HubSpot vs LeadSimple (2026): which should you pick?
As of Nov 13, 2026, we pick HubSpot: it is first in our ranking of CRM tools, and it grades higher too, 3.2 against 1.8.
Checked Oct 4, 2026 and Nov 13, 2026 · graded Oct 10, 2026 and Nov 13, 2026 by ToolGPA
HubSpot grades higher on value for money, the free plan, features and ease of use. They get the same grade on platforms.
Price, platforms and features side by side. The table says where each price was read and when.
HubSpot
Free CRM at the center of a marketing, sales and service suite
LeadSimple
CRM, workflows and phone built for property management firms
Which one is for you
Pick HubSpot if
- Fits if there are one or two of you with under 1,000 contacts and you want to pay nothing
- Works for teams that want sales, marketing and support on the same customer record
Look elsewhere if
- Skip it if you're past 1,000 contacts or 2 users and won't pay, because that's where free stops
- Pricey if you need sequences and custom workflows: Sales Hub Professional is $90 a seat plus $1,500 up front
- Not for you if you want one plain price: it's bundles, hubs, seat types and credits that don't roll over
- Watch out: the $7 Starter offer is for new customers against a $20 list price, and another page says from $15
- Tight if you sell on the road, as reviewers say the phone app does less than the website and there's no desktop app
Pick LeadSimple if
- Fits if you manage rental properties and use AppFolio, Buildium or similar
- Works for firms that want calls, texts and a CRM in one place
Look elsewhere if
- Not for you if you're not in property management, as it fits other sales teams poorly
- Pricey if you have many doors, because 50 are included and each extra costs $1.99 to $2.49
- Watch out: the trial needs a credit card, and the 12-month deal is billed monthly
- Watch out: extra calling minutes are $0.05 each and extra messaging credits $0.025
- Skip it if you want fixed costs, as allowances reset monthly
How we grade them
| 3.2GPAHubSpotVery good | 1.8GPALeadSimpleWeak | |
|---|---|---|
| Value for money | CStarter lists at $20 a seat, mid-pack for the CRMs here, and new customers get it from $7. Then it jumps: Sales Hub Professional is $90 a seat plus a one-time $1,500 onboarding fee, when Zoho CRM starts at $14 a user. Mid-priced at the bottom, dear at the top. | D$169 a month on a 12-month term, or $199 monthly, for 50 doors. That's in the dearest tenth of the CRM category, which starts at $169, and doors past 50 cost extra. |
| Free plan and trial | BFree with no end date for 2 users and 1,000 contacts, with deal pipelines, email tracking, live chat, a meeting link and dashboards. But 1,000 contacts is a wall you'll hit, and HubSpot's logo sits on your chat and marketing emails. | D14-day trial of the full platform, but it needs a credit card. No free plan. |
| Features | AThe CRM job, then marketing, service and content tools all reading from the same customer record; no other CRM here covers all four. Email tracking, calling, workflows, dashboards, an AI assistant and more than 2,000 integrations. Much of it is locked to paid tiers. | CCRM pipelines, workflows, calling, texting, leasing and maintenance. It's built for property management only, and extra pipelines, minutes and credits all cost more. |
| Ease of use | A4.7 from about 15,700 App Store ratings, the highest score among the CRMs here with that many ratings. It runs in a browser with nothing to install, and adding a contact fills in the company details for you. | CNo store rating on record. You set up pipelines and workflows, and sync a property management system. |
| Platforms and integrations | BWeb, iPhone and Android, with a Chrome extension for Gmail and an add-in for Outlook, but no desktop app. More than 2,000 integrations and an API, the longest list in this category. | BWeb app with AppFolio, Buildium, Rentvine, Propertyware, Rent Manager and Zapier links. |
| Best for | small businesses starting with a free CRM | property management firms that want a CRM and phone together |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: HubSpot and LeadSimple. How we grade
Price against what you get
HubSpot starts at $20 a month for each person and scores 3.7 out of 4 on features, ease of use and platforms. LeadSimple starts at $169 a month and scores 2.3.
HubSpot scores higher and starts $149 a month lower. Of the other CRM tools on the chart, none scores higher than HubSpot for less, and 43 score higher than LeadSimple for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- HubSpot also covers booking links and marketing automation.
- LeadSimple also covers shared inbox, business phone line and business texting.
At a glance
| HubSpot | LeadSimple | |
|---|---|---|
| Pricing | Free plan | Free trial |
| Starts at | $20 per seat / month for Starter (new customers: from $7, billed annually) | $169 per month with a 12-month commitment ($199 month-to-month) |
| Free plan | Free tools for up to 2 users and 1,000 contacts with no expiry date: contact management, deal pipelines, tasks, email tracking, live chat, a meeting link and reporting dashboards. Live chat and marketing emails carry HubSpot branding. | None |
| Free trial | 14-day free trial of HubSpot's paid sales tools; the free tools themselves do not expire | 14-day free trial of the full platform; a credit card is required |
| Web | ||
| iOS | ||
| Android | ||
| Browser extension | ||
| Made by | HubSpot, Inc. | LeadSimple |
| Price read from | hubspot.com | leadsimple.com |
| Checked | Oct 4, 2026 | Nov 13, 2026 |
Worth knowing
HubSpot
- The free tools stop at 2 users and 1,000 contacts, and free live chat and marketing emails carry HubSpot branding.
- Sales Hub Professional and Enterprise each require a one-time onboarding fee ($1,500 and $3,500) on top of the seat price.
- Paid tiers are split across a Starter bundle, Smart CRM and separate hubs, so the total depends on which products and how many seats you buy.
- The $7 Starter price is a limited-time offer for new customers against a $20 list price, and HubSpot's CRM product page shows a different new-customer price, from $15 per seat.
LeadSimple
- Pricing follows the number of doors: 50 are included on One, then $1.99 to $2.49 each depending on commitment and volume.
- Allowances reset monthly: extra calling minutes are $0.05 each and extra messaging credits $0.025 each on One.
- The 12-month commitment is billed monthly, and the trial requires a credit card.
- It is built for property management, so it fits other kinds of sales teams poorly.
Key features
HubSpot
- Free CRM tools
- Contact management, deal pipelines, task and activity tracking, CRM import and reporting dashboards are free for up to 2 users and 1,000 contacts, with no expiry date.
- Sales email and meeting tools
- Email tracking, templates and a meeting scheduler work inside HubSpot or from the inbox, through a Chrome extension for Gmail and an Office 365 add-in for Outlook.
- Workflows and sales automation
- Workflows automate follow-ups and record updates. Sales Hub Professional allows up to 300 fully customizable workflows; lower tiers have fewer triggers and actions.
- Breeze AI and HubSpot Credits
- Breeze Assistant answers questions from CRM data, and agents run on HubSpot Credits. Paid tiers include 500, 3,000 or 5,000 credits a month, and unused credits do not roll over.
- Calling and conversation tools
- Calls can be placed and logged from the CRM, with a monthly allowance of calling minutes that grows by tier. Sales Hub Professional adds call transcription and playbooks.
- Connected hubs and integrations
- The CRM shares one customer database with HubSpot's marketing, service, content and data hubs, and HubSpot lists more than 2,000 integrations.
LeadSimple
- CRM and growth
- Sales pipelines for owner and investor leads; One includes 2 and extra active pipelines cost $30 a month each.
- Operations workflows
- Unlimited processes give every task a step and an owner, and can start automatically from synced property data.
- Phone and inbox
- Calling, texting and email in one inbox with local numbers; extra numbers are $5 a month each on One.
- Leasing and maintenance
- Track inquiries through move-in, and maintenance requests, people and progress in one place.
- AI voice and assistance
- AI voice minutes are included each month, with extra minutes at $0.40 each on both plans.
- Property management sync
- One-way or two-way syncs with AppFolio, Buildium, Rentvine, Propertyware and Rent Manager keep owners and units current.
Plans
HubSpot
Free Tools$0
Up to 2 users and 1,000 contacts, with contact management, deal pipelines, live chat and reporting dashboards. No credit card required.
Starter$20
per seat / month; new customers from $7, billed annually
A bundle of the Starter editions of the marketing, sales, service, content and data hubs. Removes HubSpot branding and includes 500 HubSpot Credits.
Smart CRM Professional$45
per seat / month, annual commitment ($50 billed monthly)
CRM-only tier with up to 100 pipelines, 100 custom reports, 75 dashboards and 3,000 HubSpot Credits.
Smart CRM Enterprise$75
per seat / month
CRM-only tier with up to 350 pipelines, 500 custom reports, 200 calculated properties and 5,000 HubSpot Credits.
Sales Hub Professional$90
per seat / month, annual commitment ($100 billed monthly)
Sales Hub only: up to 300 customizable workflows, call transcription and playbooks. A one-time $1,500 onboarding fee is required.
Sales Hub Enterprise$150
per seat / month
Sales Hub only: adds forecasting across team hierarchies and more advanced automation. A one-time $3,500 onboarding fee is required.
LeadSimple
One$169
per month for 50 doors, 12-month term ($199 month-to-month)
Unlimited teammates, 2 CRM pipelines, 500 calling minutes, 1,000 messaging credits and 50 AI voice minutes; $1.99 per extra door.
One Max$429
per month for 100 doors, 12-month term ($499 month-to-month)
Unlimited CRM pipelines, calling and texting within fair use, 500 AI voice minutes and 10 phone numbers; $1.99 per extra door.
Ways to pay less
HubSpot
- Other savings
New-customer Starter offer: from $7 per seat
For a limited time, new customers pay $7 per seat a month billed annually, or $10 billed monthly, instead of the $20 list price for Starter. HubSpot gives no end date.
- Annual discount
Lower seat price with an annual commitment
Sales Hub Professional is $90 per seat a month on an annual commitment versus $100 paid monthly. Smart CRM Professional is $45 versus $50.
- Startups
HubSpot for Startups: up to 90% off
Startups with pre-seed to Series A funding can get 90% off in year one, 50% in year two and 25% in year three. Others tied to an approved partner get 30%, then 15%. Professional and Enterprise products only.
- Nonprofit
40% off for eligible nonprofits
New customers registered as nonprofits in North America, Australia or New Zealand get 40% off Professional and Enterprise products on a one-year contract. Starter is excluded.
LeadSimple
- Annual discount
Lower prices with a 12-month commitment
A 12-month agreement, still billed monthly, lowers One to $169 and One Max to $429 a month and cuts per-door rates.
Common questions
Which is cheaper, HubSpot or LeadSimple?
As of Nov 13, 2026, HubSpot starts at $20 per seat / month for Starter (new customers: from $7, billed annually), and LeadSimple starts at $169 per month with a 12-month commitment ($199 month-to-month). One is priced for each person and the other is not, so which costs less depends on how many of you use it.
Which has a free plan, HubSpot or LeadSimple?
As of Nov 13, 2026, only HubSpot has a free plan. LeadSimple does not, though it has a free trial.
Which platforms do HubSpot and LeadSimple run on?
As of Nov 13, 2026, only HubSpot lists iOS and Android apps and a browser extension. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.