EngageBay vs Maropost (2026): which should you pick?
As of Nov 13, 2026, EngageBay grades higher than Maropost: 2.4 against 2.0 out of 4.0.
Checked Oct 6, 2026 and Nov 13, 2026 · graded Oct 10, 2026 and Nov 13, 2026 by ToolGPA
EngageBay grades higher on the free plan, features and platforms. Maropost grades higher on value for money. They get the same grade on ease of use.
Price, platforms and features side by side. The table says where each price was read and when.
EngageBay
All-in-one marketing, sales and support CRM for small teams
Maropost
Ecommerce platform with email and SMS marketing and a helpdesk
Which one is for you
Pick EngageBay if
- Fits if you'd otherwise pay for a CRM, an email tool and a helpdesk separately
- Works for teams of up to 15 with under 250 contacts, as that's free
Look elsewhere if
- Tight if your list is growing, as contacts stop at 250 on Free, 500 on Basic, 5,000 on Growth and 10,000 on Pro
- Pricey if you need marketing automation, which starts on Growth at $59.79 a user and allows 10 workflows
- Not for you if you hate long contracts, because the lowest advertised rates need a two-year term
- Watch out: API calls are capped each month, from 500 on Free to 75,000 on Pro, and there's no desktop app
- Tight if you send a lot of email: 1,000 branded emails on Free and 3,000 on Basic
Pick Maropost if
- Fits if you run an online store and want email, SMS and a helpdesk from one vendor
- Works for lists up to 50K contacts on the Build plan
Look elsewhere if
- Tight if you pick Build: 5 lists, 5 journeys and 1 landing page
- Pricey if you want SMS, which has a $250 US setup fee and a monthly tier from $75
- Watch out: the vendor says the plans are for ecommerce, and others should contact sales
- Watch out: Build gets no annual discount, and the trial length is not stated
How we grade them
| 2.4GPAEngageBayFair | 2.0GPAMaropostFair | |
|---|---|---|
| Value for money | DBasic is $13.79 a user a month billed yearly, but it holds only 500 contacts. The automation you'd buy a suite like this for starts on Growth at $59.79, two and a half times the $24 middle for CRMs, and Pro is $110.39. The lowest rates of all need a two-year term. | CBuild is $29 a month for 50K contacts, equal to the category's middle, and the next tier is $240 a month billed annually. SMS and the other clouds are priced on top. |
| Free plan and trial | BFree for up to 15 users, with the CRM, helpdesk, live chat, a landing page, 2 email sequences and 20 AI conversations a month. But it stops at 250 contacts and 1,000 branded emails, which won't last a growing business long. | CA free trial of Marketing Cloud, Service Cloud and Commerce Cloud, with no length or card detail on record. There is no free plan. |
| Features | BContacts, deal pipelines, email broadcasts, sequences, landing pages, automation workflows, a ticket desk, live chat, booking links and an AI chatbot. Marketing, sales and support are all covered, though workflows are rationed, 10 on Growth and 100 on Pro, and every plan caps contacts. | CEmail campaigns and journeys, SMS, segmentation and forms, plus Commerce and Service Clouds. Build has 5 lists, 5 journeys and 1 landing page, and SMS has its own fees. |
| Ease of use | CNo store rating on record. One login for marketing, sales and support saves stitching three tools together, but it's also sold as separate Marketing, CRM & Sales and Service products, so there's working out which you need before any of it is set up. | CNo store rating on record. You set up lists, journeys and an SMS number. |
| Platforms and integrations | BWeb, iPhone and Android, with no desktop app. It connects to Zapier, Shopify, Stripe, Xero, Twilio, Slack, Mailchimp and WhatsApp, and there's a REST API with webhooks, though API calls are capped each month, from 500 on Free to 75,000 on Pro. | CWeb only on the pages read, with no integrations listed. |
| Best for | small teams wanting marketing, sales and support | email and SMS marketing inside an ecommerce suite |
The GPA is the average of the five grades: an A is 4 points, an F is none. The full reasons are on each tool's page: EngageBay and Maropost. How we grade
Price against what you get
EngageBay starts at $13.79 a month for each person and scores 2.7 out of 4 on features, ease of use and platforms. Maropost starts at $29 a month and scores 2.0.
EngageBay scores higher and starts $15.21 a month lower. Of the other CRM tools on the chart, 3 score higher than EngageBay for less, and 38 score higher than Maropost for less.
Features, ease of use and platforms, averaged
What paid plans start at, a month (each step along is roughly double) →
- The best score at each price
- Has a free plan
- No free plan
Where they differ
- EngageBay also covers booking links, sales pipeline, workflow automation and forms.
- Maropost also covers email campaigns, help desk, sMS marketing and online store.
At a glance
| EngageBay | Maropost | |
|---|---|---|
| Pricing | Free plan | Free trial |
| Starts at | $13.79 per user / month, billed yearly ($14.99 billed monthly) | $29 per month for up to 50K contacts (Marketing Cloud Build) |
| Free plan | Free plan for up to 15 users: 250 contacts, 1,000 branded emails, CRM, helpdesk, live chat, 1 landing page, 2 email sequences and 20 AI conversations a month. | None |
| Free trial | None listed | Free trial of Marketing Cloud, Service Cloud and Commerce Cloud; length not stated |
| Web | ||
| iOS | ||
| Android | ||
| Made by | EngageBay Inc. | Maropost |
| Price read from | engagebay.com | maropost.com |
| Checked | Oct 6, 2026 | Nov 13, 2026 |
Worth knowing
EngageBay
- All-in-One plans cap contacts: 250 on Free, 500 on Basic, 5,000 on Growth and 10,000 on Pro.
- The pricing page lists marketing automation from the Growth plan, which allows 10 workflows of up to 15 nodes each.
- Prices here are for the All-in-One suite. The CRM & Sales Bay alone is $11.95, $45.99 or $73.59 per user / month, billed yearly.
- The lowest advertised rates need a two-year (biennial) term, which takes 15% off the monthly prices.
Maropost
- SMS is not in the subscription: it has a one-time setup fee ($250 in the US) and a prepaid monthly tier starting at $75 for 5,000 segments.
- The Build tier gets no annual discount; the other tiers are 20% less on annual billing.
- Commerce Cloud costs $29 to $1,999 a month and Service Cloud $29 to $899 a month at monthly billing, scaling with sales and ticket volume.
- The vendor says the plans shown are designed for ecommerce businesses and asks other users, such as affiliate marketers, to contact sales.
Key features
EngageBay
- CRM and deal pipelines
- The CRM covers contacts and companies with a 360-degree view, deals, tasks and email tracking, and is part of the Free plan. Pipelines track each deal by stage for forecasting.
- Email marketing and automation
- Email broadcasts, sequences, templates and landing pages come with the suite. Automation workflows begin on Growth with 10 workflows and rise to 100 on Pro.
- Helpdesk and live chat
- The Service Bay adds ticketing, ticket views, canned responses and live chat. It is included in the All-in-One plans and is also offered on its own as a free help desk.
- Appointment scheduling
- Booking links let leads pick a time slot, sync with Google or Office 365 calendars, send reminder emails and create a contact for anyone new who books.
- EngageBay AI
- AI suggests email copy and subject lines, scores leads and runs a chatbot trained on your own knowledge sources. AI conversations are metered, from 20 a month on Free to 500 on Pro.
- REST API and webhooks
- A REST API, webhooks and a tracking code API are documented for developers. API calls are capped each month, from 500 on Free to 75,000 on Pro.
Maropost
- Email campaigns and journeys
- Email campaigns with dynamic content, A/B experimentation and automated customer journeys; concurrent journeys are capped by tier.
- SMS marketing
- SMS is a separate add-on with a setup fee and prepaid monthly tiers, billed per message segment.
- Segmentation and forms
- Lists and segments, smart forms and landing pages, with eRFM reporting from the Essentials tier.
- Commerce Cloud
- A separate storefront, catalog and checkout product whose plans scale with monthly sales (GMV).
- Service Cloud
- An ecommerce helpdesk where tickets carry order history, priced by monthly ticket volume with unlimited agents.
Plans
EngageBay
Free$0
All-in-One suite for up to 15 users: 250 contacts, 1,000 branded emails, CRM, helpdesk, live chat and 1 landing page.
Basic$13.79
per user / month, billed yearly ($14.99 billed monthly)
500 contacts, 3,000 branded emails, lead scoring, SMS marketing, web pop-ups, third-party integrations and 1 GB of file storage.
Growth$59.79
per user / month, billed yearly ($64.99 billed monthly)
5,000 contacts, 25,000 branded emails, marketing automation with up to 10 workflows, A/B testing, proposals and a custom domain.
Pro$110.39
per user / month, billed yearly ($119.99 billed monthly)
10,000 contacts, 50,000 branded emails, 100 workflows, web analytics, custom reporting, role management, goals and phone support.
Maropost
Marketing Cloud Build$29
per month for up to 50K contacts and 300K emails
Email campaigns, A/B tests, 5 lists, 5 concurrent journeys, 2 smart forms and 1 landing page. No annual discount on this tier.
Marketing Cloud Essentials$240
per month for up to 250K contacts, billed annually ($299 monthly)
Everything in Build plus 2M emails, eRFM reporting, unlimited lists and 10 journeys.
Marketing Cloud Professional$720
per month for up to 1M contacts, billed annually ($899 monthly)
Everything in Essentials plus 10M emails, unlimited forms and pages, 15 journeys.
Marketing Cloud Enterprise$1,440
per month for up to 5M contacts, billed annually ($1,799 monthly)
Everything in Professional plus 50M emails, relational tables, SQL queries, unlimited journeys.
Ways to pay less
EngageBay
- Annual discount
8% off yearly billing, 15% off biennial
The pricing page takes 8% off for yearly billing and 15% off for a two-year term: All-in-One Basic is $14.99 monthly, $13.79 yearly and $12.74 biennial per user a month.
Maropost
- Other savings
Black Friday: 30% off the first year
The pricing page shows 30% off the first year on an annual contract, or 30% off the first 3 months on monthly billing, with free onboarding. No end date is shown and the offer is claimed by booking a demo.
- Annual discount
20% off with annual billing
Annual billing is 20% off the Essentials, Professional and Enterprise tiers.
Common questions
Which is cheaper, EngageBay or Maropost?
As of Nov 13, 2026, EngageBay starts at $13.79 per user / month, billed yearly ($14.99 billed monthly), and Maropost starts at $29 per month for up to 50K contacts (Marketing Cloud Build). One is priced for each person and the other is not, so which costs less depends on how many of you use it.
Which has a free plan, EngageBay or Maropost?
As of Nov 13, 2026, only EngageBay has a free plan. Maropost does not, though it has a free trial.
Which platforms do EngageBay and Maropost run on?
As of Nov 13, 2026, only EngageBay lists iOS and Android apps. Both list a web app. A platform missing from a listing is one its maker's pages did not mention.
More comparisons
How this page was made
- The verdict at the top follows a fixed rule. When both tools are in the same category and either is in our top three for it, the verdict follows that ranking: the higher-placed tool is our pick. The top three weigh who each tool suits as well as its grades, so a pick can go against the GPA. Otherwise the page does not pick one and says which grades higher: the higher GPA first; on a tie, the one with a free plan, then the one that starts cheaper in dollars a month, counted the same way for both; if they are still level, what the choice depends on.
- The grades are our own, from each tool’s review or report card. The GPA is their average.
- Prices, plans and platforms come from each tool’s listing. The table above says where each price was read and when.
- The differences and the answers to the questions are worked out from those listings.