HighLevel vs REsimpli (2026): which should you pick?
As of Nov 13, 2026, HighLevel grades higher than REsimpli: 2.6 against 2.0 out of 4.0.
Checked Oct 5, 2026 and Nov 13, 2026 · graded Oct 10, 2026 and Nov 13, 2026 by ToolGPA
HighLevel grades higher on value for money, features and platforms. REsimpli grades higher on the free plan. They get the same grade on ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
HighLevel
Sales and marketing platform that agencies can resell to clients
REsimpli
All-in-one CRM, dialer and marketing suite for real estate investors
Which one is for you
Pick HighLevel if
- Fits if you're an agency managing several client accounts from one login
- Works for agencies that want to resell the software under their own brand, via SaaS Mode on Agency Pro at $497
Look elsewhere if
- Pricey if it's just you, at $97 a month before any usage charges
- Not for you if you forget to cancel trials, as the card on file is charged when the 14 days end
- Tight if you have more than three clients on Starter, since unlimited sub-accounts start at $297 a month
- Watch out: phone numbers, SMS, email sending, calling and premium AI are all billed by usage on top
- Pricey if you need HIPAA compliance or a white-label phone app, add-ons at $297 and $497 a month below Enterprise
Pick REsimpli if
- Fits if you buy and sell houses and want lead lists, calling and deals together
- Works for investor teams that grow past one person
Look elsewhere if
- Not for you if you're outside real estate investing, as most of it goes unused
- Pricey if you're a solo user, at $249 a month billed annually
- Watch out: extra users cost $99 a month on annual billing, up to each plan's cap
- Watch out: AI calling is $0.50 a minute and AI SMS $0.03 a message on top of the plan
- Tight if you add phone numbers, at $5, $3 or $2 a month each by plan
How we grade them
| 2.6GPAHighLevelGood | 2.0GPAREsimpliFair | |
|---|---|---|
| Value for money | CStarter is a flat $97 a month with unlimited users and contacts, which only makes sense split across a team: solo it's dearer than almost any CRM here. Keap, a listed rival, is $299 flat. Calls, texts, email sending and premium AI are billed by usage on top of all of it. | D$249 a month billed annually for 1 user, $299 monthly. That's in the dearest tenth of the CRM category, which starts at $169, and extra users are $99 to $125 each. |
| Free plan and trial | DNo free plan, and the 14-day trial wants a card, which is charged when the trial ends unless you cancel first. Put the date in your diary. | CA 14-day free trial, and no free plan afterwards. |
| Features | AContacts and pipelines with lead scoring, one stream for SMS, Messenger, Instagram, WhatsApp and live chat, builders for websites, funnels and forms, workflows, broadcasts, booking and invoicing. On top of that, a sub-account per client, and SaaS Mode on Agency Pro to resell it as your own. | CLead lists, a triple-line dialer, texting, marketing, e-sign, accounting and AI agents. It's aimed at real estate investing only, and AI calling is $0.50 a minute on top. |
| Ease of use | CNo rating on record, and this is a platform you build on rather than open and use. Funnels, workflows, sub-accounts and phone numbers all have to be set up before anything happens. Every plan does come with 24/7 support, which you may want. | CNo store rating on record. There are lists, numbers and pipelines to set up. |
| Platforms and integrations | AWeb, Mac, Windows, Linux, iPhone and Android, which is as many places as anything in this category runs. It connects to Google Workspace, Calendly, Mailchimp, Zoom, QuickBooks, Slack, Shopify and Stripe. API access starts on Unlimited at $297. | BWeb plus iPhone and Android apps and an open API. No desktop app. |
| Best for | agencies running marketing for many clients | real estate investors wanting CRM, dialer and marketing |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: HighLevel and REsimpli. How we grade
Price against what you get
HighLevel starts at $97 a month and scores 3.3 out of 4 on features, ease of use and platforms. REsimpli starts at $249 a month and scores 2.3.
HighLevel scores higher and starts $152 a month lower. Of the other CRM tools on the chart, 1 scores higher than HighLevel for less, and 44 score higher than REsimpli for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- HighLevel also covers booking links, marketing automation and forms.
- REsimpli also covers AI agents, business phone line, business texting and dashboards.
At a glance
| HighLevel | REsimpli | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $97 / month flat fee, unlimited users ($970 billed yearly) | $249 per month, billed annually ($299 billed monthly) |
| Free plan | None | None |
| Free trial | 14-day free trial on any plan; the card on file is charged when it ends unless you cancel | 14-day free trial |
| Web | ||
| macOS | ||
| Windows | ||
| Linux | ||
| iOS | ||
| Android | ||
| Made by | HighLevel LLC | REsimpli |
| Price read from | gohighlevel.com | resimpli.com |
| Checked | Oct 5, 2026 | Nov 13, 2026 |
Worth knowing
HighLevel
- There is no free plan, and the 14-day trial charges the card on file when it ends unless you cancel.
- Starter is limited to 3 sub-accounts; unlimited sub-accounts start at $297 a month.
- Phone numbers, SMS, email sending, calling and premium AI usage are billed by usage on top of the plan price.
- Extras such as HIPAA compliance ($297 a month) and a white-label mobile app ($497 a month) are paid add-ons below Enterprise.
REsimpli
- Extra users cost $99 a month on annual billing or $125 on monthly billing, up to each plan's user cap.
- AI calling is $0.50 per minute and AI SMS $0.03 per message, on top of the plan price.
- Extra phone numbers are $5, $3 or $2 a month by plan, and extra websites are $29 a month.
- It is built for real estate investing, so other kinds of sales teams will find much of it unused.
Key features
HighLevel
- CRM and sales pipelines
- Contacts, opportunities and pipelines with lead scoring and custom dashboards. Every plan allows unlimited contacts and unlimited users.
- Unified conversations
- SMS, Messenger, Instagram DMs, WhatsApp and live chat arrive in one conversation stream, alongside inbound and outbound calling.
- Funnels, websites and forms
- Builders for websites, funnels and landing pages, plus forms, surveys and quizzes for capturing leads into the CRM.
- Workflows and campaigns
- Workflow automation drives follow-ups such as appointment reminders, missed-call text-back and review requests, and broadcasts go out by email, SMS or WhatsApp.
- AI tools
- Conversation AI, Voice AI, Content AI, Funnel AI and Reviews AI are listed as core features. Several carry usage-based charges, and AI Employee plans are paid add-ons.
- Sub-accounts and SaaS Mode
- Agencies run each client in a separate sub-account under their own branding. Agency Pro adds SaaS Mode for selling subscriptions and rebilling usage with a markup.
REsimpli
- Lead data tools
- List stacking, skip tracing, driving for dollars and cash buyer searches; monthly skip tracing credits grow with the plan.
- Triple-line dialer and texting
- Unlimited standard calling minutes and SMS under a fair use policy; AI calling is billed separately per use.
- Marketing
- Automations and drip campaigns, direct mail, a seller website and unlimited email.
- Pipelines and e-sign
- Custom pipelines, speed-to-lead alerts and unlimited e-signature for contracts.
- KPI dashboard and accounting
- A KPI dashboard and full accounting are included, which the vendor says replaces several separate tools.
- AI agents and open API
- AI agents are listed as free on every plan, and API access carries no usage fees.
Plans
HighLevel
Starter$97
per month, flat fee ($970 billed yearly)
3 sub-accounts with unlimited contacts, unlimited users, all core features and 24/7 support.
Unlimited$297
per month, flat fee ($2,970 billed yearly)
Everything in Starter plus unlimited sub-accounts, phone and email rebilling without markup, and basic API access.
Agency Pro$497
per month, flat fee ($4,970 billed yearly)
Adds SaaS Mode, automated sub-account creation, rebilling with markup, user and agent reporting, and advanced API access.
EnterpriseCustom
Custom terms for high-volume businesses and agencies, with a dedicated success manager, HIPAA compliance and a white-label mobile app included.
REsimpli
Solo$249
per month, billed annually ($299 billed monthly)
1 user and 1 phone number; up to 3 extra users. 20,000 list stacking records and 10,000 list builder credits a month.
Team$699
per month, billed annually ($899 billed monthly)
5 users and 5 phone numbers; up to 7 extra users. 100,000 list stacking records and 20,000 list builder credits a month.
Business$1,799
per month, billed annually ($2,199 billed monthly)
15 users and 15 phone numbers; unlimited extra users. Unlimited list stacking and 50,000 list builder credits a month.
Ways to pay less
HighLevel
- Annual discount
Pay for 10 months with yearly billing
The pricing page lists Starter at $970 a year against $97 a month, Unlimited at $2,970 against $297 and Agency Pro at $4,970 against $497, which works out to two months free.
REsimpli
- Annual discount
Save with yearly billing
Yearly billing lowers the monthly price on each plan, for example Solo at $249 a month instead of $299; the page says up to 29%.
Common questions
Which is cheaper, HighLevel or REsimpli?
As of Nov 13, 2026, HighLevel is cheaper to start with: $97 a month, against $249 a month for REsimpli. HighLevel starts at $97 / month flat fee, unlimited users ($970 billed yearly), and REsimpli starts at $249 per month, billed annually ($299 billed monthly).
Which has a free plan, HighLevel or REsimpli?
As of Nov 13, 2026, neither HighLevel nor REsimpli has a free plan. Both have a free trial.
Which platforms do HighLevel and REsimpli run on?
As of Nov 13, 2026, only HighLevel lists macOS, Windows and Linux apps. Both list a web app and iOS and Android apps. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.