Act! vs Less Annoying CRM
Price, platforms and features side by side. The table says where each price was read and when.
Act!
CRM and email marketing platform for small businesses
Less Annoying CRM
Simple CRM for small businesses at one flat per-user price
Where they differ
- Act! starts at $30 per user / month, billed annually. Less Annoying CRM starts at $15 per user / month, plus applicable tax.
- Only Act! lists iOS and Android apps.
- Act! also covers booking links, marketing automation and surveys.
- Less Annoying CRM also covers tasks and calendar.
At a glance
| Act! | Less Annoying CRM | |
|---|---|---|
| Pricing | Free trial | Free trial |
| Starts at | $30 per user / month, billed annually | $15 per user / month, plus applicable tax |
| Free plan | None | None |
| Free trial | 14-day free trial, no credit card required | 30-day free trial with no feature limits, no credit card required |
| Web | ||
| iOS | ||
| Android | ||
| Made by | Act! LLC | Less Annoying CRM |
| Price read from | act.com | lessannoyingcrm.com |
| Checked | Oct 6, 2026 | Oct 5, 2026 |
Who each one suits
Act!
- Small businesses that want CRM and email marketing from one vendor
- Insurance, financial services and manufacturing firms, which Act! targets
- Teams that need a self-managed desktop CRM with offline access
Less Annoying CRM
- Solo users and small teams moving off spreadsheets
- Buyers who want one price with every feature included
- Teams that value free phone and email support
Worth knowing
Act!
- There is no free plan, and every listed price is billed annually; the pricing page shows no monthly option.
- AI tools, project management and accounting integration start on Professional; marketing automation and lead scoring need Ultimate.
- SMS text messaging is an add-on from $19 a month, and Desktop Sync adds $10 per user a month to cloud plans.
- On Standard, surveys, website chat, web forms and event pages each include only one designated user.
Less Annoying CRM
- There is no free plan; after the 30-day trial it costs $15 per user a month.
- The pricing page describes access through a browser on any device, with no downloads or installs; no native apps are listed.
- The vendor suggests staying below about 50,000 contacts and companies in total.
- Paying annually is possible but brings no discount, and the vendor states it offers no discounts of any kind.
Key features
Act!
- Contact and activity management
- Each contact record holds emails, documents, notes and history alongside scheduled calls, meetings and to-dos, with groups, lookups and advanced queries to segment the database.
- Opportunity pipeline
- Opportunities follow a configurable sales process and can be worked on a drag-and-drop kanban board or in a pipeline view with KPIs such as close rate and closed-won value.
- Built-in email marketing
- Email campaigns with a template editor and tracking come with every cloud tier, with monthly send limits of 2,500, 25,000 and 50,000. Nurture campaigns start on Professional.
- Quotes, payments and scheduling
- Interactive online quotes, card and ACH payments through Act! Payments and online appointment booking are included. A shared team booking calendar needs Professional.
- Forms, surveys, chat and events
- Web lead forms, online surveys, website chat and event sign-up pages feed contacts into Act!. Standard includes one designated user for each; higher tiers cover all users.
- AI tools
- AI History Summary recaps recent contact activity and the AI Writing Assistant drafts marketing content. The pricing page lists both from the Professional tier.
Less Annoying CRM
- Contact profiles and history
- Each contact has one page with notes, files, tasks, events and logged emails, all date-stamped, plus unlimited custom fields and groups.
- Pipelines and lead tracking
- Unlimited pipelines with customizable stages and stage-specific fields show what is open, stalled or closing, with follow-up tasks on each lead.
- Tasks and daily agenda email
- Follow-up tasks are linked to contacts and leads, and a morning email lists the events, tasks and follow-ups due that day.
- Calendar and email sync
- Calendars sync two ways with Google and Outlook, and email is logged automatically from Google, Microsoft or IMAP accounts.
- Form builder
- Intake forms create CRM records automatically, and workflows organize the submissions and trigger follow-up tasks.
- Reports and exports
- Activity, task and pipeline reports can be filtered by custom field, pipeline stage or group, and all data can be exported to a spreadsheet at any time.
Plans
Act!
Act! Advantage Standard$30
per user / month, billed annually
Cloud CRM and mobile app, basic email marketing with 2,500 sends a month, quotes, payments, scheduling, reports and 15 GB of storage.
Act! Premium Desktop$40
per user / month, billed annually
Self-managed, on-premises edition with networked and offline access; you deploy the software and control when it updates.
Act! Advantage Professional$45
per user / month, billed annually
Adds 25,000 email sends a month, nurture campaigns, AI History Summary, AI Writing Assistant, accounting integration, project management and 25 GB.
Act! Advantage Ultimate$60
per user / month, billed annually
Adds marketing automation with 50,000 sends a month, lead scoring, custom industry tables, an online customer portal and 35 GB of storage.
Enterprise EngagementCustom
Private hosting, custom deployment, a dedicated project manager and a custom enterprise agreement. Priced by phone quote.
Less Annoying CRM
Less Annoying CRM$15
per user / month, billed month to month, plus applicable tax
The only plan: unlimited contacts, companies, pipelines and custom fields, 25 GB of file storage per user, and free phone and email support.
