Skip to content
ToolGPA

Alternatives · CRM

Zoho CRM alternatives

Zoho CRM compared with 12 alternatives: HubSpot, Pipedrive, Close, Attio, folk and 7 more.

Zoho CRM has a free plan. Paid plans start at $14 per user / month, billed annually ($20 billed monthly). 7 of the 12 alternatives are free or have a free plan. 5 more offer a free trial.

12 tools · Listings checked up to Oct 6, 2026 · Where the facts come from

At a glance

ToolPriceFree planRuns on
Zoho CRMThis toolFree plan · from $14/moYesWeb, iOS, Android
HubSpotFree plan · from $20/moYesWeb, iOS, Android, Browser extension
PipedriveFree trial · from $14/moTrial onlyWeb, iOS, Android
CloseFree trial · from $9/moTrial onlyWeb, macOS, Windows, iOS, Android
AttioFree plan · from $35/moYesWeb, iOS, Android, Browser extension
folkFree trial · from $24/moTrial onlyWeb, macOS, Windows, iOS, Android, Browser extension
Act!Free trial · from $30/moTrial onlyWeb, iOS, Android
Bigin by Zoho CRMFree plan · from $7/moYesWeb, macOS, iOS, Android
Bitrix24Free plan · from $49/moYesWeb, macOS, Windows, Linux, iOS, Android
Capsule CRMFree plan · from $18/moYesWeb, iOS, Android
DayliteFree trial · from $15/moTrial onlymacOS, iOS
EngageBayFree plan · from $13.79/moYesWeb, iOS, Android
EspoCRMFree plan · from $15/moYesWeb

How each one differs from Zoho CRM

  1. HubSpot

    Free CRM at the center of a marketing, sales and service suite

    • HubSpot starts at $20 per seat / month for Starter (new customers: from $7, billed annually). Zoho CRM starts at $14 per user / month, billed annually ($20 billed monthly).
    • Only HubSpot lists a browser extension.
    • HubSpot also covers booking links and marketing automation.

    Suits: Small teams that want to start on a free CRM and add paid tools later

    HubSpot vs Zoho CRMHubSpot pricing and details

  2. Pipedrive

    Sales CRM organized around visual deal pipelines

    • Pipedrive starts at $14 per seat / month, billed annually ($19 billed monthly). Zoho CRM starts at $14 per user / month, billed annually ($20 billed monthly).
    • Zoho CRM has a free plan. Pipedrive does not, though it has a free trial.
    • Pipedrive also covers transcription and kanban boards.

    Suits: Small and mid-sized sales teams that want a pipeline-first CRM

    Pipedrive vs Zoho CRMPipedrive pricing and details

  3. Close

    Sales CRM with built-in calling, SMS, email and an AI teammate

    • Close starts at $9 per user / month, billed annually ($19 billed monthly). Zoho CRM starts at $14 per user / month, billed annually ($20 billed monthly).
    • Zoho CRM has a free plan. Close does not, though it has a free trial.
    • Only Close lists macOS and Windows apps.
    • Close also covers transcription.

    Suits: Sales teams that spend most of the day calling, texting and emailing leads

    Close vs Zoho CRMClose pricing and details

  4. Attio

    CRM with a customizable data model, workflows and AI agents

    • Attio starts at $35 per user / month, billed annually ($44 billed monthly). Zoho CRM starts at $14 per user / month, billed annually ($20 billed monthly).
    • Only Attio lists a browser extension.
    • Attio also covers transcription.

    Suits: Startups and small sales teams that want a CRM they can reshape as they grow

    Attio vs Zoho CRMAttio pricing and details

  5. folk

    CRM that pulls contacts from LinkedIn, email and WhatsApp

    • folk starts at $24 per member / month, billed annually ($30 billed monthly). Zoho CRM starts at $14 per user / month, billed annually ($20 billed monthly).
    • Zoho CRM has a free plan. folk does not, though it has a free trial.
    • Only folk lists macOS and Windows apps.
    • Only folk lists a browser extension.

    Suits: Small sales teams, agencies and founders who prospect on LinkedIn

    folk vs Zoho CRMfolk pricing and details

  6. Act!

    CRM and email marketing platform for small businesses

    • Act! starts at $30 per user / month, billed annually. Zoho CRM starts at $14 per user / month, billed annually ($20 billed monthly).
    • Zoho CRM has a free plan. Act! does not, though it has a free trial.
    • Act! also covers booking links, marketing automation, forms, surveys and reports.
    • Zoho CRM also covers workflow automation.

    Suits: Small businesses that want CRM and email marketing from one vendor

    Act! vs Zoho CRMAct! pricing and details

  7. Bigin by Zoho CRM

    Pipeline-based CRM from Zoho for small businesses

    • Bigin by Zoho CRM starts at $7 per user / month, billed yearly ($9 billed monthly). Zoho CRM starts at $14 per user / month, billed annually ($20 billed monthly).
    • Only Bigin by Zoho CRM lists a macOS app.
    • Bigin by Zoho CRM also covers booking links, forms and reports.

    Suits: Small businesses moving from spreadsheets to a first CRM

    Bigin by Zoho CRM vs Zoho CRMBigin by Zoho CRM pricing and details

  8. Bitrix24

    Flat-priced CRM with tasks, chat, video calls and a site builder

    • Bitrix24 starts at $49 per organization / month for 5 users, billed annually ($69 billed monthly). Zoho CRM starts at $14 per user / month, billed annually ($20 billed monthly).
    • Only Bitrix24 lists macOS, Windows and Linux apps.
    • Bitrix24 is self-hostable, according to its own site.
    • Bitrix24 also covers tasks, team chat and video calls.

    Suits: Teams that want CRM, tasks and internal chat in one product

    Bitrix24 vs Zoho CRMBitrix24 pricing and details

  9. Capsule CRM

    Small-business CRM for contacts, sales pipelines and projects

    • Capsule CRM starts at $18 per user / month, billed annually ($22 billed monthly). Zoho CRM starts at $14 per user / month, billed annually ($20 billed monthly).
    • Capsule CRM also covers tasks, kanban boards and reports.

    Suits: Solo users and pairs who want a free CRM for up to 250 contacts

    Capsule CRM vs Zoho CRMCapsule CRM pricing and details

  10. Daylite

    CRM and project management app for Mac, iPhone and iPad

    • Daylite starts at $15 / month for 1 user, billed annually ($20 billed monthly). Zoho CRM starts at $14 per user / month, billed annually ($20 billed monthly).
    • Zoho CRM has a free plan. Daylite does not, though it has a free trial.
    • Only Daylite lists a macOS app.
    • Only Zoho CRM lists a web app.
    • Only Zoho CRM lists an Android app.

    Suits: Small service businesses that work entirely on Apple devices

    Daylite vs Zoho CRMDaylite pricing and details

  11. EngageBay

    All-in-one marketing, sales and support CRM for small teams

    • EngageBay starts at $13.79 per user / month, billed yearly ($14.99 billed monthly). Zoho CRM starts at $14 per user / month, billed annually ($20 billed monthly).
    • EngageBay also covers booking links, marketing automation and forms.

    Suits: Small businesses that want marketing, sales and support in one tool

    EngageBay vs Zoho CRMEngageBay pricing and details

  12. EspoCRM

    Open-source CRM you can self-host for free or rent in the cloud

    • EspoCRM starts at $15 per user / month, minimum 3 users, billed for 6 months or 1 year. Zoho CRM starts at $14 per user / month, billed annually ($20 billed monthly).
    • Only Zoho CRM lists iOS and Android apps.
    • EspoCRM is open source and self-hostable, according to its own site.
    • EspoCRM also covers kanban boards and reports.

    Suits: Teams that want to host a CRM on their own server with no per-user fee

    EspoCRM vs Zoho CRMEspoCRM pricing and details

Limits worth knowing in Zoho CRM

  • The Free edition is limited to 3 users, 5,000 records and 5 workflow automations.
  • Monthly billing costs more: Standard is $20 instead of $14 per user, and Professional $35 instead of $23.
  • CPQ and inventory management start at Professional; territory management, custom functions and customer portals need Enterprise.
  • Prices exclude local taxes, and the CRM Plus and Zoho One bundles are priced separately from Zoho CRM.
Zoho CRM pricing and details

Common questions

What are the alternatives to Zoho CRM?

The alternatives to Zoho CRM in this directory are HubSpot, Pipedrive, Close, Attio, folk, Act!, Bigin by Zoho CRM, Bitrix24, Capsule CRM, Daylite, EngageBay and EspoCRM. Each one has a side-by-side comparison with Zoho CRM.

Is there a free alternative to Zoho CRM?

Yes. HubSpot, Attio, Bigin by Zoho CRM, Bitrix24, Capsule CRM, EngageBay and EspoCRM have a free plan alongside paid ones.

Which Zoho CRM alternatives work on Windows?

The Zoho CRM listing does not include a Windows app. Close, folk and Bitrix24 list one.

Which Zoho CRM alternatives work on macOS?

The Zoho CRM listing does not include a macOS app. Close, folk, Bigin by Zoho CRM, Bitrix24 and Daylite list one.

Is there an open-source alternative to Zoho CRM?

EspoCRM is described as open source on its own site.

When were these prices checked?

Each listing shows its own date. On this page they run from Oct 4, 2026 to Oct 6, 2026. Vendors change prices without notice, so confirm on their site before you buy.

Keep reading

  • +2
    Best of

    The best CRM software in 2026

    Six CRMs compared, from free plans for two or three users to tools built around calling or LinkedIn prospecting. Each pick says who it suits, what it costs and where it stops.

    6 tools · Updated October 2026