HubSpot vs Kommo

Price, platforms and features side by side. The table says where each price was read and when.

HubSpot

Free CRM at the center of a marketing, sales and service suite

Free plan · from $20/mo

Kommo

Messaging-first sales CRM for WhatsApp, Instagram and TikTok

Free trial · from $25/mo

Where they differ

HubSpot starts at $20 per seat / month for Starter (new customers: from $7, billed annually). Kommo starts at $25 per user / month, billed for 6 months up front ($150 per user).
HubSpot has a free plan. Kommo does not, though it has a free trial.
Only HubSpot lists a browser extension.
HubSpot also covers marketing automation.
Kommo also covers AI agents and forms.

In commonWebiOSAndroidPublic APIAI featuresBooking linksSales pipelineWorkflow automation

	HubSpot	Kommo
Pricing	Free plan	Free trial
Starts at	$20 per seat / month for Starter (new customers: from $7, billed annually)	$25 per user / month, billed for 6 months up front ($150 per user)
Free plan	Free tools for up to 2 users and 1,000 contacts with no expiry date: contact management, deal pipelines, tasks, email tracking, live chat, a meeting link and reporting dashboards. Live chat and marketing emails carry HubSpot branding.	None
Free trial	None listed	14-day free trial with all features and 10 GB of storage, no credit card required
Web
iOS
Android
Browser extension
Made by	HubSpot, Inc.	QSOFT LLC
Price read from	hubspot.com	kommo.com
Checked	Oct 4, 2026	Oct 5, 2026

HubSpot

Small teams that want to start on a free CRM and add paid tools later
Companies that want marketing, sales and service working from one customer database
Startups and nonprofits that qualify for HubSpot's discount programs

Kommo

HubSpot

The free tools stop at 2 users and 1,000 contacts, and free live chat and marketing emails carry HubSpot branding.
Sales Hub Professional and Enterprise each require a one-time onboarding fee ($1,500 and $3,500) on top of the seat price.
Paid tiers are split across a Starter bundle, Smart CRM and separate hubs, so the total depends on which products and how many seats you buy.
The $7 Starter price is a limited-time offer for new customers; the list price shown beside it is $20 per seat a month.

Kommo

Monthly billing is not available: the minimum subscription is 6 months, paid up front.
There is no free plan, only a 14-day trial, and every user on an account must be on the same plan.
Pipeline automation, broadcasting, no-code bots and AI agents are not part of the Base plan.
AI credits reset each month without rolling over; more credits mean buying a credit package, more seats or a higher plan.

HubSpot

Free CRM tools: Contact management, deal pipelines, task and activity tracking, CRM import and reporting dashboards are free for up to 2 users and 1,000 contacts, with no expiry date.
Sales email and meeting tools: Email tracking, templates and a meeting scheduler work inside HubSpot or from the inbox, through a Chrome extension for Gmail and an Office 365 add-in for Outlook.
Workflows and sales automation: Workflows automate follow-ups and record updates. Sales Hub Professional allows up to 300 fully customizable workflows; lower tiers have fewer triggers and actions.
Breeze AI and HubSpot Credits: Breeze Assistant answers questions from CRM data, and agents run on HubSpot Credits. Paid tiers include 500, 3,000 or 5,000 credits a month, and unused credits do not roll over.
Calling and conversation tools: Calls can be placed and logged from the CRM, with a monthly allowance of calling minutes that grows by tier. Sales Hub Professional adds call transcription and playbooks.
Connected hubs and integrations: The CRM shares one customer database with HubSpot's marketing, service, content and data hubs, and HubSpot lists more than 2,000 integrations.

Kommo

Unified chat inbox: Messages from WhatsApp, Instagram, TikTok, Facebook Messenger, Telegram, website live chat and two-way synced email are handled in one inbox linked to each lead.
Sales pipelines: Up to 50 board-style pipelines with custom stages, tasks and reminders. Each plan caps active leads per seat, from 2,500 on Base to 10,000 on Pro.
Salesbot and automation: A visual no-code builder creates bots that chat with clients and run workflows. Pipeline automation, broadcasting and bots start on the Advanced plan.
Kommo AI and AI agents: Every plan has AI summaries, reply and task suggestions and writing help. AI agents that answer chats start on Advanced (up to 3) and rise to 50 on Pro.
Booking and scheduling: Pro adds booking pages, shareable scheduling links and calendar profiles, and its AI agent can schedule appointments inside a chat.
Analytics and ad audiences: A customizable dashboard is included from Base. Pro adds sales and marketing analytics, campaign ROI tracking and syncing customer segments to ad platforms.

HubSpot

Free Tools$0
Up to 2 users and 1,000 contacts, with contact management, deal pipelines, live chat and reporting dashboards. No credit card required.
Starter$20
per seat / month; new customers from $7, billed annually
A bundle of the Starter editions of the marketing, sales, service, content and data hubs. Removes HubSpot branding and includes 500 HubSpot Credits.
Smart CRM Professional$45
per seat / month, annual commitment ($50 billed monthly)
CRM-only tier with up to 100 pipelines, 100 custom reports, 75 dashboards and 3,000 HubSpot Credits.
Smart CRM Enterprise$75
per seat / month
CRM-only tier with up to 350 pipelines, 500 custom reports, 200 calculated properties and 5,000 HubSpot Credits.
Sales Hub Professional$90
per seat / month, annual commitment ($100 billed monthly)
Sales Hub only: up to 300 customizable workflows, call transcription and playbooks. A one-time $1,500 onboarding fee is required.
Sales Hub Enterprise$150
per seat / month
Sales Hub only: adds forecasting across team hierarchies and more advanced automation. A one-time $3,500 onboarding fee is required.

Kommo

Base$25
per user / month, billed for 6 months up front ($150)
Pipelines, unified inbox, dashboard and basic AI help, with 2,500 active leads and 750 AI credits per user and 1 WhatsApp number.
Advanced$35
per user / month, billed for 6 months up front ($210)
Adds pipeline automation, broadcasting, no-code bots and up to 3 AI agents, with 5,000 active leads and 1,250 AI credits per user.
Pro$45
per user / month, billed for 6 months up front ($270)
Adds booking pages, audience sync to ad platforms, ROI tracking and up to 50 AI agents, with 10,000 active leads per user and unlimited channels.
EnterpriseCustom
Custom limits plus single sign-on, scheduled backups, an SLA, priority support and a dedicated account manager.

HubSpot

Other savings
New-customer Starter offer: from $7 per seat
For a limited time, new customers pay $7 per seat a month billed annually, or $10 billed monthly, instead of the $20 list price for Starter. HubSpot gives no end date.
Annual discount
Lower seat price with an annual commitment
Sales Hub Professional is $90 per seat a month on an annual commitment versus $100 paid monthly. Smart CRM Professional is $45 versus $50.
Startups
HubSpot for Startups: up to 90% off
Startups with pre-seed to Series A funding can get 90% off in year one, 50% in year two and 25% in year three. Others tied to an approved partner get 30%, then 15%. Professional and Enterprise products only.
Nonprofit
40% off for eligible nonprofits
New customers registered as nonprofits in North America, Australia or New Zealand get 40% off Professional and Enterprise products on a one-year contract. Starter is excluded.

Kommo

No public discounts listed.