, so which costs less depends on how many of you use it.
Which has a free plan, Follow Up Boss or REsimpli?
As of Nov 13, 2026, neither Follow Up Boss nor REsimpli has a free plan. Both have a free trial.
Which platforms do Follow Up Boss and REsimpli run on?
As of Nov 13, 2026, only REsimpli lists iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.