Alternatives · CRM
Attio alternatives
Attio compared with 9 alternatives: folk, HubSpot, Pipedrive, Close, Zoho CRM and 4 more.
Attio has a free plan. Paid plans start at $35 per user / month, billed annually ($44 billed monthly). 4 of the 9 alternatives are free or have a free plan. 5 more offer a free trial.
9 tools · Listings checked up to Oct 6, 2026 · Where the facts come from
At a glance
| Tool | Price | Free plan | Runs on |
|---|---|---|---|
| AttioThis tool | Free plan · from $35/mo | Yes | Web, iOS, Android, Browser extension |
| folk | Free trial · from $24/mo | Trial only | Web, macOS, Windows, iOS, Android, Browser extension |
| HubSpot | Free plan · from $20/mo | Yes | Web, iOS, Android, Browser extension |
| Pipedrive | Free trial · from $14/mo | Trial only | Web, iOS, Android |
| Close | Free trial · from $9/mo | Trial only | Web, macOS, Windows, iOS, Android |
| Zoho CRM | Free plan · from $14/mo | Yes | Web, iOS, Android |
| Breakcold | Free trial · from $79.20/mo | Trial only | Web |
| Clarify | Free plan · from $40/mo | Yes | Web, macOS, Windows, Browser extension |
| Lightfield | Free trial · from $89/mo | Trial only | Web |
| Twenty | Free plan · from $9/mo | Yes | Web |
How each one differs from Attio
- Free trial · from $24/mo
folk
CRM that pulls contacts from LinkedIn, email and WhatsApp
- folk starts at $24 per member / month, billed annually ($30 billed monthly). Attio starts at $35 per user / month, billed annually ($44 billed monthly).
- Attio has a free plan. folk does not, though it has a free trial.
- Only folk lists macOS and Windows apps.
- Attio also covers transcription.
Suits: Small sales teams, agencies and founders who prospect on LinkedIn
- Free plan · from $20/mo
HubSpot
Free CRM at the center of a marketing, sales and service suite
- HubSpot starts at $20 per seat / month for Starter (new customers: from $7, billed annually). Attio starts at $35 per user / month, billed annually ($44 billed monthly).
- HubSpot also covers booking links and marketing automation.
- Attio also covers transcription.
Suits: Small teams that want to start on a free CRM and add paid tools later
- Free trial · from $14/mo
Pipedrive
Sales CRM organized around visual deal pipelines
- Pipedrive starts at $14 per seat / month, billed annually ($19 billed monthly). Attio starts at $35 per user / month, billed annually ($44 billed monthly).
- Attio has a free plan. Pipedrive does not, though it has a free trial.
- Only Attio lists a browser extension.
- Pipedrive also covers kanban boards.
Suits: Small and mid-sized sales teams that want a pipeline-first CRM
- Free trial · from $9/mo
Close
Sales CRM with built-in calling, SMS, email and an AI teammate
- Close starts at $9 per user / month, billed annually ($19 billed monthly). Attio starts at $35 per user / month, billed annually ($44 billed monthly).
- Attio has a free plan. Close does not, though it has a free trial.
- Only Close lists macOS and Windows apps.
- Only Attio lists a browser extension.
Suits: Sales teams that spend most of the day calling, texting and emailing leads
- Free plan · from $14/mo
Zoho CRM
Sales CRM with a free edition, process automation and Zia AI
- Zoho CRM starts at $14 per user / month, billed annually ($20 billed monthly). Attio starts at $35 per user / month, billed annually ($44 billed monthly).
- Only Attio lists a browser extension.
- Attio also covers transcription.
Suits: Small teams that want a free CRM for up to 3 users
- Free trial · from $79.20/mo
Breakcold
AI-native sales CRM with a LinkedIn, email and WhatsApp inbox
- Breakcold starts at $79.20 / month for 1 seat, billed annually ($99 billed monthly). Attio starts at $35 per user / month, billed annually ($44 billed monthly).
- Attio has a free plan. Breakcold does not, though it has a free trial.
- Only Attio lists iOS and Android apps.
- Only Attio lists a browser extension.
- Breakcold also covers meeting notes, kanban boards and AI agents.
Suits: Agencies, startups and consultants who sell through LinkedIn and messaging apps
- Free plan · from $40/mo
Clarify
AI CRM with a sales agent, priced by credits rather than seats
- Clarify starts at $40 / month, billed annually ($50 billed monthly), unlimited seats. Attio starts at $35 per user / month, billed annually ($44 billed monthly).
- Only Clarify lists macOS and Windows apps.
- Only Attio lists iOS and Android apps.
- Clarify also covers meeting notes and AI agents.
- Attio also covers transcription.
Suits: Founder-led and small sales teams that want little manual data entry
- Free trial · from $89/mo
Lightfield
AI-native CRM that updates itself from email, calls and meetings
- Lightfield starts at $89 per user / month, billed monthly. Attio starts at $35 per user / month, billed annually ($44 billed monthly).
- Attio has a free plan. Lightfield does not, though it has a free trial.
- Only Attio lists iOS and Android apps.
- Only Attio lists a browser extension.
- Lightfield also covers meeting notes and AI agents.
Suits: Founders and early sales teams who do not want to update a CRM by hand
- Free plan · from $9/mo
Twenty
Open-source CRM with a custom data model, cloud or self-hosted
- Twenty starts at $9 per user / month, billed yearly ($12 billed monthly). Attio starts at $35 per user / month, billed annually ($44 billed monthly).
- Only Attio lists iOS and Android apps.
- Only Attio lists a browser extension.
- Twenty is open source and self-hostable, according to its own site.
- Twenty also covers AI agents.
Suits: Technical teams that want to shape a CRM around their own data model
Limits worth knowing in Attio
- There is no desktop app: on a computer Attio runs in the browser, with a Chrome extension for Gmail and mobile apps for iOS and Android.
- Free is capped at 3 seats and Plus at 10; only Pro and Enterprise have no seat limit.
- Sequences and call recording need Pro or Enterprise, and SAML single sign-on is Enterprise only.
- AI features and workflows consume monthly credits, so heavy use can mean adding extra workspace credits.
Common questions
What are the alternatives to Attio?
The alternatives to Attio in this directory are folk, HubSpot, Pipedrive, Close, Zoho CRM, Breakcold, Clarify, Lightfield and Twenty. Each one has a side-by-side comparison with Attio.
Is there a free alternative to Attio?
Yes. HubSpot, Zoho CRM, Clarify and Twenty have a free plan alongside paid ones.
Which Attio alternatives work on Windows?
The Attio listing does not include a Windows app. folk, Close and Clarify list one.
Which Attio alternatives work on macOS?
The Attio listing does not include a macOS app. folk, Close and Clarify list one.
Is there an open-source alternative to Attio?
Twenty is described as open source on its own site.
When were these prices checked?
Each listing shows its own date. On this page they run from Oct 4, 2026 to Oct 6, 2026. Vendors change prices without notice, so confirm on their site before you buy.
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